
About Metao
Metao is a Retail company based in Beijing (China) founded in 2014. It operates as a cross-border e-commerce platform for overseas brands is operated online. Metao has raised $35 million across 2 funding rounds from investors including Greenwoods Investments, Vertex Ventures and Matrix Partners China. Its focus areas include Cross Border Commerce, Horizontal and Retailer. Its competitors include Alibaba, JollyChic, Aliexpress, Peeba and Ymatou and 4 more; 6 of its 9 listed competitors have raised funding.
Company details
Founded in 2014 in Beijing, China, Metao functions as an e-commerce platform focused on cross-border trade and specialized sales of international brands. Operations include facilitating purchases of cosmetics, skin care products, womens clothing, perfumes, and health supplements. Nearly 1 million users are reported, with monthly sales exceeding RMB 10 million across these categories from overseas sources.
- Headquarters Beijing, China
- SectorsRetail
- Website metao.com
- Total Equity Funding$35M (USD)
in 2 rounds
- Latest Funding Round$30M (USD), Series B
Nov 2014
- InvestorsGreenwoods Investments
& 3 more
Funding Insights of Metao
Metao has successfully raised a total of $35M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $30 million completed in November 2014. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $35M
- Total Rounds 2
- Last Round Series B β $30M
- First Round $5M
(Jul 2014)
- Investors Count 4
All 2 funding rounds of Metao with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Nov 2014 | $30M | Series B | β | β | |
| Jul 2014 | $5M | Series A | β | β |
4 investors in total: 4 institutional.
Investors in Metao
Metao has secured backing from 4 investors, including venture fund and institutional investors. Prominent investors backing the company include Greenwoods Investments, Vertex Ventures and Matrix Partners China.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | greenwoodsinvest.com | - | |
Multiple sectors are invested in by this venture capital firm. | – | matrixpartners.com.cn | Chaoyang, China | |
Early-stage investments are focused on Southeast Asia and India. | – | vertexventures.com | Palo Alto, United States | |
VC and private equity investments are made in China-US companies. | – | morningside.com.cn | Shanghai, China |
Investor details for Metao
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
Timeline of Metao
3 dated milestones of Metao, from founding to its latest funding, stage changes and deals.
- Founded Metao is founded.
- Funding First funding round of $5.0M.
- Funding Latest funding round, Series B, of $30.0M.
Competitors of Metao
Metao has 9 listed competitors in our database, 6 of them funded. They include Alibaba, JollyChic, Aliexpress, Peeba and Ymatou, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| alibaba.com.cn | 1999 | China | – | – | E-commerce platforms for retail and wholesale are operated internationally. | |
| jollychic.com | 2012 | Hangzhou, China | $110.72M | – | Multi-category consumer products are retailed online by JollyChic. | |
| aliexpress.com | 2010 | Hangzhou, China | – | – | Operates an online cross-border marketplace for a wide range of multi-category products. | |
| peeba.com | 2019 | Kwun Tong, China | $4.33M | – | Multi-category products are facilitated via an online B2B cross-border marketplace. | |
| ymatou.com | 2009 | Shanghai, China | $115.25M | – | Cross-border B2C e-commerce for Chinese consumers is facilitated. | |
| easyya.com | 2020 | Tianhe, China | $21.06M | – | Operation management software solutions are provided for e-commerce businesses. | |
| daling.com | 2011 | Beijing, China | $117M | – | Online cross-border platform offering multi-category products | |
| wandougongzhu.cn | 2014 | Beijing, China | $116.45M | – | Japanese products are retailed online to Chinese buyers. | |
| gshopper.com | 2012 | Kowloon, China | – | – | Multi-category products are sold via an online cross-border marketplace platform. |
Detailed competitors of Metao
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Cross-Border E-Commerce & Marketplaces
10 companies that operate in the same segment as Metao (Cross-Border E-Commerce & Marketplaces), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Multi-category products are facilitated through an online B2B cross-border marketplace. | 1999 | New York, New York, United States | – | USD 144.12 B | 124,320 | |
Software solutions for cross-border e-commerce industries are provided. | 2013 | London, England, United Kingdom | USD 100 M | USD 962.2 M | 1,080 | |
Cross-border eCommerce solutions are delivered via SaaS for retailers. | 2015 | Hoboken, New Jersey, United States | USD 55.72 M | – | 90 | |
Delivers comprehensive software solutions for cross-border e-commerce operations. | 2016 | Hyderabad, Telangana, India | USD 700 K | USD 15.4 K | 38 | |
Sourcing and supply chain platform for retailers and suppliers | 2021 | Gurugram, Haryana, India | USD 87.73 M | USD 68.09 M | 368 | |
Multi-category consumer products are retailed online by JollyChic. | 2012 | Hangzhou, Zhejiang, China | USD 110.72 M | – | – | |
Cross-border eCommerce solutions are provided for brands and retailers. | 2016 | London, England, United Kingdom | USD 1 M | USD 14.91 M | 138 | |
Cross-border eCommerce solutions are provided for online businesses. | 2011 | Singapore, Singapore | USD 66.26 M | USD 492.26 M | – | |
Software tools are provided for merchants to enable international sales. | 2007 | Cannes, Provence-alpes-cote D'azur, France | USD 6.9 M | – | – | |
Multi-category consumer products are retailed online through a dedicated platform. | 2010 | Singapore, Singapore | USD 20 M | – | – |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Metao
Metao was founded in 2014.
Metao is headquartered in Beijing, China.
Metao is a funded company, having raised a total of $35M across 2 funding rounds to date. The company's 1st funding round was a Series A of $5M, raised on Jul 2014.
Founded in 2014 in Beijing, China, Metao functions as an e-commerce platform focused on cross-border trade and specialized sales of international brands. Operations include facilitating purchases of cosmetics, skin care products, womens clothing, perfumes, and health supplements. Nearly 1 million users are reported, with monthly sales exceeding RMB 10 million across these categories from overseas sources.
Metao has 4 investors. Key investors include Greenwoods Investments, Vertex Ventures, Matrix Partners China, and Morningside China.