About LUX Rewards
LUX Rewards is a company based in Bristol (United Kingdom) founded in 2015 was acquired by Enigmatic Smile in February 2025. LUX Rewards has raised $427.5 thousand across 2 funding rounds from investors including Enigmatic Smile. The company has 5 employees as of April 30, 2022. LUX Rewards offers products and services including Loyalty Platform and Reports Dashboard. LUX Rewards operates in a competitive market with competitors including Embargo, Venga, Stampfeet, Letyano and 5loyalty, among others.
- Headquarter Bristol, United Kingdom
- Employees 5 as on 30 Apr, 2022
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Sectors
ConsumerTechnology
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Phone
Locked
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Website
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Social
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- Legal Name Lyfe Technology Limited
- Date of Incorporation 14 Dec, 2015
- Jurisdiction BRISTOL, ENGLAND
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$427.5 K (USD)
in 2 rounds
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Latest Funding Round
$315.52 K (USD), Seed
Dec 20, 2019
- Investors
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Employee Count
5
as on Apr 30, 2022
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Acquired by
Enigmatic Smile
(Feb 27, 2025)
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Products & Services of LUX Rewards
LUX Rewards offers a comprehensive portfolio of products and services, including Loyalty Platform and Reports Dashboard.
System for incentivizing high-spending customers via card-linked transactions
Dashboard to monitor and track transaction results for merchants
People of LUX Rewards
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Funding Insights of LUX Rewards
LUX Rewards has successfully raised a total of $427.5K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $315.52 thousand completed in December 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in LUX Rewards
LUX Rewards has secured backing from 1 investor. Prominent investors backing the company include Enigmatic Smile.
| Investor | Description | Founded Year | Domain | Location |
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Loyalty payments, POS transaction processing solutions for businesses
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Investor details for LUX Rewards
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Investments & Acquisitions by LUX Rewards
Investment portfolio details for LUX Rewards
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Financial Statements - LUX Rewards
Detailed financials for LUX Rewards
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Lux Rewards Comparisons
Peer comparison for LUX Rewards
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Competitors of LUX Rewards
LUX Rewards operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Embargo, Venga, Stampfeet, Letyano and 5loyalty, among others.
| Company Name | Domain | Founded year | HQ Location | Description |
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Loyalty software is offered for bars and restaurants.
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Customer engagement and loyalty tools are offered for restaurants.
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White-labeled apps for hospitality loyalty and CRM are offered.
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Customer feedback for merchants is incentivized via a rewards app.
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Restaurant tech for loyalty points and rewards to boost customer retention.
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Detailed competitors of LUX Rewards
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Latest news on Lux Rewards
Complete news archive for LUX Rewards
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Frequently Asked Questions about LUX Rewards
LUX Rewards was founded in 2015 and raised its 1st funding round 1 year after it was founded.
LUX Rewards is headquartered in Bristol, United Kingdom. It is registered at Bristol, England, United Kingdom.
LUX Rewards is a funded company, having raised a total of $427.5K across 2 funding rounds to date.
As of Apr 30, 2022, the latest employee count at LUX Rewards is 5.
LUX Rewards was founded in 2015 in Bristol, United Kingdom, as an online platform in the food technology sector. Food discovery and ordering services are facilitated for diners, while restaurants select commission percentages that determine the level of rewards offered. Operations enable restaurants to target customers during low-demand periods and provide incentives for regular dining, supporting balanced engagement across the platform.
LUX Rewards offers Loyalty Platform and Reports Dashboard.
LUX Rewards has 1 investor. Key investors include Enigmatic Smile.