Magnitude

Austin, United States Founded: 2014 • Age: 12 yrs Acquired By insightsoftware
BI products for CPM, MDM, and data integration are offered.
Request Access

About Magnitude

Magnitude is a company based in Austin (United States) founded in 2014 was acquired by insightsoftware in October 2021.. Magnitude has raised $100 million across 2 funding rounds from investors including 3i Group, insightsoftware and Stellus Capital Management. Magnitude has completed 6 acquisitions, including Agility Multichannel, Datalytics Technologies and EveryAngle. Magnitude offers products and services including Agility PIM, Angles for Oracle, Angles for SAP, and Process Runner. Magnitude operates in a competitive market with competitors including Reltio, Alation, Logz.io, Collibra and Data.World, among others.

  • Headquarter Austin, United States
  • Sectors
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Technology → Enterprise Software & Productivity Solutions
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $100 M (USD)

    in 2 rounds

  • Latest Funding Round
    $12.5 M (USD), Debt – Conventional

    Oct 16, 2017

  • Investors
    3i Group

    & 3 more

  • Employee Count
    Employee Count
  • Investments & Acquisitions
  • Acquired by
    insightsoftware

    & 1 more

    (Oct 28, 2021)

Upgrade to premium

Unlock complete access to The Company Check

Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.

Upgrade to Premium No viewing limits. Your plan controls exports and screening usage.
Included in your Premium account
  • Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
  • Full access to every database India & global coverage, advanced filters and rich profile details
  • Always-on access from your team account Single premium plan for everything you see on the portal

Products & Services of Magnitude

Magnitude offers a comprehensive portfolio of products and services, including Agility PIM, Angles for Oracle, Angles for SAP, and Process Runner. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Manages product data for efficient commerce and marketing.

Delivers insights from Oracle applications for business decisions.

Transforms SAP data into actionable insights for operations.

Automates SAP data entry using Excel for faster processes.

People of Magnitude
Headcount 1000-5000
Employee Profiles 207
Employee Profiles
People
David Kaplan
Senior Customer Success Manager
People
Nicole Mullins
Senior Growth Marketing Manager
People
Ayush Abhijeet
Engineer
People
Krishna Chaitanya Maduri
Information Security Engineer

Unlock access to complete

Funding Insights of Magnitude

Magnitude has successfully raised a total of $100M across 2 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $12.5 million completed in October 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Debt – Conventional — $12.5M
  • First Round

    (24 Sep 2014)

  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Oct, 2017 Amount Debt – Conventional - Magnitude Valuation

investors

Sep, 2014 Amount Private Equity Round - Magnitude Valuation Audax Private Equity
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Magnitude

Magnitude has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include 3i Group, insightsoftware and Stellus Capital Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Private debt fund focused on aerospace, services, consumer, distribution, education, industrial, and multiple sectors
Founded Year Domain Location
Private equity investments in middle market companies across North America.
Founded Year Domain Location
Private equity firm focused on mid-market businesses
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Magnitude

Magnitude has strategically engaged in corporate development activities, having acquired 6 companies. Notable acquisitions include Agility Multichannel, Datalytics Technologies and EveryAngle. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Cloud-based data processing and management solutions are provided using Excel.
2007
Product information management is integrated for commerce channels.
2005
Provider of IT content platform
1998
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - Magnitude

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Magnitude Comparisons

Employees
+
Add Comparison
Available on Premium

Competitors of Magnitude

Magnitude operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Reltio, Alation, Logz.io, Collibra and Data.World, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Master data management is delivered through a cloud-based platform.
domain founded_year HQ Location
AI and cloud-based platform for enterprise data cataloging is provided.
domain founded_year HQ Location
Cloud-based log management and infrastructure monitoring are offered.
domain founded_year HQ Location
Data intelligence solutions are delivered via a cloud-based platform.
domain founded_year HQ Location
Data cataloging and collaboration are enabled for data scientists.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Magnitude

Frequently Asked Questions about Magnitude

When was Magnitude founded?

Magnitude was founded in 2014.

Where is Magnitude located?

Magnitude is headquartered in Austin, United States. It is registered at Austin, Texas, United States.

Is Magnitude a funded company?

Magnitude is a funded company, having raised a total of $100M across 2 funding rounds to date. The company's 1st funding round was a Private Equity Round of $100M, raised on Sep 24, 2014.

What does Magnitude do?

Magnitude software provides BI products for CPM, MDM, and data integration. The firms Magnitude CPM solutions enable enterprises to have monitoring and reporting of operations, analytics, and data warehousing options to access enterprise data. Magnitude Data Connectivity solution is a data integration solution to stitch data across disparate sources (big data, Saas and on-premise) and types (structuredunstructured). The firm also has solutions for MDM. The firms clientele includes Amway, BP Lubricants, Activant Solutions, Fujitsu, Intelsat, Royal Dutch Shell, Sisense, Virgin Media, and Zebra Technologies.

Who are the top competitors of Magnitude?

Magnitude's top competitors include Data.World, Atlan and Collibra.

What products or services does Magnitude offer?

Magnitude offers Agility PIM, Angles for Oracle, Angles for SAP, and Process Runner.

How many acquisitions has Magnitude made?

Magnitude has made 6 acquisitions, including Agility Multichannel, Datalytics Technologies, and EveryAngle.

Who are Magnitude's investors?

Magnitude has 4 investors. Key investors include 3i Group, insightsoftware, Stellus Capital Management, and Audax Private Equity.

Explore millions of companies — effortlessly

Access structured, verified intelligence on 7M+ companies across industries, sectors, and global markets. From early-stage startups to large enterprises, discover ownership, leadership, funding, financials, acquisitions, and market signals — all in one powerful platform.

Free account with essential features Instant access to company reports Enterprise solutions available