About MarketFactory
MarketFactory is a company based in New York (United States) founded in 2007 was acquired by ION Group in November 2019.. MarketFactory has raised $6.42 million across 8 funding rounds from investors including ION Group, FirstMark and Accel-KKR. The company has 17 employees as of December 31, 2019. MarketFactory offers products and services including Aphelion, TradAir, Barracuda FX, and MarketFactory Nexus. MarketFactory operates in a competitive market with competitors including Pillar and MarketDirect Exchange, among others.
- Headquarter New York, United States
- Employees 17 as on 31 Dec, 2019
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Sectors
Technology
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Phone
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Website
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Social
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- Legal Name Marketfactory, Inc.
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Products & Services of MarketFactory
MarketFactory offers a comprehensive portfolio of products and services, including Aphelion, TradAir, Barracuda FX, and MarketFactory Nexus. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Rules-based platform for foreign exchange trading and pricing.
Integrated tool for best FX trade execution and management.
Modular system for customizable foreign exchange trading operations.
Enables access to foreign exchange trading venues instantly.
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Funding Insights of MarketFactory
MarketFactory has successfully raised a total of $6.42M across 8 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 8
- Last Round Last Round
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First Round
First Round
(01 Jun 2008)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
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| Jan, 2019 | Amount | Series B - MarketFactory | Valuation | Accel-KKR |
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| Oct, 2014 | Amount | Series A - MarketFactory | Valuation |
investors |
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| Sep, 2013 | Amount | Series A - MarketFactory | Valuation |
investors |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MarketFactory
MarketFactory has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include ION Group, FirstMark and Accel-KKR. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Investments are focused on mid-market software and technology-enabled services firms.
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Founded Year | Domain | Location | |
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Early-stage venture capital is invested in tech startups across sectors.
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Founded Year | Domain | Location | |
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Treasury management solutions are provided for financial institutions and banks.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MarketFactory
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - MarketFactory
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Marketfactory Comparisons
Competitors of MarketFactory
MarketFactory operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Pillar and MarketDirect Exchange, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Currency, commodity, and freight exposures are automatically hedged for SMEs.
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| domain | founded_year | HQ Location |
Operates as a global firm specializing in asset investment management.
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| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Marketfactory
Frequently Asked Questions about MarketFactory
When was MarketFactory founded?
MarketFactory was founded in 2007 and raised its 1st funding round 1 year after it was founded.
Where is MarketFactory located?
MarketFactory is headquartered in New York, United States. It is registered at New York, New York, United States.
Is MarketFactory a funded company?
MarketFactory is a funded company, having raised a total of $6.42M across 8 funding rounds to date. The company's 1st funding round was a Series A of $1.94M, raised on Jun 01, 2008.
How many employees does MarketFactory have?
As of Dec 31, 2019, the latest employee count at MarketFactory is 17.
What does MarketFactory do?
MarketFactory was founded in 2007 in New York, United States, within the foreign exchange sector. A cloud-based platform is operated to enable ultra-low latency access to over 50 FX liquidity pools for trade execution and pricing data. Connections are supported through a web-based application, API, or integrations with third-party capital markets software vendors selected as preferred FX access providers.
Who are the top competitors of MarketFactory?
MarketFactory's top competitors include Pillar and MarketDirect Exchange.
What products or services does MarketFactory offer?
MarketFactory offers Aphelion, TradAir, Barracuda FX, and MarketFactory Nexus.
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