About Mafengwo
Mafengwo is a Travel & Hospitality company based in Beijing (China) founded in 2010, and was acquired by Wangfujing Group in May 2022. User-generated travel reviews and guides are shared online. Mafengwo has raised $488 million across 7 funding rounds from investors including Tencent, General Atlantic and Temasek. The company has 346 employees. Mafengwo was last valued at $2 billion in May 2019. Its website mafengwo.cn draws about 662 thousand monthly visits. Its focus areas include Consumer, Online Travel, Social Platforms and Travelogue.
Company details
Mafengwo was founded in 2010 in Beijing, China, as an online platform in the travel sector. User-generated content, including reviews and downloadable travel guides, is hosted to assist planning. Access to travel products is facilitated through the site. A social community is maintained for connecting enthusiasts, with an Instagram-like feature named Wengweng where geotagged travel photos are uploaded by users. Operations focus on the Chinese market via mafengwo.cn.
- Headquarters Beijing, China
- Employees 346
- Stage Acquired
- SectorsTravel & Hospitality
- Website category Travel and Tourism
- Website mafengwo.cn
- Social LinkedIn
- Acquired by Wangfujing Group (May 2022)
- Total Equity Funding$488M (USD)
in 7 rounds
- InvestorsTencent
& 13 more
- Employee Count346
- Acquired byWangfujing Group
(May 2022)
Funding Insights of Mafengwo
Mafengwo has successfully raised a total of $488M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $488M
- Total Rounds 7
- First Round $2M
(Jun 2011)
- Investors Count 14
All 7 funding rounds of Mafengwo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb 2023 | Series E | β | Guiyang Venture Capital | β | |
| May 2019 | $250M | Series D | $2B | Tencent | |
| Dec 2017 | $133M | Series D | β | General Atlantic, Ocean Link | β |
| Mar 2015 | $85M | Series C | β | Hillhouse, Coatue | β |
| Apr 2013 | $15M | Series B | β | Capital Today, Qiming Venture Partners | β |
| Oct 2011 | $5M | Series A | β | Capital Today | β |
| Jun 2011 | $2M | Debt – Conventional | β | β |
| Date | Valuation | Stage |
|---|---|---|
| May 2019 | $2B | β’β’β’β’β’β’β’β’ |
Last known valuation $2B (May 2019). 14 investors in total: 14 institutional.
Investors in Mafengwo
Mafengwo has secured backing from 14 investors, including venture fund and institutional investors. Prominent investors backing the company include Tencent, General Atlantic and Temasek.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| gyvc.cn | ||||
Private equity fund focused on global markets | 1980 | generalatlantic.com | New York, United States | |
Venture capital investments are directed toward multiple sectors. | 2006 | qimingvc.com | Shanghai, China | |
An investment platform is provided for diverse sectors and geographies. | 1974 | temasek.com.sg | Singapore, Singapore | |
Global private equity investments are managed with long-term focus. | hillhouseinvestment.com | New York, United States | ||
Private equity and venture capital are invested in Chinese SMEs. | capitaltoday.com | Hong Kong, China | ||
VC and PE investments are directed toward multiple sectors. | Beijing, China | |||
Provider of an investment platform for various stages | coatue.com | New York, United States | ||
Venture capital fund focused on multiple sector | cobuilder.vc | Beijing, China | ||
Venture capital firm investing in multiple sectors | hundredscapital.com | Chaoyang, China |
Investor details for Mafengwo
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Mafengwo
5 dated milestones of Mafengwo across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Mafengwo is founded.
- Funding First funding round of $2.0M.
- Milestone Reaches Unicorn status.
- Exit Acquired by Wangfujing Group.
- Funding Latest funding round, Series E,.
Web traffic of Mafengwo
The website of Mafengwo (mafengwo.cn) receives about 662.3K visits a month and ranks #54,880 among all websites worldwide, #1,528 in Travel and Tourism.
- Monthly visits662.3K
▼ 21.7% vs previous month
- Unique visitors400.3K
per month
- Global rank#54,880
among all websites
- Category rank#1,528
Travel and Tourism · Travel and Tourism
- Bounce rate38%
- Pages per visit4.0
- Average visit3 min 26 sec
- DevicesDesktop 75% Β· Mobile 25%
Websites whose visitors overlap most with Mafengwo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| qyer.com | 100% | 197K | #193,778 | View details | |
| qunar.com | 96% | 1.4M | #21,353 | View details | |
| tuniu.com | 86% | 141.6K | #278,757 | View details | |
| lvmama.com | 82% | View details | |||
| yododo.com | 82% | View details | |||
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Mafengwo
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- 40 similar websites
- Audience overlap
- Engagement analytics
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Related news about Mafengwo
Complete news archive for Mafengwo
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Frequently Asked Questions about Mafengwo
Mafengwo was founded in 2010 and raised its 1st funding round 1 year after it was founded.
Mafengwo is headquartered in Beijing, China. It is registered at Beijing, Beijing, China.
Mafengwo is a funded company, having raised a total of $488M across 7 funding rounds to date. The company's 1st funding round was a Debt β Conventional of $2M, raised on Jun 2011.
Mafengwo has 346 employees.
Mafengwo was founded in 2010 in Beijing, China, as an online platform in the travel sector. User-generated content, including reviews and downloadable travel guides, is hosted to assist planning. Access to travel products is facilitated through the site. A social community is maintained for connecting enthusiasts, with an Instagram-like feature named Wengweng where geotagged travel photos are uploaded by users. Operations focus on the Chinese market via mafengwo.cn.
Mafengwo has 14 investors. Key investors include Tencent, General Atlantic, Temasek, Qiming Venture Partners, and Wangfujing Group.
The valuation of Mafengwo is $2B as of May 2019.
Yes. Mafengwo was acquired by Wangfujing Group in May 2022.
The website of Mafengwo receives about 662 thousand visits a month and ranks #54,880 among all websites worldwide.

