MCoBeauty

Rosebery, Australia Founded: 2016 • Age: 10 yrs Acquired By DBG Health
Organic cosmetics are sold online by an Australian brand.
Annual revenue - Latest available
Total funding - 1 rounds
Employees - Tracked headcount
Investors 1 Known backers
Products 5 Services tracked
Competitors 9 Brand Intelligence

About MCoBeauty

MCoBeauty is a company based in Rosebery (Australia) founded in 2016 was acquired by DBG Health in February 2025. MCoBeauty offers products and services including Miracle Flawless Setting Spray, XtendLash Mascara, Flawless Glow Luminous Skin Filter, Hydrate and Glow Ultra-Hue Serum, and Peptide Lip Treatment. MCoBeauty operates in a competitive market with competitors including IL Makiage, LOOK Academy, Eco Minerals, Nude by Nature and Be Coyote, among others.

  • Headquarter Rosebery, Australia
  • Sectors
    Consumer
    Healthcare
  • Email
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  • Phone
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  • Website
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  • Social
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  • Legal Name Mco Beauty Pty Limited
Operational Areas
Consumer → Beauty, Personal & Household Care Unlock Sub-Sector Unlock Segment
Healthcare → Health Technology & Digital Health Unlock Sub-Sector Unlock Segment
Key Metrics
  • Annual Revenue
    Not available
  • Net Profit
    Not available
  • EBITDA
    Not available
  • Latest Funding Round
    Not available
  • Investors
  • Employee Count
    Not available
  • Acquired by
    DBG Health

    (Feb 11, 2025)

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Products & Services of MCoBeauty

MCoBeauty offers a comprehensive portfolio of products and services, including Miracle Flawless Setting Spray, XtendLash Mascara, Flawless Glow Luminous Skin Filter, Hydrate and Glow Ultra-Hue Serum, and Peptide Lip Treatment.

Product name locked
Category locked
Primary

Spray for setting makeup to enhance longevity

Product name locked
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Mascara for lengthening and volumizing lashes

Product name locked
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Product for achieving radiant and even skin tone

Product name locked
Category locked
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Serum that hydrates and brightens the skin

Product name locked
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Treatment for nourishing and smoothing lip area

People of MCoBeauty

Headcount 10-50
Employee Profiles 23
Employee Profiles
People
Cynthia Lau
Senior Designer
People
Lucy Robinson
Head Of Marketing
People
Alicia Z.
Senior Graphic Designer
People
Raveena Ramnauth
Head Of People, Americas

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Funding Insights of MCoBeauty

Investors in MCoBeauty

MCoBeauty has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include DBG Health.

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Institutional
Investor Description Founded Year Domain Location
Healthcare and wellbeing services encompassing pharmaceuticals, consumer products, and genetic testing.
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Investor details for MCoBeauty

Investor domains, locations, round participation, and complete history require an active premium plan.

  • Investor domains
  • Investor locations
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  • Participation history

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Investments & Acquisitions by MCoBeauty

Investments
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Investment portfolio details for MCoBeauty

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Financial Statements - MCoBeauty

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Detailed financials for MCoBeauty

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Mcobeauty Comparisons

MCoBeauty Primary company
Description
Organic cosmetics are sold online by an Australian brand.
Location
Rosebery, Australia
Founded Year
2016
Annual Revenue
Not available
Net Profit
Not available
EBITDA
Not available
Employees
Not available
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Peer comparison for MCoBeauty

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Competitors of MCoBeauty

MCoBeauty operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as IL Makiage, LOOK Academy, Eco Minerals, Nude by Nature and Be Coyote, among others.

Company Name Domain Founded year HQ Location Description
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Makeup products are recommended online based on personal quizzes.
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Provides lip gloss, foundation, and makeup with hydrating formulas and practical features.
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Sells natural, vegan mineral makeup, skincare, and eco-friendly refills online.
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Natural ingredient-based beauty products are provided by Nude by Nature.
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An online beauty brand offering a variety of natural products.
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Detailed competitors of MCoBeauty

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Latest news on Mcobeauty

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Complete news archive for MCoBeauty

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Frequently Asked Questions about MCoBeauty

MCoBeauty was founded in 2016 and raised its 1st funding round 6 years after it was founded.

MCoBeauty is headquartered in Rosebery, Australia. It is registered at Rosebery, New South Wales, Australia.

MCoBeauty was established in 2016 in Rosebery, Australia, as an internet-first brand in the cosmetics sector. A range of organic products, including eye shadows, eyeliners, mascaras, lip items, sunscreens, foundations, and primers, is offered alongside accessories such as brushes, sponges, lashes, and beauty tools. Operations focus on direct-to-consumer sales via the online domain mcobeauty.com, with claims of organic formulations emphasized in the catalog.

MCoBeauty's top competitors include IL Makiage, Cherry Blooms and Nude by Nature.

MCoBeauty offers Miracle Flawless Setting Spray, XtendLash Mascara, Flawless Glow Luminous Skin Filter, Hydrate and Glow Ultra-Hue Serum, and Peptide Lip Treatment.

MCoBeauty has 1 investor. Key investors include DBG Health.

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