About METRO
METRO is a publicly listed company based in Dusseldorf (Germany) founded in 1964. It operates as a diversified retail and wholesale operations are conducted internationally. It operates on a Reseller / Distribution and Managed Services model in Consumer and Retail sectors. The company has 696 employees. METRO has completed 4 acquisitions, including Aviludo, Caterite and Davigel España. Its chief executive is Olaf Koch. Its website metroag.de draws about 52 thousand monthly visits. METRO offers products and services including Food Wholesale, Delivery Service, and Digital Solutions. Its focus areas include Wholesale and Food Wholesale. Its legal entity is METRO AG.
Company details
METRO AG is recognized as a leading international food wholesaler, focusing on the HoReCa sector and traders. Operations are conducted through a multichannel approach, combining brick-and-mortar stores with robust delivery services and innovative digital solutions. The company is committed to providing high-quality food products and attractive pricing for professional customers such as hotels, restaurants, cafés, and small food retailers. Emphasis is placed on sustainability and corporate responsibility, with strategies developed to address environmental, social, and governance priorities. Services are extended across various regions, ensuring accessibility even in challenging locations through specialized logistics.
- Headquarters Dusseldorf, Germany
- Employees 696
- Stage Public
- SectorsConsumerRetail
- Website category Business and Consumer Services · Business Services
- Email••••••••
- Phone•••• ••••
- Website metroag.de
- Social LinkedIn X Facebook Instagram
- Legal Name Metro Ag
- Annual Revenue$362.23 M (USD)-16as on Sep 30, 2022
- Net Profit-$4.34 M (USD)99as on Sep 30, 2022
- InvestorsThe Meridian Foundation
& 1 more
- Employee Count696
- Investments & AcquisitionsAviludo
& 3 more
Products & Services of METRO
METRO offers a comprehensive portfolio of products and services, including Food Wholesale, Delivery Service, and Digital Solutions.
Food products are supplied to HoReCa and traders.
Delivery solutions are provided for various challenging locations.
Digital tools are offered for restaurant management needs.
Funding Insights of METRO
- Total Rounds 1
- Investors Count 2
All 1 funding rounds of METRO with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jan 2020 | – | Post-IPO | – | – |
2 investors in total: 2 institutional.
Investors in METRO
METRO has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include The Meridian Foundation and Beisheim Holding.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Beisheim Holding is involved in unspecified business activities. | – | beisheim.com | - | |
Provides funding for non-profits by redirecting credit card merchant fees from businesses. | 2011 | themeridianfoundation.org | Savannah, United States |
Investor details for METRO
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
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Verified entity values are shown only after access is granted.
People of METRO
272 people are tracked at METRO (153 in leadership, 19 in board & advisors, 100 in team); the tracked headcount is 696.
| Name | Role | Group |
|---|---|---|
Olaf Koch | CEO | Leadership |
Tomasz Kiewisz | Vice President, Global Leadership Development | Leadership |
Susanne Schlanstedt | HR Business Partner (head Of HR Operations) | Leadership |
Jana Jeglorz | Junior HR Business Partner | Leadership |
Udo Vogt | Head Of International Tax/m&a Tax | Leadership |
Burcu Sababoglu | Head Of Finance Transformation | Leadership |
Jelena Drobnjak | Head Of Finance Countries | Leadership |
Apoorva Zinzuvadia | Head Of Finance BI | Leadership |
Stefan Martin | Head Of Group Cash Flow Planning & Steering | Leadership |
Diana Bratosin | Global Marketing Director Own Brands | Leadership |
Valentina Nolli | Executive Assistant To Chief Customer & Merchandise Officer | Leadership |
Cristina Pascari | Head Of SF Talent Management & Learning | Leadership |
Stephane Hue | Head Of Global Key Account | Leadership |
Julius Osthues | Vice President Foodservice Distribution | Portfolio Management | Leadership |
Kira Weiler-Stoppelmann | Head Of HR Operations (personalleitung) Metro Digital | Leadership |
Kashi Keshari | Head Of Global Procurement Excellence | Leadership |
Luigi Smeraldi | Foodservice Director | Leadership |
Jens Vialon | Head Of Digital Learning | Leadership |
Heiko Hilgers | Vice President IT And Finance Audit | Leadership |
Antje Wunderlich | Head Of People & Culture Communication And Care | Leadership |
252 more people are available in the full profile.
Complete people profiles for METRO
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Investments & Acquisitions by METRO
METRO has strategically engaged in corporate development activities, having acquired 4 companies. Notable acquisitions include Aviludo, Caterite and Davigel España.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Food and beverage products are supplied to the catering industry. | caterite.co.uk | United Kingdom | 0 | Aug 2024 | •••• | |
Multi-category solutions are provided for offline businesses. | eijsink.nl | Hengelo, Netherlands | 2019 | Mar 2022 | •••• | |
Food safety testing services are provided to clients in Spain. | davigel.es | Sant Just Desvern, Spain | 1988 | Dec 2020 | •••• | |
Food products are distributed across Portugal by Aviludo. | aviludo.pt | Quarteira, Portugal | 1984 | Oct 2020 | •••• |
Complete acquisition details for METRO
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of METRO
7 dated milestones of METRO across 60 years, from founding to its latest funding, stage changes and deals.
- Founded METRO is founded.
- IPO Lists on the stock exchange (IPO).
- Funding First funding round.
- Acquisition Acquires Aviludo.
- Acquisition Acquires Davigel España.
- Acquisition Acquires Eijsink.
- Acquisition Acquires Caterite.
Web traffic of METRO
The website of METRO (metroag.de) receives about 52K visits a month and ranks #685,165 among all websites worldwide, #5,460 in Business Services.
- Monthly visits52K
▲ 9.2% vs previous month
- Unique visitors20.4K
per month
- Global rank#685,165
among all websites
- Category rank#5,460
Business and Consumer Services · Business Services
- Bounce rate38%
- Pages per visit1.9
- Average visit23 sec
- DevicesDesktop 39% · Mobile 61%
Websites whose visitors overlap most with METRO. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| metrogroup.de | 100% | – | – | View details | |
theofficialboard.fr | theofficialboard.fr | 99% | – | #799,079 | – |
| nomination.fr | 99% | 24.6K | #798,529 | View details | |
| kom.de | 59% | 27.1K | #1,012,518 | View details | |
| prologistik.com | 59% | 36K | #936,416 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 7 similar websites and full traffic analytics for METRO
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 7 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food Distributors
10 companies that operate in the same segment as METRO (Food Distributors), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Pizza and meat products are distributed nationwide by US Foods. | 1853 | Rosemont, Illinois, United States | – | USD 39.42 B | 30,000 | |
Food products are sold, marketed, and distributed to global facilities. | 1970 | Houston, Texas, United States | USD 1.6 B | USD 84.55 B | 75,000 | |
Speciality chemicals and food ingredients are distributed by IMCD. | 1995 | Rotterdam, South Holland, Netherlands | – | USD 5.62 B | 5,130 | |
Food and beverages are produced and marketed internationally. | 1890 | Manila, Philippines | USD 714 M | USD 25.28 B | 56,620 | |
Food and beverage products are distributed throughout the United States. | 1986 | Omaha, Nebraska, United States | – | USD 2.82 B | 1,560 | |
Distributor and marketer of consumer goods | 1888 | Denton, Texas, United States | – | USD 16.96 B | 6,824 | |
Multi-category food products are distributed across various segments. | 2014 | Aalborg, Denmark | USD 52.75 M | USD 299.67 M | 132 | |
Provider of food distribution services | 1953 | Seoul, South Korea | – | USD 31.17 B | 62 | |
Bakery products are supplied B2B by Aryzta across multiple continents. | 2008 | Zurich, Switzerland | – | USD 2.62 B | – | |
Grocery products are distributed across Ireland by SuperValu. | 1968 | Cork, Ireland | – | – | – |
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Related news about Metro
Complete news archive for METRO
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Frequently Asked Questions about METRO
METRO was founded in 1964 and raised its 1st funding round 56 years after it was founded.
METRO is headquartered in Dusseldorf, Germany. It is registered at Dusseldorf, North Rhine-westphalia, Germany.
Olaf Koch is the current CEO of METRO.
METRO has 696 employees.
Annual revenue of METRO is $362.23M as on Sep 30, 2022.
METRO AG is recognized as a leading international food wholesaler, focusing on the HoReCa sector and traders. Operations are conducted through a multichannel approach, combining brick-and-mortar stores with robust delivery services and innovative digital solutions. The company is committed to providing high-quality food products and attractive pricing for professional customers such as hotels, restaurants, cafés, and small food retailers. Emphasis is placed on sustainability and corporate responsibility, with strategies developed to address environmental, social, and governance priorities. Services are extended across various regions, ensuring accessibility even in challenging locations through specialized logistics.
METRO offers Food Wholesale, Delivery Service, and Digital Solutions.
METRO has made 4 acquisitions, including Aviludo, Caterite, and Davigel España.
METRO has 2 investors. Key investors include The Meridian Foundation, and Beisheim Holding.
METRO operates through Metro Ag.