Mafengwo

Beijing, China Founded: 2010 • Age: 16 yrs Unicorn Acquired By Wangfujing Group
User-generated travel reviews and guides are shared online.

About Mafengwo

Mafengwo is a Travel & Hospitality company based in Beijing (China) founded in 2010, and was acquired by Wangfujing Group in May 2022. User-generated travel reviews and guides are shared online. Mafengwo has raised $488 million across 7 funding rounds from investors including Tencent, General Atlantic and Temasek. The company has 346 employees. Mafengwo was last valued at $2 billion in May 2019. Its website mafengwo.cn draws about 662 thousand monthly visits. Its focus areas include Consumer, Online Travel, Social Platforms and Travelogue.

Company details

Mafengwo was founded in 2010 in Beijing, China, as an online platform in the travel sector. User-generated content, including reviews and downloadable travel guides, is hosted to assist planning. Access to travel products is facilitated through the site. A social community is maintained for connecting enthusiasts, with an Instagram-like feature named Wengweng where geotagged travel photos are uploaded by users. Operations focus on the Chinese market via mafengwo.cn.

  • Headquarters Beijing, China
  • Employees 346
  • Stage Acquired
  • Sectors
    Travel & Hospitality
  • Website category Travel and Tourism
  • Website mafengwo.cn
  • Social LinkedIn
  • Acquired by Wangfujing Group (May 2022)
Operational Areas
Key Metrics

Funding Insights of Mafengwo

Mafengwo has successfully raised a total of $488M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $488M
  • Total Rounds 7
  • First Round $2M

    (Jun 2011)

  • Investors Count 14

All 7 funding rounds of Mafengwo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Feb 2023Series E–Guiyang Venture Capital
–
May 2019$250MSeries D$2BTencent
Dec 2017$133MSeries D–General Atlantic, Ocean Link
–
Mar 2015$85MSeries C–Hillhouse, Coatue
–
Apr 2013$15MSeries B–Capital Today, Qiming Venture Partners
–
Oct 2011$5MSeries A–Capital Today
–
Jun 2011$2MDebt – Conventional––
Valuation history
DateValuationStage
May 2019$2Bβ€’β€’β€’β€’β€’β€’β€’β€’

Last known valuation $2B (May 2019). 14 investors in total: 14 institutional.

Investors in Mafengwo

Mafengwo has secured backing from 14 investors, including venture fund and institutional investors. Prominent investors backing the company include Tencent, General Atlantic and Temasek.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
gyvc.cn
Private equity fund focused on global markets
1980generalatlantic.comNew York, United States
Venture capital investments are directed toward multiple sectors.
2006qimingvc.comShanghai, China
An investment platform is provided for diverse sectors and geographies.
1974temasek.com.sgSingapore, Singapore
Global private equity investments are managed with long-term focus.
hillhouseinvestment.comNew York, United States
Private equity and venture capital are invested in Chinese SMEs.
capitaltoday.comHong Kong, China
VC and PE investments are directed toward multiple sectors.
Beijing, China
Provider of an investment platform for various stages
coatue.comNew York, United States
Venture capital fund focused on multiple sector
cobuilder.vcBeijing, China
Venture capital firm investing in multiple sectors
hundredscapital.comChaoyang, China
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Investor details for Mafengwo

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
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Verified entity values are shown only after access is granted.

Timeline of Mafengwo

5 dated milestones of Mafengwo across 13 years, from founding to its latest funding, stage changes and deals.

  1. Founded Mafengwo is founded.
  2. Funding First funding round of $2.0M.
  3. Milestone Reaches Unicorn status.
  4. Exit Acquired by Wangfujing Group.
  5. Funding Latest funding round, Series E,.

Web traffic of Mafengwo

The website of Mafengwo (mafengwo.cn) receives about 662.3K visits a month and ranks #54,880 among all websites worldwide, #1,528 in Travel and Tourism.

  • Monthly visits
    662.3K

    ▼ 21.7% vs previous month

  • Unique visitors
    400.3K

    per month

  • Global rank
    #54,880

    among all websites

  • Category rank
    #1,528

    Travel and Tourism · Travel and Tourism

Similar websites

Websites whose visitors overlap most with Mafengwo. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
qyer.com
100%
197K#193,778View details
qunar.com
96%
1.4M#21,353View details
tuniu.com
86%
141.6K#278,757View details
lvmama.com
82%
View details
yododo.com
82%
View details
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’β€’.comβ€’β€’%β€’.β€’M#‒‒‒‒‒–
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  • Audience overlap
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Verified entity values are shown only after access is granted.

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Related news about Mafengwo

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Frequently Asked Questions about Mafengwo

Mafengwo was founded in 2010 and raised its 1st funding round 1 year after it was founded.

Mafengwo is headquartered in Beijing, China. It is registered at Beijing, Beijing, China.

Mafengwo is a funded company, having raised a total of $488M across 7 funding rounds to date. The company's 1st funding round was a Debt – Conventional of $2M, raised on Jun 2011.

Mafengwo has 346 employees.

Mafengwo was founded in 2010 in Beijing, China, as an online platform in the travel sector. User-generated content, including reviews and downloadable travel guides, is hosted to assist planning. Access to travel products is facilitated through the site. A social community is maintained for connecting enthusiasts, with an Instagram-like feature named Wengweng where geotagged travel photos are uploaded by users. Operations focus on the Chinese market via mafengwo.cn.

Mafengwo has 14 investors. Key investors include Tencent, General Atlantic, Temasek, Qiming Venture Partners, and Wangfujing Group.

The valuation of Mafengwo is $2B as of May 2019.

Yes. Mafengwo was acquired by Wangfujing Group in May 2022.

The website of Mafengwo receives about 662 thousand visits a month and ranks #54,880 among all websites worldwide.

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