About Mbaobao
Mbaobao is a Retail company based in Jiaxing (China) founded in 2007. Chinese domestic internet fashion bags brand. Mbaobao has raised $75 million across 4 funding rounds from investors including Lenovo, China Equity Group and DCM. Its chief executive, as recorded, is Ye Haifeng. Its focus areas include Consumer, Fashion Tech, B2C Commerce and Accessories. Its competitors include MINKARS, Ora Era and UiYi.
Company details
Founded in 2007 in Jiaxing, China, Mbaobao operates in the online fashion bags sector. Products are divided into series based on customer ages, categories, and styles. Processes are standardized and optimized, with the supply chain strictly controlled to reduce intermediate links from research and development to sales. A vertical industry chain is maintained from research, manufacturing, to terminal consumers. A science laboratory is run for bag production.
- Headquarters Jiaxing, China
- SectorsRetail
- Website mbaobao.com
- Social LinkedIn
- Total Equity Funding$75M (USD)
in 4 rounds
- Latest Funding Round$30M (USD), Series D
May 2012
- InvestorsLenovo
& 3 more
Funding Insights of Mbaobao
Mbaobao has successfully raised a total of $75M across 4 strategic funding rounds. The most recent funding activity was a Series D round of $30 million completed in May 2012. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $75M
- Total Rounds 4
- Last Round Series D — $30M
- First Round $30M
(Jun 2009)
- Investors Count 4
All 4 funding rounds of Mbaobao with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| May 2012 | $30M | Series D | – | – | – |
| Jan 2011 | Series B | – | – | ||
| Nov 2010 | $15M | Series A | – | – | |
| Jun 2009 | $30M | Series A | – | DCM Ventures |
4 investors in total: 4 institutional.
Investors in Mbaobao
Mbaobao has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Lenovo, China Equity Group and DCM.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Private equity investment firm | chinaequity.net | Chaoyang, China | ||
Tech-focused seed, early, and mid-stage VC investments are made globally. | dcm.com | Menlo Park, United States | ||
Venture Capital firm focused on multiple sectors | legendcapital.com.cn | Haidian, China | ||
Diversified servers and hardware products are offered by Lenovo. | 1984 | lenovo.com | Hong Kong, China |
Investor details for Mbaobao
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Mbaobao
1 people are tracked at Mbaobao (1 in leadership).
| Name | Role | Group |
|---|---|---|
Ye Haifeng | Chairman & CEO | Leadership |
Complete people profiles for Mbaobao
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Mbaobao
3 dated milestones of Mbaobao across 5 years, from founding to its latest funding, stage changes and deals.
- Founded Mbaobao is founded.
- Funding First funding round of $30.0M.
- Funding Latest funding round, Series D, of $30.0M.
Competitors of Mbaobao
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| minkars.com | 2022 | Guangdong, China | 4 | Online retailer selling affordable designer bags and accessories worldwide. | ||
| oraera.com | 2019 | Hong Kong, China | Online retailer offering sustainable bags and lifestyle products worldwide. | |||
| yylp.com | 1994 | Beijing, China | Specializes in a proprietary brand of men's bags. |
Detailed competitors of Mbaobao
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Mbaobao
Websites that share an audience with Mbaobao (mbaobao.com).
Websites whose visitors overlap most with Mbaobao. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| vancl.com | 100% | 29.6K | #795,122 | View details | |
| moonbasa.com | 92% | View details | |||
| letao.com | 91% | View details | |||
justonline.cn | justonline.cn | 88% | – | ||
| masamaso.com | 84% | View details | |||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 22 similar websites and full traffic analytics for Mbaobao
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 22 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Mbaobao
Mbaobao was founded in 2007 and raised its 1st funding round 2 years after it was founded.
Mbaobao is headquartered in Jiaxing, China. It is registered at Jiaxing, Zhejiang, China.
Ye Haifeng is the CEO of Mbaobao, as recorded in our data.
Mbaobao is a funded company, having raised a total of $75M across 4 funding rounds to date. The company's 1st funding round was a Series A of $30M, raised on Jun 2009.
Founded in 2007 in Jiaxing, China, Mbaobao operates in the online fashion bags sector. Products are divided into series based on customer ages, categories, and styles. Processes are standardized and optimized, with the supply chain strictly controlled to reduce intermediate links from research and development to sales. A vertical industry chain is maintained from research, manufacturing, to terminal consumers. A science laboratory is run for bag production.
Mbaobao has 4 investors. Key investors include Lenovo, China Equity Group, DCM, and Legend Capital.