About mFaaS
mFaaS is a Media & Entertainment company based in Gurugram (India) founded in 2018 by Anuj Khanna Sohum. It provides real-time mobile ad fraud detection and traffic analysis services. It operates on a SaaS and B2B model in Media & Entertainment and Technology sectors. The company has 265 employees. Its chief executive is Anuj Khanna Sohum. Its Indian entity Affle 3I Limited reported revenue of ₹2,360 Cr. mFaaS offers products and services including mFaaS Platform, Traffic Analysis Tool, and Dashboard Service. Its focus areas include Media and Advertising Tech, Fraud Detection, Mobile Advertising and Real-time Analytics. Its competitors include DoubleVerify, Integral Ad Science, Pixalate, SpiderAF and Clean.io and 5 more; 10 of its 10 listed competitors have raised funding.
Company details
mFaaS is a platform that uses advanced machine learning to identify and prevent mobile ad fraud across multiple types in real-time. It offers features like traffic analysis, brand safety checks, and customizable dashboards for insights. The company operates from offices in Gurugram, India, and other global locations, serving industries such as eCommerce, finance, and gaming by optimizing ad campaign performance.
- Headquarters Gurugram, India
- Employees 265
- Founders Anuj Khanna Sohum
- SectorsMedia & EntertainmentTechnology
- Email••••••••
- Website mfaas.com
- Social LinkedIn
- Legal Name Affle (India) Limited
- Date of Incorporation 18 Aug, 1994
- Jurisdiction New Delhi, Delhi, India
- Annual Revenue₹2,360 Cr
FY 2025 · +24% YoY
- Net Profit₹382 Cr
FY 2025 · 16% margin
- EBITDA₹577 Cr
FY 2025 · 24% margin
- Employee Count265
Associated legal entities of mFaaS
mFaaS operates through Affle 3I Limited, a listed company (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Affle 3I Limited Listed CIN L65990DL1994PLC408172 | Active | 18 Aug 1994 | New Delhi, Delhi | ₹2,360 Cr | 265 | 11 | View details |
Products & Services of mFaaS
mFaaS offers a comprehensive portfolio of products and services, including mFaaS Platform, Traffic Analysis Tool, and Dashboard Service.
Detects mobile ad fraud in real-time using machine learning algorithms.
Analyzes ad traffic for fraud and provides optimization insights.
Offers customizable visuals for ad fraud monitoring and performance.
Board of directors of Affle 3I Limited (mFaaS)
Affle 3I Limited is the primary company behind mFaaS. The board of Affle 3I Limited currently have 8 directors; the longest-serving is Anuj Khanna Sohum, appointed in 2018. 7 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Anuj Khanna Sohum DIN 01363666 | Managing Director | 01 Apr 2018 | 8 yrs 6 mo | Affle 3I Limited |
| Sanjiv Kumar Chaudhary DIN 06525007 | Director | 01 Oct 2024 | 2 yrs | Affle 3I Limited |
| Charles Yong Jien Foong DIN 08160891 | Director | 01 Oct 2024 | 2 yrs | Affle 3I Limited |
| Reshma Prasad Virmani DIN 10819204 | Director | 05 Apr 2025 | 1 yr 6 mo | Affle 3I Limited |
| Hanny Kusnadi DIN 10996871 | Director | 08 Apr 2025 | 1 yr 6 mo | Affle 3I Limited |
| Simon Arthur Chesterman DIN 11053943 | Director | 11 May 2025 | 1 yr 5 mo | Affle 3I Limited |
| Piyush Gupta DIN 11056907 | Director | 11 May 2025 | 1 yr 5 mo | Affle 3I Limited |
| Vivek Narayan Gour DIN 00254383 | Director | 05 Jun 2025 | 1 yr 4 mo | Affle 3I Limited |
People of mFaaS
1 people are tracked at mFaaS (1 in leadership); the tracked headcount is 265.
| Name | Role | Group |
|---|---|---|
| Co-Founder, CEO | Leadership |
Complete people profiles for mFaaS
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Financials of mFaaS
Figures of Affle 3I Limited, the primary company behind mFaaS, for FY 2025. Revenue was ₹2,360 Cr (+24% year on year). Net profit was ₹382 Cr (16% margin). EBITDA was ₹577 Cr (24% margin). Revenue has grown at a compounded annual rate of +47% over five years.
- ₹2,360 CrRevenue · FY 2025 · +24% YoY
- ₹382 CrNet profit · 16% margin
- ₹577 CrEBITDA · 24% margin
- ₹28.18 CrPaid-up capital
- 265Employees (provident fund records)
- +47%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Affle 3I Limited are on its company page.
Detailed financial statements for mFaaS
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of mFaaS
mFaaS has 10 listed competitors in our database, 10 of them funded. They include DoubleVerify, Integral Ad Science, Pixalate, SpiderAF and Clean.io, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| doubleverify.com | 2008 | New York, United States | $396.5M | 297 | Ad verification solutions are delivered for digital media campaigns. | |
| integralads.com | 2009 | New York, United States | $80.75M | 880 | AI powered ad fraud detection software | |
| pixalate.com | 2011 | Santa Monica, United States | $22.7M | – | Provider of ad fraud protection and compliance analytics platform | |
| spideraf.com | 2011 | Minato, Japan | $7.9M | – | Ad fraud detection platform is utilized to safeguard advertising budgets. | |
| clean.io | 2017 | Baltimore, United States | $7.5M | – | Real-time anti-malvertising protection is delivered to publishers and platforms. | |
| nextcaller.com | 2012 | New York, United States | $5M | – | Advanced caller ID services are offered to businesses. | |
| confiant.com | 2013 | New York, United States | $4.1M | – | Automated quality verification for display ad creatives is provided. | |
| cleartrust.cc | 2017 | Bengaluru, India | $2.11M | 19 | Platform offering ad fraud detection software | |
| validsoft.com | 2003 | London, United Kingdom | $11.42M | 17 | Voice biometrics are applied to secure access and prevent fraud. | |
| securelogix.com | 1998 | San Antonio, United States | $22.1M | 67 | Secure communication solutions are delivered via a cloud-based platform. |
Detailed competitors of mFaaS
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Mobile Advertising
10 companies that operate in the same segment as mFaaS (Mobile Advertising), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 733 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | USD 73.11 M | 493 | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.3 B | – | 1,580 | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – | |
Cloud-based software for mobile marketing analytics is provided. | 2012 | Berlin, Berlin, Germany | USD 256.1 M | – | – | |
Cloud-based mobile advertising data management platform is provided. | 2014 | London, England, United Kingdom | USD 116.39 M | USD 182.71 M | – | |
Mobile apps are promoted and monetized via in-app video trailers. | 2011 | San Francisco, California, United States | USD 25.62 M | – | – | |
Game publishing solutions are provided by Supersonic for developers. | 2009 | Tel Aviv, Israel | USD 23.2 M | – | – | |
Customer data is collected and connected via API-based platform. | 2012 | New York, New York, United States | USD 266.6 M | – | 151 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Mfaas
Complete news archive for mFaaS
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about mFaaS
mFaaS was founded in 2018.
mFaaS is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Anuj Khanna Sohum is the current CEO of mFaaS. They have also founded this company.
mFaaS has 265 employees.
The primary company behind mFaaS, Affle 3I Limited, reported revenue of ₹2,360 Cr for FY 2025, up 24% year on year.
mFaaS is a platform that uses advanced machine learning to identify and prevent mobile ad fraud across multiple types in real-time. It offers features like traffic analysis, brand safety checks, and customizable dashboards for insights. The company operates from offices in Gurugram, India, and other global locations, serving industries such as eCommerce, finance, and gaming by optimizing ad campaign performance.
mFaaS's top competitors include DoubleVerify, Integral Ad Science and ClearTrust.
mFaaS offers mFaaS Platform, Traffic Analysis Tool, and Dashboard Service.
mFaaS operates through Affle 3I Limited.
The legal entities of mFaaS currently have 10 directors, including Anuj Khanna Sohum, Vivek Narayan Gour, Kapil Mohan Bhutani and others.