About Michaels
Michaels is a Retail company based in Irving (United States) founded in 1973, and was acquired by Apollo Global Management in March 2021. Art and craft retail chain. Michaels has raised $10 million across 2 funding rounds from investors including Goldman Sachs, UBS and J P Morgan. Its chief executive, as recorded, is Ashley Buchanan. Its website michaels.com draws about 31.4 million monthly visits. Michaels offers products and services including Arts and Crafts Supplies and Custom Framing. Its focus areas include Consumer Goods, Retail Chains and Art & Craft Supplies. Its legal entity is Michaels Stores.
Company details
Michaels owns and operates more than a 1,000 stores in US and Canada. It sells more than 40,000 products including art and hobby supplies, decor, frames, needlecraft kits, party supplies, seasonal products, and silk and dried flowers. It also operates about 155 Aaron Brothers stores in Texas and 10 other states, which provide framing and art supplies. The retailers Artistree subsidiary manufactures frames and molding for Michaels and Aaron Brothers stores. Michaels Stores was taken private in 2006 by the investment firms Bain Capital Partners, LLC, and The Blackstone Group. In 2017 the company recorded annual revenues of 5.19B, and a net profit of 0.37B.
- Headquarters Irving, United States
- Stage Acquired
- SectorsRetail
- Website michaels.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Apollo Global Management (Mar 2021)
- Legal Name Michaels Stores
- Total Equity Funding$10M (USD)
in 2 rounds
- Latest Funding Round$500M (USD), Debt – Conventional
Jul 2019
- InvestorsGoldman Sachs
& 12 more
- Acquired by
Products & Services of Michaels
Michaels offers a comprehensive portfolio of products and services, including Arts and Crafts Supplies and Custom Framing.
Arts supplies, yarn, and decor are sold for various creative uses.
Framing services are provided for photos and art pieces.
Apps and channels of Michaels
its YouTube channel Michaels Stores has 394K subscribers and 30 videos.
Videos from Michaels
The most watched videos on Michaels's YouTube channel, Michaels Stores (394K subscribers). Click a video to play it here.
More on Michaels Stores.
Funding Insights of Michaels
Michaels has successfully raised a total of $10M across 2 strategic funding rounds. The most recent funding activity was a Debt β Conventional round of $500 million completed in July 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $10M
- Total Rounds 2
- Last Round Debt – Conventional β $500M
- First Round $10M
(Jun 2009)
- Investors Count 9
All 2 funding rounds of Michaels with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul 2019 | $500M | Debt – Conventional | β | β | |
| Jun 2009 | $10M | Series B | β | β | β |
13 investors in total: 13 institutional.
Investors in Michaels
Michaels has secured backing from 13 investors, including institutional and venture fund investors. Prominent investors backing the company include Goldman Sachs, UBS and J P Morgan.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment banking services are delivered across multiple financial sectors. | 1869 | goldmansachs.com | New York, United States | |
Buyouts are targeted through private equity investments by the firm. | 1990 | apollo.com | New York, United States | |
Private investment firm managing assets and expanding into equity, credit, and real estate services. | 1984 | baincapitalprivateequity.com | London, United Kingdom | |
Diversified investment management is provided across multiple asset classes. | 1985 | blackstone.com | New York, United States | |
Commercial banking and asset management services are offered worldwide. | 1904 | bankofamerica.com | Charlotte, United States | |
Barclays Investment Bank is engaged in providing advisory, financing, and risk management services to companies, governments, and financial institutions worldwide. | investmentbank.barclays.com | |||
Comprehensive financial services are provided to corporations and individuals. | 1799 | jpmorgan.com | New York, United States | |
Wealth management, investment advisory, and financial services are provided. | 1935 | morganstanley.com | New York, United States | |
Diverse financial services and online banking are provided to clients. | 1852 | wellsfargo.com | San Francisco, United States | |
| bbtcapitalmarkets.com |
Investor details for Michaels
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of Michaels
375 people are tracked at Michaels (113 in leadership, 7 in board & advisors, 255 in team).
| Name | Role | Group |
|---|---|---|
Ashley Buchanan | CEO | Leadership |
Geeta Goel | Leadership | |
Carl Rubin | CEO & Chairman | Leadership |
Jim Lapp | Director DC Transformation | Leadership |
David Boone | CEO | Leadership |
Tim Cheatham | EVP, General Counsel, Chief Compliance Officer & Secretary | Leadership |
Jill W. | Director - Integrated Flow And Capacity Planning (supply Chain Strategy) | Leadership |
Ida Collingwood | General Manager | Leadership |
Jason R. | Sr. Buyer/director Seasonal Decor / Packaging / Party / Ribbon | Leadership |
Taylor Cohagan | Director Of Integrated Merchandising Strategy | Leadership |
Victoria Hooks | VP - HR Stores | Leadership |
Krystal Roloff | Director, Store Customer Experience | Leadership |
Marisa P. | Sr. Director, Innovation | Leadership |
Kami Struble | Director - International And Domestic Inbound Transportation | Leadership |
Clifton Turner | Director, Supply Chain Transformation | Leadership |
Joseph Daddario | Regional Vice President | Leadership |
Courtney Ulliman | Director DC Systems Optimization | Leadership |
Dan Fowler | Vice President - DC Network Optimization | Leadership |
Maria Rivera | District Director | Leadership |
Aaron Forester | Sr. Director - Ecom Finance | Leadership |
355 more people are available in the full profile.
Complete people profiles for Michaels
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Michaels
6 dated milestones of Michaels across 48 years, from founding to its latest funding, stage changes and deals.
- Founded Michaels is founded.
- Exit Acquired by Bain Capital Private Equity.
- Funding First funding round of $10.0M.
- IPO Lists on the stock exchange (IPO).
- Funding Latest funding round, Debt β Conventional, of $500.0M.
- Exit Acquired by Apollo Global Management.
Web traffic of Michaels
The website of Michaels (michaels.com) receives about 31.4M visits a month.
- Monthly visits31.4M
▼ 32.7% vs previous month
Websites whose visitors overlap most with Michaels. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| hobbylobby.com | 100% | 15.7M | #1,851 | View details | |
| etsy.com | 96% | 459.5M | #64 | View details | |
| yarnspirations.com | 93% | 2.4M | #17,070 | View details | |
acmoore.com | acmoore.com | 92% | β | ||
| worldmarket.com | 91% | 10.5M | #5,030 | View details | |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
| β’β’β’β’β’β’β’β’β’β’ | β’β’β’β’β’β’.com | β’β’% | β’.β’M | #β’β’β’β’β’ | β |
All 40 similar websites and full traffic analytics for Michaels
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Retail Stores & Chains
3 companies that operate in the same segment as Michaels (Retail Stores & Chains) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Home improvement products and services are retailed by Lowe's. | 1946 | Mooresville, North Carolina, United States | USD 86.29 B | 270,000 | ||
Office supplies and business products are distributed online to companies. | 1986 | Framingham, Massachusetts, United States | 13,447 | |||
Pet foods, products, and care services are provided by PetSmart. | 1987 | Phoenix, Arizona, United States | USD 23.3 M |
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Related news about Michaels
Complete news archive for Michaels
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- Full article archive
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Frequently Asked Questions about Michaels
Michaels was founded in 1973 and raised its 1st funding round 36 years after it was founded.
Michaels is headquartered in Irving, United States. It is registered at Irving, Texas, United States.
Ashley Buchanan is the CEO of Michaels, as recorded in our data.
Michaels is a funded company, having raised a total of $10M across 2 funding rounds to date. The company's 1st funding round was a Series B of $10M, raised on Jun 2009.
Michaels owns and operates more than a 1,000 stores in US and Canada. It sells more than 40,000 products including art and hobby supplies, decor, frames, needlecraft kits, party supplies, seasonal products, and silk and dried flowers. It also operates about 155 Aaron Brothers stores in Texas and 10 other states, which provide framing and art supplies. The retailers Artistree subsidiary manufactures frames and molding for Michaels and Aaron Brothers stores. Michaels Stores was taken private in 2006 by the investment firms Bain Capital Partners, LLC, and The Blackstone Group. In 2017 the company recorded annual revenues of 5.19B, and a net profit of 0.37B.
Michaels offers Arts and Crafts Supplies and Custom Framing.
Michaels has 13 investors. Key investors include Goldman Sachs, UBS, J P Morgan, Bank of America, and Morgan Stanley.
Michaels operates through Michaels Stores.
Yes. Michaels was acquired by Apollo Global Management in March 2021.
The website of Michaels receives about 31.4 million visits a month.

