About MacroPoint
MacroPoint is a company based in Cleveland (United States) founded in 2011 was acquired by Descartes in August 2017. MacroPoint has raised $44 million across 1 funding round from investors including Descartes and Susquehanna Growth Equity. MacroPoint offers products and services including Real-time Visibility Platform and Capacity Sourcing. MacroPoint operates in a competitive market with competitors including FourKites, Shippeo, Roambee, Blume Global and Tive, among others.
Products & Services of MacroPoint
MacroPoint offers a comprehensive portfolio of products and services, including Real-time Visibility Platform and Capacity Sourcing.
Platform for tracking and monitoring shipments in real-time.
Tool for sourcing transportation capacity efficiently.
Apps and channels of MacroPoint
MacroPoint publishes 1 mobile app with over 1M+ downloads; its YouTube channel Descartes MacroPoint has 679 subscribers and 21 videos.
Videos from MacroPoint
The most watched videos on MacroPoint's YouTube channel, Descartes MacroPoint (679 subscribers). Click a video to play it here.
More on Descartes MacroPoint.
Funding Insights of MacroPoint
MacroPoint has successfully raised a total of $44M through 1 strategic funding round. The most recent funding activity was a Private Equity Round of $44 million completed in November 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $44.0M
- Total Rounds 1
- Last Round Private Equity Round β $44.0M
- First Round $44.0M
(Nov 2016)
- Investors Count 1
All 1 funding rounds of MacroPoint with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2016 | $44.0M | Private Equity Round | β | Susquehanna Growth Equity | β |
2 investors in total: 2 institutional.
Investors in MacroPoint
MacroPoint has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Descartes and Susquehanna Growth Equity.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm | – | sgep.com | Bala Cynwyd, United States | |
Cloud-based solutions for transportation and supply chain management are offered. | 1981 | descartes.com | Waterloo, United States |
Investor details for MacroPoint
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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- Investor portfolios
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People of MacroPoint
6 people are tracked at MacroPoint (3 in leadership, 3 in team).
| Name | Role | Group |
|---|---|---|
Bennett Adelson | CEO | Leadership |
Laurie Zalac | Enterprise Sales Director | Leadership |
Robert Derin | Director Of Product Management | Leadership |
Nick Cicerchi | Account Executive | Team |
Kenleigh Bennett | Product Owner | Team |
Kelly Collins | Senior Activations Consultant | Team |
Complete people profiles for MacroPoint
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
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Timeline of MacroPoint
3 dated milestones of MacroPoint across 6 years, from founding to its latest funding, stage changes and deals.
- Founded MacroPoint is founded.
- Funding First funding round of $44.0M.
- Exit Acquired by Descartes.
Competitors of MacroPoint
MacroPoint operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as FourKites, Shippeo, Roambee, Blume Global and Tive, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| fourkites.com | 2014 | Chicago, United States | $243.3M | 301 | AI and web-based visibility solutions for supply chains are developed. | |
| shippeo.com | 2013 | Paris, France | $137.9M | – | SaaS-based road freight transportation management platform for carriers and shippers | |
| roambee.com | 2014 | Santa Clara, United States | $26.2M | 92 | AI-enabled solutions for shipment monitoring and tracking are provided. | |
| blumeglobal.com | 1994 | Pleasanton, United States | – | 396 | Cloud-based supply chain visibility solutions are provided for logistics stakeholders. | |
| tive.com | 2012 | – | $114.1M | – | Provider of cloud-based cargo tracking solutions | |
| nexxiot.com | 2015 | Zurich, Switzerland | $74.8M | – | Cargo tracking is enabled through web and IoT technologies. | |
| trustrace.com | 2016 | Coimbatore, India | $30.0M | 133 | Blockchain-based traceability and sustainability solutions for the fashion industry |
Detailed competitors of MacroPoint
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of MacroPoint
The website of MacroPoint (macropoint.com) receives about 175.8K visits a month and ranks #192,326 among all websites worldwide, #5,267 in Shipping and Logistics.
- Monthly visits175.8K
▼ 14% vs previous month
- Unique visitors23K
per month
- Global rank#192,326
among all websites
- Category rank#5,267
Business and Consumer Services · Shipping and Logistics
- Bounce rate21%
- Pages per visit5.8
- Average visit8 min 25 sec
- DevicesDesktop 88% Β· Mobile 12%
Websites whose visitors overlap most with MacroPoint. Affinity shows how closely the audiences match.
| Website | Audience affinity | Global rank | Profile |
|---|---|---|---|
MacroPoint Visibility macropoint-lite.com | 100% | #382,170 | View details |
carrier411.com carrier411.com | 92% | #90,275 | β |
highway highway.com | 87% | #43,045 | View details |
mycarrierpackets.com mycarrierpackets.com | 84% | #131,364 | β |
sylectus.com sylectus.com | 78% | #229,945 | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’% | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’% | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’% | #β’β’β’β’β’ | β |
All 22 similar websites and full traffic analytics for MacroPoint
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 22 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Latest news on Macropoint
Complete news archive for MacroPoint
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Similar companies to MacroPoint
10 companies that operate in the same segment as MacroPoint (Logistics Technology & Platforms), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Ride-hailing and on-demand delivery services are aggregated via mobile app. | 2012 | Singapore, Singapore | USD 9.09 B | USD 3.37 B | 11,270 | |
Food and grocery deliveries are facilitated through an app-based platform. | 2013 | San Francisco, California, United States | USD 2.47 B | USD 10.72 B | 23,700 | |
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.46 B | 4,490 | |
Integrated logistics services including parcel delivery and warehousing are provided. | 2011 | Gurugram, Haryana, India | USD 1.25 B | USD 1.12 B | 62,070 | |
Online marketplace offering multi-category grocery products | 2015 | Barcelona, Catalonia, Spain | USD 1.16 B | – | – | |
E-commerce tools for shipping, marketing, and financial services are provided. | 2012 | Gurugram, Haryana, India | USD 344.42 M | USD 135.47 M | 800 | |
App based platform offering on demand delivery and ride-hailing services | 2010 | Jakarta, Jakarta, Indonesia | USD 4.72 B | – | – | |
Express delivery logistics solutions are provided for businesses and individuals. | 2015 | Bengaluru, Karnataka, India | USD 246.8 M | USD 447.86 M | – | |
AI-powered cloud-based vehicle tracking solutions are offered for fleet owners. | 2015 | San Francisco, California, United States | USD 915 M | USD 1.62 B | 3,500 | |
Wolt is operated as a delivery platform for food and groceries. | 2014 | Helsinki, Finland | USD 827.96 M | – | – |
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Frequently Asked Questions about MacroPoint
MacroPoint was founded in 2011 and raised its 1st funding round 5 years after it was founded.
MacroPoint is headquartered in Cleveland, United States. It is registered at Cleveland, Ohio, United States.
MacroPoint is a funded company, having raised a total of $44M across 1 funding round to date. The company's 1st funding round was a Private Equity Round of $44M, raised on Nov 2016.
MacroPoint is a global freight visibility platform for shippers, brokers and 3PLs to get real-time visibility on the freight they have given to 3rd party carriers. MacroPoints patented, automated load monitoring and tracking software provides load location visibility, predictive analytics, and an automated communication platform to enable decision making for its clients.The solution is a cloud-based SaaS and it works on cell phone, with existing in-vehicle ELDGPS and tracking devices. It provides real-time location monitoring and tracking, delivery monitoring, and event notifications to third parties. As of Nov 2016, the company claims that over 800,000 drivers are a part of the MacroPoint enabled network.
MacroPoint's top competitors include FourKites, TrusTrace and Blume Global.
MacroPoint offers Real-time Visibility Platform and Capacity Sourcing.
MacroPoint has 2 investors. Key investors include Descartes, and Susquehanna Growth Equity.
MacroPoint operates through Macropoint, Llc.
Yes. MacroPoint was acquired by Descartes in August 2017.
Yes. MacroPoint publishes MacroPoint for Truckers, with over 1 million downloads.
The website of MacroPoint receives about 176 thousand visits a month and ranks #192,326 among all websites worldwide.

