About MINISO
MINISO is a company based in Guangzhou (China) founded in 2011.. MINISO has raised $145.57 million across 1 funding round from investors including Tencent and Hillhouse. The company has 7,000 employees as of December 31, 2024. MINISO offers products and services including Lifestyle Products and IP Collaboration Products.
- Headquarter Guangzhou, China
- Employees 7000 as on 31 Dec, 2024
- Stage Public
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Sectors
Retail
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Email
***********
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Phone
*********
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Website
*********
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Social
*********
- Legal Name Miniso Group Holding Ltd.
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Annual Revenue
$2.37 B (USD)9.23as on Dec 31, 2024
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Net Profit
$365.67 M (USD)2.87as on Dec 31, 2024
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EBITDA
$560.1 M (USD)8.67as on Dec 31, 2024
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Total Equity Funding
$145.57 M (USD)
in 1 rounds
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Latest Funding Round
$145.57 M (USD), Series D
Oct 01, 2018
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Investors
Tencent
& 1 more
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Employee Count
7000
as on Dec 31, 2024
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IPO & Listings of MINISO
MINISO is a publicly listed company on the HKEX with ticker symbol 9896 in Hong Kong, operating in the Retail trade sector. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
Products & Services of MINISO
MINISO offers a comprehensive portfolio of products and services, including Lifestyle Products and IP Collaboration Products. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
A range of everyday items, including plush toys and bags, is provided by MINISO for consumer use
Themed products based on collaborations like Harry Potter and Peanuts are supplied by MINISO to enhance shopping experiences
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Funding Insights of MINISO
MINISO has successfully raised a total of $145.57M through 1 strategic funding round. The most recent funding activity was a Series D round of $145.57 million completed in October 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 1
- Last Round Series D — $145.6M
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First Round
First Round
(01 Oct 2018)
- Investors Count 2
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct, 2018 | Amount | Series D - MINISO | Valuation | Tencent , Hillhouse |
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| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in MINISO
MINISO has secured backing from 2 investors, including institutional and venture fund investors. Prominent investors backing the company include Tencent and Hillhouse. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
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Global private equity investments are managed with long-term focus.
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Founded Year | Domain | Location | |
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Value-added internet, mobile, and telecom services are provided in China.
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
|
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
|
Founded Year | Domain | Location | |
|
Startup ecosystems are ignited through strategic investments by Signite Partners.
|
Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by MINISO
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
|
2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
Financial Statements - MINISO
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
|
| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Miniso Comparisons
Competitors of MINISO
| Company Name | Domain | Founded year | HQ Location | Description |
|---|---|---|---|---|
| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
|
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
|
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Miniso
Frequently Asked Questions about MINISO
When was MINISO founded?
MINISO was founded in 2011 and raised its 1st funding round 7 years after it was founded.
Where is MINISO located?
MINISO is headquartered in Guangzhou, China. It is registered at Guangzhou, Guangdong, China.
Is MINISO a funded company?
MINISO is a funded company, having raised a total of $145.57M across 1 funding round to date. The company's 1st funding round was a Series D of $145.57M, raised on Oct 01, 2018.
How many employees does MINISO have?
As of Dec 31, 2024, the latest employee count at MINISO is 7,000.
What is the annual revenue of MINISO?
Annual revenue of MINISO is $2.37B as on Dec 31, 2024.
What does MINISO do?
MINISO was established in 2011 in Guangzhou, China, as an e-commerce entity in the retail sector. A diverse range of products is provided through its online platform, encompassing beauty items, fashion accessories, apparel, food and beverages, home improvement goods, and other categories. Operations focus on global accessibility via the domain miniso.com, serving varied consumer needs in multiple markets.
What products or services does MINISO offer?
MINISO offers Lifestyle Products and IP Collaboration Products.
Is MINISO publicly traded?
Yes, MINISO is publicly traded on HKEX under the ticker symbol 9896.
What is MINISO's ticker symbol?
The ticker symbol of MINISO is 9896 on HKEX.