About Loyalis
Loyalis is a Financial Services company based in Heerlen (Netherlands) founded in 1996, and was acquired by ASR Nederland in December 2018. Life insurance policies are provided to clients in the Netherlands. Its chief executive, as recorded, is Peter Van Wageningen. Its website loyalis.nl draws about 36 thousand monthly visits. Its focus areas include Insurance Carriers and Life.
Company details
Loyalis was founded in 1996 and operates as a life insurance carrier based in Heerlen, Netherlands. Services are centered on issuing life insurance policies to individuals and organizations within the Dutch market. The company manages risk coverage and financial protection products, with operations overseen from its headquarters. Leadership is provided by CEO Peter Van Wageningen, ensuring compliance with local regulatory standards in the insurance sector.
- Headquarters Heerlen, Netherlands
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Financial Planning and Management
- Website loyalis.nl
- Social LinkedIn X Facebook
- Acquired by ASR Nederland (Dec 2018)
- Investors
- Acquired byASR Nederland
(Dec 2018)
Investors in Loyalis
Loyalis has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include ASR Nederland.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Insurance company | 1720 | asrnl.com | Utrecht, Netherlands |
Investor details for Loyalis
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People of Loyalis
7 people are tracked at Loyalis (2 in leadership, 5 in team).
| Name | Role | Group |
|---|---|---|
Peter Van Wageningen | CEO | Leadership |
Ron Brouns | CMO | Leadership |
Robby Lemmens | Marketeer | Team |
Linda Römgens | Communicatieadviseur | Adviseur Marketing & Communicatie | Team |
Cornell Feenstra | Account Manager | Team |
Donnée Wierts | Marketeer | Team |
Rien Arts | Directeur Marketing En Verkoop | Team |
Complete people profiles for Loyalis
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Timeline of Loyalis
2 dated milestones of Loyalis across 22 years, from founding to its latest funding, stage changes and deals.
- Founded Loyalis is founded.
- Exit Acquired by ASR Nederland.
Web traffic of Loyalis
The website of Loyalis (loyalis.nl) receives about 35.9K visits a month and ranks #590,339 among all websites worldwide, #6,930 in Financial Planning and Management.
- Monthly visits35.9K
- Unique visitors10.3K
per month
- Global rank#590,339
among all websites
- Category rank#6,930
Finance · Financial Planning and Management
- Bounce rate32%
- Pages per visit6.1
- Average visit3 min 24 sec
- DevicesDesktop 22% Β· Mobile 78%
Websites whose visitors overlap most with Loyalis. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| nn.nl | 100% | 1.6M | #18,699 | View details | |
| abp.nl | 99% | 867.6K | #74,686 | View details | |
| belastingdienst.nl | 91% | #3,620 | View details | ||
| interpolis.nl | 87% | 217.3K | #151,063 | View details | |
socialedienstdrechtsteden.nl | socialedienstdrechtsteden.nl | 84% | #1,090,838 | β | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 28 similar websites and full traffic analytics for Loyalis
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- Audience overlap
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Related news about Loyalis
Complete news archive for Loyalis
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Frequently Asked Questions about Loyalis
Loyalis was founded in 1996.
Loyalis is headquartered in Heerlen, Netherlands. It is registered at Heerlen, Limburg, Netherlands.
Peter Van Wageningen is the CEO of Loyalis, as recorded in our data.
Loyalis was founded in 1996 and operates as a life insurance carrier based in Heerlen, Netherlands. Services are centered on issuing life insurance policies to individuals and organizations within the Dutch market. The company manages risk coverage and financial protection products, with operations overseen from its headquarters. Leadership is provided by CEO Peter Van Wageningen, ensuring compliance with local regulatory standards in the insurance sector.
Loyalis has 1 investor. Key investors include ASR Nederland.
Yes. Loyalis was acquired by ASR Nederland in December 2018.

