About Luisaviaroma
Luisaviaroma is a Retail company based in Florence (Italy) founded in 1930 by Andrea Panconesi. Luxury fashion and accessories are retailed online worldwide. Luisaviaroma has raised $152 million across 1 funding round from investors including STYLE CAPITAL. Luisaviaroma has completed 2 acquisitions, including Holding It and Wear Playground. Its chief executive, as recorded, is Andrea Panconesi. Its website luisaviaroma.com draws about 1.3 million monthly visits. Its focus areas include Horizontal E-Commerce and Retailer. Its competitors include Japal, Blomming and Design Italy; 2 of its 3 listed competitors have raised funding.
Company details
Luisaviaroma was founded in 1930 in Florence, Italy, and operates as an online retailer in the luxury fashion sector. Products such as clothing, shoes, bags, and jewelry are offered for men, women, kids, and home categories. Sorting options by product, designer, occasion, and trends are provided to customers. Approximately 95 of revenue is generated through online sales, with worldwide shipping available.
- Headquarters Florence, Italy
- Founders Andrea Panconesi
- SectorsRetail
- Website category Lifestyle · Fashion and Apparel
- Email••••••••
- Phone•••• ••••
- Website luisaviaroma.com
- Social LinkedIn X Facebook
- Total Equity Funding$152M (USD)
in 1 rounds
- Latest Funding Round$152M (USD), Private Equity Round
Sep 2021
- Investors
- Investments & AcquisitionsHolding It
& 1 more
Funding Insights of Luisaviaroma
Luisaviaroma has successfully raised a total of $152M through 1 strategic funding round. The most recent funding activity was a Private Equity Round of $152 million completed in September 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $152M
- Total Rounds 1
- Last Round Private Equity Round — $152M
- First Round $152M
(Sep 2021)
- Investors Count 1
All 1 funding rounds of Luisaviaroma with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2021 | $152M | Private Equity Round | – | STYLE CAPITAL SGR | – |
1 investors in total: 1 institutional.
Investors in Luisaviaroma
Luisaviaroma has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include STYLE CAPITAL.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
STYLE CAPITAL is engaged in private equity and asset management. | stylecapital.it | Milan, Italy |
Investor details for Luisaviaroma
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People of Luisaviaroma
2 people are tracked at Luisaviaroma (2 in leadership).
| Name | Role | Group |
|---|---|---|
Andrea Panconesi | Founder & CEO | Leadership |
Tommaso Maria Andorlini | CEO | Leadership |
Complete people profiles for Luisaviaroma
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Investments & Acquisitions by Luisaviaroma
Luisaviaroma has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include Holding It and Wear Playground.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Sports wear for women is provided by an internet-first brand. | wearplayground.com | New York, United States | 2019 | Jan 2024 | •••• | |
Sports services are provided by Holding It in Florence, Italy. | holdingit.tcc.mode | Florence, Italy | 0 | Jan 2024 | •••• |
Complete acquisition details for Luisaviaroma
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Timeline of Luisaviaroma
5 dated milestones of Luisaviaroma across 94 years, from founding to its latest funding, stage changes and deals.
- Founded Luisaviaroma is founded.
- Funding First funding round of $152.0M.
- Acquisition Acquires HoldingIT.
- Acquisition Acquires Holding It.
- Acquisition Acquires Wear Playground.
Competitors of Luisaviaroma
Luisaviaroma has 3 listed competitors in our database, 2 of them funded. They include Japal, Blomming and Design Italy.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| japal.it | 2018 | Milano, Italy | $325,948 | Multi-category products are offered via an online marketplace platform. | ||
| blomming.com | 2010 | Milan, Italy | $1.65M | Functions as an online marketplace for multi-category products. | ||
| designitaly.com | 2017 | Milano, Italy | Multi-category products including decor and accessories are retailed online. |
Detailed competitors of Luisaviaroma
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Web traffic of Luisaviaroma
The website of Luisaviaroma (luisaviaroma.com) receives about 1.3M visits a month and ranks #38,772 among all websites worldwide, #1,875 in Fashion and Apparel.
- Monthly visits1.3M
▲ 2.9% vs previous month
- Unique visitors593.5K
per month
- Global rank#38,772
among all websites
- Category rank#1,875
Lifestyle · Fashion and Apparel
- Bounce rate42%
- Pages per visit3.8
- Average visit1 min 51 sec
- DevicesDesktop 33% · Mobile 67%
Websites whose visitors overlap most with Luisaviaroma. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| mytheresa.com | 100% | 9.7M | #6,086 | View details | |
| farfetch.com | 97% | 27.8M | #1,639 | View details | |
| yoox.com | 91% | 9.3M | #4,462 | View details | |
| ssense.com | 89% | 8.2M | #4,708 | View details | |
| net-a-porter.com | 89% | 8M | #7,083 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Luisaviaroma
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Related news about Luisaviaroma
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Frequently Asked Questions about Luisaviaroma
Luisaviaroma was founded in 1930 and raised its 1st funding round 91 years after it was founded.
Luisaviaroma is headquartered in Florence, Italy.
Andrea Panconesi is the CEO of Luisaviaroma, as recorded in our data. They have also founded this company.
Luisaviaroma is a funded company, having raised a total of $152M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $152M, raised on Sep 2021.
Luisaviaroma was founded in 1930 in Florence, Italy, and operates as an online retailer in the luxury fashion sector. Products such as clothing, shoes, bags, and jewelry are offered for men, women, kids, and home categories. Sorting options by product, designer, occasion, and trends are provided to customers. Approximately 95 of revenue is generated through online sales, with worldwide shipping available.
Luisaviaroma's top competitors include Japal, Design Italy and Blomming.
Luisaviaroma has made 2 acquisitions, including Holding It, and Wear Playground.
Luisaviaroma has 1 investor. Key investors include STYLE CAPITAL.
The website of Luisaviaroma receives about 1.3 million visits a month and ranks #38,772 among all websites worldwide.