About Magnolia
Magnolia is a Financial Services company based in Mont-saint-aignan (France) founded in 2003, and was acquired by Qualium Investissement in September 2019. Online comparison platform for real estate loan insurances is operated. Magnolia has completed 1 acquisition, including Fluo. Its chief executive, as recorded, is Gerald Loobuyck. Its website magnolia.fr draws about 122 thousand monthly visits. Its focus areas include FinTech, Internet First Insurance Platforms, Insurance Comparison Platforms and P&C. Its competitors include Meilleurtaux, Fridaa and CreditDomus; 2 of its 3 listed competitors have raised funding.
Company details
Magnolia was founded in 2003 and is based in Mont Saint Aignan, France. An online platform is provided for comparing real estate loan insurances, with mortgage policies offered to borrowers. Partnerships are maintained with insurers such as MetLife, Cardif, Generali, Allianz, and SwissLife. Operations focus on the French insurance sector, facilitating access to various coverage options for home loans.
- Headquarters Mont-saint-aignan, France
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Financial Planning and Management
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website magnolia.fr
- Social LinkedIn X Facebook
- Acquired by Qualium Investissement (Sep 2019)
- Investors
- Investments & Acquisitions
- Acquired byQualium Investissement
(Sep 2019)
Investors in Magnolia
Magnolia has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Qualium Investissement.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity firm focused on multiple sectors | 1998 | qualium-investissement.com | Paris, France |
Investor details for Magnolia
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People of Magnolia
1 people are tracked at Magnolia (1 in leadership).
| Name | Role | Group |
|---|---|---|
Gerald Loobuyck | CEO | Leadership |
Complete people profiles for Magnolia
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Investments & Acquisitions by Magnolia
Magnolia has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Fluo.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Insurance covers are reviewed for consumers to prevent duplicate payments. | fluo.com | Paris, France | 2013 | Jan 2020 | β’β’β’β’ |
Complete acquisition details for Magnolia
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Timeline of Magnolia
3 dated milestones of Magnolia across 17 years, from founding to its latest funding, stage changes and deals.
- Founded Magnolia is founded.
- Exit Acquired by Qualium Investissement.
- Acquisition Acquires Fluo.
Competitors of Magnolia
Magnolia has 3 listed competitors in our database, 2 of them funded. They include Meilleurtaux, Fridaa and CreditDomus.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| meilleurtaux.com | 1999 | Paris, France | $21.98M | Insurance and loan comparisons are offered through a mobile app. | ||
| fridaa.co | 2020 | Bordeaux, France | $1.13M | Home loan options are compared via an app-based platform. | ||
| creditdomus.com | 2007 | Paris, France | Mortgage loan comprator. |
Detailed competitors of Magnolia
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Web traffic of Magnolia
The website of Magnolia (magnolia.fr) receives about 122K visits a month and ranks #244,558 among all websites worldwide, #3,292 in Financial Planning and Management.
- Monthly visits122K
▼ 15.5% vs previous month
- Unique visitors79.6K
per month
- Global rank#244,558
among all websites
- Category rank#3,292
Finance · Financial Planning and Management
- Bounce rate38%
- Pages per visit3.6
- Average visit1 min 31 sec
- DevicesDesktop 26% Β· Mobile 74%
Websites whose visitors overlap most with Magnolia. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| meilleurtaux.com | 100% | 2.8M | #23,435 | View details | |
| cafpi.fr | 81% | 366.6K | #169,269 | View details | |
| cardif.fr | 80% | #121,757 | View details | ||
| pretto.fr | 79% | 335.2K | #134,439 | View details | |
| empruntis.com | 69% | 240.9K | #236,125 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Magnolia
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Related news about Magnolia
Complete news archive for Magnolia
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Frequently Asked Questions about Magnolia
Magnolia was founded in 2003.
Magnolia is headquartered in Mont-saint-aignan, France. It is registered at Mont-saint-aignan, Normandie, France.
Gerald Loobuyck is the CEO of Magnolia, as recorded in our data.
Magnolia was founded in 2003 and is based in Mont Saint Aignan, France. An online platform is provided for comparing real estate loan insurances, with mortgage policies offered to borrowers. Partnerships are maintained with insurers such as MetLife, Cardif, Generali, Allianz, and SwissLife. Operations focus on the French insurance sector, facilitating access to various coverage options for home loans.
Magnolia's top competitors include Meilleurtaux, Fridaa and CreditDomus.
Magnolia has made 1 acquisition, including Fluo.
Magnolia has 1 investor. Key investors include Qualium Investissement.
Yes. Magnolia was acquired by Qualium Investissement in September 2019.
The website of Magnolia receives about 122 thousand visits a month and ranks #244,558 among all websites worldwide.

