About Maxwell
Maxwell is a Financial Services company based in Denver (United States) founded in 2015 by John Paasonen, Lance Poole, Rutul Dave, and Mani Honigstein, and was acquired by PLACE in September 2026. Active borrowers are tracked and documents are managed via platform. It operates on a SaaS (Software-as-a-Service), Managed Services, and FinTech model. Maxwell has raised $54.75 million across 6 funding rounds from investors including Assurant, Wells Fargo and PLACE. The company has 279 employees. Maxwell has completed 2 acquisitions, including LenderSelect Mortgage and Revvin. Maxwell was last valued at $450 million in October 2021. Its chief executive, as recorded, is John Paasonen. Its website himaxwell.com draws about 15 thousand monthly visits. Maxwell offers products and services including Point of Sale, Business Intelligence, Fulfillment, Diligence, and Private Label Origination. Its focus areas include Mortgage Technology and Loan Origination Software. Its legal entity is Maxwell Lender Solutions, Inc. Its competitors include Docutech, Vaultedge and Paywallet; 3 of its 3 listed competitors have raised funding.
Company details
Mortgage solutions are offered by Maxwell to transform the mortgage business for local lenders in the United States. A comprehensive suite of technology and services is provided, covering the entire mortgage origination process from application intake to fulfillment and due diligence. Solutions are tailored to specific needs, including point-of-sale systems, business intelligence, processing, underwriting, closing, and private label origination. The focus is placed on efficiency, borrower satisfaction, and cost reduction through innovative, customizable platforms and expert support. Operations are supported in various sectors of the mortgage industry, ensuring flexibility and scalability for lending institutions.
- Headquarters Denver, United States
- Employees 279
- Founders John Paasonen, Lance Poole, Rutul Dave, Mani Honigstein
- Stage Acquired
- SectorsFinancial Services
- Website category Finance · Financial Planning and Management
- Phoneβ’β’β’β’ β’β’β’β’
- Website himaxwell.com
- Social LinkedIn X Facebook
- Acquired by PLACE (Sep 2026)
- Legal Name Maxwell Lender Solutions, Inc.
- Total Equity Funding$54.75M (USD)
in 6 rounds
- Latest Funding Round$24M (USD), Debt – Conventional
Oct 2021
- InvestorsAssurant
& 14 more
- Employee Count279
- Investments & AcquisitionsLenderSelect Mortgage
& 1 more
- Acquired byPLACE
(Sep 2026)
Products & Services of Maxwell
Maxwell offers a comprehensive portfolio of products and services, including Point of Sale, Business Intelligence, Fulfillment, Diligence, and Private Label Origination.
Customizable solution for mortgage application and borrower experience.
Data-driven insights for mortgage process optimization and decisions.
Customized operations for processing, underwriting, and closing loans.
Streamlined due diligence for investors and sellers' profitability.
End-to-end platform for outsourced mortgage origination services.
Funding Insights of Maxwell
Maxwell has successfully raised a total of $54.75M across 6 strategic funding rounds. The most recent funding activity was a Debt β Conventional round of $24 million completed in October 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $54.75M
- Total Rounds 6
- Last Round Debt – Conventional β $24M
- First Round $1.95M
(Dec 2016)
- Investors Count 14
All 6 funding rounds of Maxwell with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2021 | $28.5M | Series B | $450M | Wells Fargo, TTV Capital | β |
| Oct 2021 | $24M | Debt – Conventional | β | β | |
| Mar 2021 | $16.3M | Series B | β | TTV Capital | |
| Jun 2020 | $5M | Series A | β | β | β |
| Dec 2017 | $3M | Seed | β | Anthemis Group | |
| Dec 2016 | $1.95M | Seed | β | β |
| Date | Valuation | Stage |
|---|---|---|
| Oct 2021 | $450M | β’β’β’β’β’β’β’β’ |
Last known valuation $450M (Oct 2021). 15 investors in total: 15 institutional.
Investors in Maxwell
Maxwell has secured backing from 15 investors, including institutional and venture fund investors. Prominent investors backing the company include Assurant, Wells Fargo and PLACE.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments are made by TTV Capital in early-stage fintech companies. | ttvcapital.com | Atlanta, United States | ||
Control investments in private equity are targeted by Rotor Capital. | rotorcapital.com | Los Angeles, United States | ||
Early-stage venture investments are made by Prudence in technology sectors. | 2009 | prudence.vc | New York, United States | |
Venture capital firm focused on fintech and B2B SaaS companies | fin.capital | San Francisco, United States | ||
Seed and series A startups are funded by Prudence Holdings. | prudenceholdings.com | New York, United States | ||
Early, growth & late stage VC firm investing in the US | route66ventures.com | Alexandria, United States | ||
Private equity investments in faith-driven public companies are managed. | sovereignscapital.com | Raleigh, United States | ||
Early and growth-stage startups are funded by Anthemis Group. | 2008 | anthemis.com | London, United Kingdom | |
Early-stage tech startups are invested in across US and Canada. | mathventurepartners.com | Chicago, United States | ||
Investments in US tech startups are made by Zelkova Ventures. | zelkovavc.com | Miami, United States |
Investor details for Maxwell
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Maxwell
35 people are tracked at Maxwell (18 in leadership, 17 in team); the tracked headcount is 279.
| Name | Role | Group |
|---|---|---|
John Paasonen | Co-Founder & CEO | Leadership |
Lance Poole | Co-Founder | Leadership |
Rutul Dave | Co-Founder & CTO | Leadership |
Mani Honigstein | Co-Founder | Leadership |
Josiah Feuerbacher | VP Product - Data & Lender Solutions | Leadership |
Brian Simons | President | Leadership |
Bob Groody | CFO | Leadership |
Jason Jose | Vice President Of Sales | Leadership |
Rutul Davé | Co-founder & CTO | Leadership |
Brian L. Simons | President | Leadership |
Robert Groody | Chief Financial Officer | Leadership |
Brian McCarthy | Director Of Product Management | Leadership |
Jamie Vanlandingham | Director Of Credit And Risk | Leadership |
Lynette Nagy | Vp, Head Of Diligence | Leadership |
Emily Ward | Vice President Marketing | Leadership |
Steve Warjanka | Head Of Business Development - Due Diligence | Leadership |
Michael Salichs | VP Of Expansion & Strategic Partnerships | Leadership |
George Alexandrov | Director Of UX | Leadership |
Dan Barone | LOS Administrator | Team |
Jim Smith | SVP, Diligence | Team |
15 more people are available in the full profile.
Complete people profiles for Maxwell
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Maxwell
Maxwell has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include LenderSelect Mortgage and Revvin.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Provider of an online platform offering lending-as-a-service solutions | revvin.com | Chicago, United States | 2013 | Sep 2023 | β’β’β’β’ | |
Provider of mortgage loan services | lenderselectmortgage.com | Richmond, United States | 2011 | May 2023 | β’β’β’β’ |
Complete acquisition details for Maxwell
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
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- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Maxwell
7 dated milestones of Maxwell across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Maxwell is founded.
- Funding First funding round of $1.9M.
- Funding Latest funding round, Debt β Conventional, of $24.0M.
- Milestone Reaches Minicorn status.
- Acquisition Acquires LenderSelect Mortgage.
- Acquisition Acquires Revvin.
- Exit Acquired by PLACE.
Competitors of Maxwell
Maxwell has 3 listed competitors in our database, 3 of them funded. They include Docutech, Vaultedge and Paywallet.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| docutech.com | 1991 | Idaho Falls, United States | $39.93M | 142 | Document management solutions for lending operations are provided. | |
| vaultedge.com | 2015 | Dallas, United States | $189,723 | 12 | AI-powered platform for document processing and data extraction is offered. | |
| yourpaywallet.com | 2021 | Jacksonville, United States | $8.82M | Cloud-based platform for payroll-linked payment and identity solutions |
Detailed competitors of Maxwell
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
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- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Maxwell
The website of Maxwell (himaxwell.com) receives about 15.4K visits a month and ranks #1,096,387 among all websites worldwide, #10,816 in Financial Planning and Management.
- Monthly visits15.4K
▼ 36.2% vs previous month
- Unique visitors9.3K
per month
- Global rank#1,096,387
among all websites
- Category rank#10,816
Finance · Financial Planning and Management
- Bounce rate39%
- Pages per visit2.6
- Average visit1 min 35 sec
- DevicesDesktop 35% Β· Mobile 65%
Websites whose visitors overlap most with Maxwell. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| soa.org | 100% | #66,532 | View details |
Top companies in Banking & FinTech Platforms
3 companies that operate in the same segment as Maxwell (Banking & FinTech Platforms) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Online business banking and financial workflow tools are provided. | 2010 | San Francisco, California, United States | USD 546 M | USD 2.71 M | 1,807 | |
Digital banking services are offered to individuals via mobile apps. | 2012 | San Francisco, California, United States | USD 3.15 B | USD 1.96 B | 2,516 | |
Digital sustainable banking services are offered to consumers. | 2013 | Los Angeles, California, United States | USD 865 M | 237 |
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Related news about Maxwell
Complete news archive for Maxwell
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Frequently Asked Questions about Maxwell
Maxwell was founded in 2015 and raised its 1st funding round 1 year after it was founded.
Maxwell is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.
John Paasonen is the CEO of Maxwell, as recorded in our data. They have also founded this company.
Maxwell is a funded company, having raised a total of $54.75M across 6 funding rounds to date. The company's 1st funding round was a Seed of $1.95M, raised on Dec 2016.
Maxwell has 279 employees.
Mortgage solutions are offered by Maxwell to transform the mortgage business for local lenders in the United States. A comprehensive suite of technology and services is provided, covering the entire mortgage origination process from application intake to fulfillment and due diligence. Solutions are tailored to specific needs, including point-of-sale systems, business intelligence, processing, underwriting, closing, and private label origination. The focus is placed on efficiency, borrower satisfaction, and cost reduction through innovative, customizable platforms and expert support. Operations are supported in various sectors of the mortgage industry, ensuring flexibility and scalability for lending institutions.
Maxwell offers Point of Sale, Business Intelligence, Fulfillment, Diligence, and Private Label Origination.
Maxwell has made 2 acquisitions, including LenderSelect Mortgage, and Revvin.
Maxwell has 15 investors. Key investors include Assurant, Wells Fargo, PLACE, The Mortgage Collaborative, and Techstars.
The valuation of Maxwell is $450M as of Oct 2021.
Maxwell operates through Maxwell Lender Solutions, Inc..

