About Mereo
Mereo is a Technology company based in Belo Horizonte (Brazil) founded in 2012 by Ivan Cruz, Athila Machado, and Marconi Alvarenga Rocha. Cloud-based performance management software is provided for enterprises. Mereo has raised $955.59 thousand across 1 funding round from investors including KPTL and Cedro Capital. Its website mereo.com draws about 78 thousand monthly visits. Its focus areas include Enterprise Applications, HRTech, Performance Management and Suite.
Company details
Mereo was founded in 2012 in Belo Horizonte, Brazil. Cloud-based software for performance management is delivered to enterprises in sectors such as finance, food, and construction. Tools for recognition and rewards calculation, skill assessment, training management, and team monitoring are integrated into the platform. Operations focus on supporting workforce development across multiple industries from a Brazilian base.
- Total Equity Funding$955.59K (USD)
in 1 rounds
- Latest Funding Round$955.59K (USD), Seed
Aug 2021
- InvestorsKPTL
& 1 more
Apps and channels of Mereo
its YouTube channel Mereo has 4.68K subscribers and 30 videos.
Videos from Mereo
The most watched videos on Mereo's YouTube channel, Mereo (4.68K subscribers). Click a video to play it here.
More on Mereo.
Funding Insights of Mereo
Mereo has successfully raised a total of $955.59K through 1 strategic funding round. The most recent funding activity was a Seed round of $955.59 thousand completed in August 2021. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $955,586
- Total Rounds 1
- Last Round Seed — $955,586
- First Round $955,586
(Aug 2021)
- Investors Count 2
All 1 funding rounds of Mereo with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2021 | $955,586 | Seed | – | – |
2 investors in total: 2 institutional.
Investors in Mereo
Mereo has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include KPTL and Cedro Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
KPTL is recognized as a leading venture capital manager in Brazil. | kptl.com.br | São Paulo, Brazil | ||
Cedro Capital is engaged in venture capital investments. | cedrocapital.com | Brasília, Brazil |
Investor details for Mereo
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Mereo
5 people are tracked at Mereo (4 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Ivan Cruz | Co-Founder | Leadership |
Athila Machado | Co-Founder | Leadership |
Marconi Alvarenga Rocha | Co-Founder | Leadership |
Denise Scots-Knight | Chief Executive Officer | Leadership |
Adriano Figueiredo de Sá | Gerente Administrativo E Financeiro | Team |
Complete people profiles for Mereo
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Mereo
2 dated milestones of Mereo across 9 years, from founding to its latest funding, stage changes and deals.
- Founded Mereo is founded.
- Funding First funding round of $956K.
Web traffic of Mereo
The website of Mereo (mereo.com) receives about 78.4K visits a month.
- Monthly visits78.4K
▲ 2.9% vs previous month
Websites whose visitors overlap most with Mereo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| umov.me | 100% | 171.3K | #164,413 | View details | |
vidadeproduto.com.br | vidadeproduto.com.br | 94% | #6,808,877 | – | |
| qulture.rocks | 92% | 214.1K | #138,162 | View details | |
| perdoo.com | 83% | 93.9K | #349,661 | View details | |
gptw.com.br | gptw.com.br | 76% | #745,918 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 31 similar websites and full traffic analytics for Mereo
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 31 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
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Frequently Asked Questions about Mereo
Mereo was founded in 2012 and raised its 1st funding round 9 years after it was founded.
Mereo is headquartered in Belo Horizonte, Brazil. It is registered at Belo Horizonte, Minas Gerais, Brazil.
Mereo is a funded company, having raised a total of $955.59K across 1 funding round to date. The company's 1st funding round was a Seed of $955.59K, raised on Aug 2021.
Mereo was founded in 2012 in Belo Horizonte, Brazil. Cloud-based software for performance management is delivered to enterprises in sectors such as finance, food, and construction. Tools for recognition and rewards calculation, skill assessment, training management, and team monitoring are integrated into the platform. Operations focus on supporting workforce development across multiple industries from a Brazilian base.
Mereo has 2 investors. Key investors include KPTL, and Cedro Capital.