MeinAuto

Koln, Germany Founded: 2007 • Age: 19 yrs Acquired By Mobilize Financial Services
New cars are offered online with comparisons and financing options.
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About MeinAuto

MeinAuto is a company based in Koln (Germany) founded in 2007 was acquired by Mobilize Financial Services in July 2023.. MeinAuto has raised $9.08 million across 2 funding rounds from investors including Hg, Mobilize Financial Services and HV Capital. The company has 197 employees as of December 31, 2021. MeinAuto has completed 2 acquisitions, including AutoDa and Vehiculum. MeinAuto offers products and services including Car Buying Platform, Leasing Service, and Vario-Finanzierung. MeinAuto operates in a competitive market with competitors including Copart, Carwow, HeyCar, AUTO1.com and InstaMotion, among others.

  • Headquarter Koln, Germany
  • Employees 197 as on 31 Dec, 2021
  • Sectors
    Transportation, Automotive & Logistics
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Transportation, Automotive & Logistics → Automotive Retail, Aftermarket & Services
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $9.08 M (USD)

    in 2 rounds

  • Latest Funding Round
    $9.08 M (USD), Series A

    Jan 09, 2018

  • Investors
    Hg

    & 2 more

  • Employee Count
    197

    as on Dec 31, 2021

  • Investments & Acquisitions
    AutoDa

    & 1 more

  • Acquired by
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Products & Services of MeinAuto

MeinAuto offers a comprehensive portfolio of products and services, including Car Buying Platform, Leasing Service, and Vario-Finanzierung. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Online service for purchasing new cars with deals

Monthly leasing options for vehicle usage

Flexible financing with variable rates for cars

Funding Insights of MeinAuto

MeinAuto has successfully raised a total of $9.08M across 2 strategic funding rounds. The most recent funding activity was a Series A round of $9.08 million completed in January 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series A — $9.1M
  • First Round
  • Investors Count 2
Date Amount Transaction Name Valuation Lead Investors Investors
Jan, 2018 Amount Series A - MeinAuto Valuation Hg
Jun, 2007 Amount Seed - MeinAuto Valuation HV Capital
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in MeinAuto

MeinAuto has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Hg, Mobilize Financial Services and HV Capital. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Private equity investments in Europe are managed by Hg.
Founded Year Domain Location
Venture capital funding is provided to digital company founders.
Founded Year Domain Location
Association offering mobilize financial, banking, accounting, and other services
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by MeinAuto

MeinAuto has strategically engaged in corporate development activities, having acquired 2 companies. Notable acquisitions include AutoDa and Vehiculum. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Acquisitions
Company Name Description Domain Location Founded Year Amount
Online vehicle leasing and provider comparisons are enabled in real-time.
2015
Online platform for used car sales in Germany
2011
Company Name Description Domain Location Founded Year Amount
OVO is recognized as a smart digital payment application.
2017
Bionic investment advisor platform
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014

Financial Statements - MeinAuto

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Meinauto Comparisons

Employees
+
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Competitors of MeinAuto

MeinAuto operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Copart, Carwow, HeyCar, AUTO1.com and InstaMotion, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Used and salvaged vehicles are offered via an online marketplace.
domain founded_year HQ Location
Online marketplace to buy new cars
domain founded_year HQ Location
Online B2C listing platform for used cars
domain founded_year HQ Location
AUTO1.com is recognized as Europe’s largest wholesale platform for used cars.
domain founded_year HQ Location
Online B2C marketplace for buying & selling pre-owned cars
domain founded_year HQ Location
B2B marketplace facilitating used car transactions between licensed dealers and professional car traders
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Meinauto

Frequently Asked Questions about MeinAuto

When was MeinAuto founded?

MeinAuto was founded in 2007.

Where is MeinAuto located?

MeinAuto is headquartered in Koln, Germany. It is registered at Koln, North Rhine-westphalia, Germany.

Is MeinAuto a funded company?

MeinAuto is a funded company, having raised a total of $9.08M across 2 funding rounds to date.

How many employees does MeinAuto have?

As of Dec 31, 2021, the latest employee count at MeinAuto is 197.

What does MeinAuto do?

MeinAuto was founded in 2007 in Cologne, Germany, as an online platform in the automotive sector. New vehicles from various brands are compared, and consultation services along with advice on purchases are provided. Discounts and deals are available, while leasing and financing options are facilitated. An online configurator allows specifications for engines, equipment, paint, and interiors to be set, resulting in customized pricing. Operations are centered on the domain meinauto.de.

Who are the top competitors of MeinAuto?

MeinAuto's top competitors include Copart, Carwow and CarOnSale.

What products or services does MeinAuto offer?

MeinAuto offers Car Buying Platform, Leasing Service, and Vario-Finanzierung.

How many acquisitions has MeinAuto made?

MeinAuto has made 2 acquisitions, including AutoDa, and Vehiculum.

Who are MeinAuto's investors?

MeinAuto has 3 investors. Key investors include Hg, Mobilize Financial Services, and HV Capital.

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