Magic Colours

Ambala, India Founded: 2021 • Age: 5 yrs
Provides fondant, food colors, airbrush machines, and tools for cake decoration.

About Magic Colours

Magic Colours is a Consumer company based in Ambala (India) founded in 2021. It provides fondant, food colors, airbrush machines, and tools for cake decoration. It operates on a D2C and B2B model. Its Indian entity Motek Sugarcraft (India) Private Limited reported revenue of ₹80.2 Lakh. Magic Colours offers products and services including Magiculata® Fondant, Spectral Gel Colours, Airbrush Colours, and Petal Dust. Its focus areas include Tools and Equipment, Food Tech, Decoration Tools and Food Products. Its competitors include Unibic, Cremica and Kishlay Foods; 3 of its 3 listed competitors have raised funding.

Company details

Magic Colours, under Motek Sugarcraft India Private Limited, sells a variety of cake decoration supplies including sugar paste, gel colors, and airbrush equipment through an online platform. Based in India, they offer products for bakers and decorators to create themed cakes, with options for fast shipping and customer support via email or phone. Their inventory caters to individual users and possibly businesses seeking decoration essentials.

Key Metrics
  • Annual Revenue
    ₹80.2 Lakh

    FY 2024 · -46% YoY

  • Net Loss
    -₹2.4 Lakh

    FY 2024 · -3% margin

  • EBITDA
    ₹13.6 Lakh

    FY 2024 · 17% margin

Products & Services of Magic Colours

Magic Colours offers a comprehensive portfolio of products and services, including Magiculata® Fondant, Spectral Gel Colours, Airbrush Colours, and Petal Dust.

Magiculata® Fondant
Sugar Paste

Fondant for creating edible cake decorations.

Spectral Gel Colours
Food Colours

Gel-based colors for baking and cake designs.

Airbrush Colours
Tools

Colors for airbrushing on cakes and pastries.

Petal Dust
Shimmer and Dusts

Edible dust for enhancing cake appearances.

Board of directors of Motek Sugarcraft (India) Private Limited (Magic Colours)

Motek Sugarcraft (India) Private Limited is the primary company behind Magic Colours. The board of Motek Sugarcraft (India) Private Limited currently have 3 directors; the longest-serving is Shikha Garg, appointed in 2017.

DirectorDesignationAppointedTenureEntity
Shikha Garg
DIN 08017754
Director27 Dec 20178 yrs 10 moMotek Sugarcraft (India) Private Limited
Om Parkash Garg
DIN 08019566
Director27 Dec 20178 yrs 10 moMotek Sugarcraft (India) Private Limited
Rajesh Garg
DIN 08017730
Director27 Dec 20178 yrs 10 moMotek Sugarcraft (India) Private Limited

Financials of Magic Colours

Figures of Motek Sugarcraft (India) Private Limited, the primary company behind Magic Colours, for FY 2024. Revenue was ₹80.2 Lakh (-46% year on year). Net loss was -₹2.4 Lakh (-3% margin). EBITDA was ₹13.6 Lakh (17% margin). Revenue has grown at a compounded annual rate of -60% over three years and +3% over five years.

  • ₹80.2 LakhRevenue · FY 2024 · -46% YoY
  • -₹2.4 LakhNet loss · -3% margin
  • ₹13.6 LakhEBITDA · 17% margin
  • ₹1 LakhPaid-up capital
  • -60%Revenue CAGR, 3 years
  • +3%Revenue CAGR, 5 years

Balance sheet, profit and loss, cash flow and ratios of Motek Sugarcraft (India) Private Limited are on its company page.

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Detailed financial statements for Magic Colours

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Competitors of Magic Colours

Magic Colours has 3 listed competitors in our database, 3 of them funded. They include Unibic, Cremica and Kishlay Foods.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
unibicfoods.com2004Bengaluru, India$22.19M402
Multi-category snacks are manufactured and distributed by Unibic brand.
cremica.in1977Gurugram, India$34.94M2,051
Snacks, biscuits, breads, and related products are manufactured.
kishlayfoods.com2001Guwahati, India$15.91M85
Multi-category snack products are offered via an internet-first brand.
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Detailed competitors of Magic Colours

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

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Top companies in Food & Beverage Products & Processing

3 companies that operate in the same segment as Magic Colours (Food & Beverage Products & Processing) in India, ranked by their profile score on The Company Check.

CompanyDescriptionFoundedLocationTotal fundingRevenueEmployees
Platform offering a subscription-based delivery service for fresh milk and groceries
2015Gurugram, Haryana, IndiaUSD 228.42 MUSD 99.78 M3,464
Subscription-based coffee products are offered by an internet-first brand.
2013Gurugram, Haryana, IndiaUSD 112.84 MUSD 61.39 M2,059
Meat and seafood products are delivered via an online platform.
2015Bengaluru, Karnataka, IndiaUSD 564.84 MUSD 143.51 M2,828
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Frequently Asked Questions about Magic Colours

Magic Colours was founded in 2021.

Magic Colours is headquartered in Ambala, India. It is registered at Ambala, Haryana, India.

The primary company behind Magic Colours, Motek Sugarcraft (India) Private Limited, reported revenue of ₹80.2 Lakh for FY 2024, down 46% year on year.

Magic Colours, under Motek Sugarcraft India Private Limited, sells a variety of cake decoration supplies including sugar paste, gel colors, and airbrush equipment through an online platform. Based in India, they offer products for bakers and decorators to create themed cakes, with options for fast shipping and customer support via email or phone. Their inventory caters to individual users and possibly businesses seeking decoration essentials.

Magic Colours's top competitors include Cremica, Unibic and Kishlay Foods.

Magic Colours offers Magiculata® Fondant, Spectral Gel Colours, Airbrush Colours, and Petal Dust.

Magic Colours operates through Motek Sugarcraft (India) Private Limited.

The legal entities of Magic Colours currently have 3 directors, including Shikha Garg, Om Parkash Garg, Rajesh Garg.

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