About Mirali
Mirali is a company based in Kollam (India) founded in 2020. It operates as a B2C and D2C. Mirali offers products and services including Kanchipattu Newborn, Long Kurta, Dresses, and Kasavu. Mirali operates in a competitive market with competitors including Ajoobaa, Amutham Fashions, Ribbon Candy, Picksparrow and Little Croche Creations, among others.
- Headquarter Kollam, India
- Employees 1
- SectorsConsumer
- Website miraliclothing.com
- Social LinkedIn Facebook Instagram
- Legal Name Raoui Apparels Private Limited
- Date of Incorporation 02 Dec, 2022
- Jurisdiction Kollam, Kerala, India
- Annual Revenue₹24.6 Lakh
FY 2024 · +4424% YoY
- Net Loss-₹11.8 Lakh
FY 2024 · -48% margin
- EBITDA-₹11.1 Lakh
FY 2024 · -45% margin
- Employee Count1
Associated legal entities of Mirali
Mirali operates through Raoui Apparels Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Raoui Apparels Private Limited CIN U18209KL2022PTC079144 | Active | 02 Dec 2022 | Kollam, Kerala | ₹0.2 Cr | – | 2 | View details |
Products & Services of Mirali
Mirali offers a comprehensive portfolio of products and services, including Kanchipattu Newborn, Long Kurta, Dresses, and Kasavu.
Handwoven outfit for newborns and special events
Traditional long kurta for boys' occasions
Varied dresses for girls in handloom fabrics
Traditional attire for children and adults
Board of directors of Raoui Apparels Private Limited (Mirali)
Raoui Apparels Private Limited is the primary company behind Mirali. The board of Raoui Apparels Private Limited currently have 2 directors; the longest-serving is Rathu Krishna Narayanan, appointed in 2022.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rathu Krishna Narayanan DIN 09811349 | Director | 02 Dec 2022 | 3 yrs 10 mo | Raoui Apparels Private Limited |
| Geetha Narayanan DIN 09811350 | Director | 02 Dec 2022 | 3 yrs 10 mo | Raoui Apparels Private Limited |
Financials of Mirali
Figures of Raoui Apparels Private Limited, the primary company behind Mirali, for FY 2024. Revenue was ₹24.6 Lakh (+4424% year on year). Net loss was -₹11.8 Lakh (-48% margin). EBITDA was -₹11.1 Lakh (-45% margin).
- ₹24.6 LakhRevenue · FY 2024 · +4424% YoY
- -₹11.8 LakhNet loss · -48% margin
- -₹11.1 LakhEBITDA · -45% margin
- ₹1.1 LakhPaid-up capital
Balance sheet, profit and loss, cash flow and ratios of Raoui Apparels Private Limited are on its company page.
Detailed financial statements for Mirali
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Mirali
Mirali operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Ajoobaa, Amutham Fashions, Ribbon Candy, Picksparrow and Little Croche Creations, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| ajoobaa.in | 2019 | Sonipat, India | – | – | Online platform selling handmade apparel, accessories, and custom items. | |
| amuthamfashions.in | 2020 | Chennai, India | – | – | Sells Indian ethnic clothing for children online with fast worldwide delivery | |
| ribboncandy.in | 2016 | Vadodara, India | – | – | Offers sustainable kids' clothing, accessories, and jewelry through online sales. | |
| picksparrow.com | 2019 | Kochi, India | – | – | Runs a direct-to-consumer brand offering handcrafted apparel for children. | |
| littlecrochecreations.com | 2022 | New Delhi, India | – | – | Handmade clothing and accessories for newborns and young children. | |
| mumyu.com | 2016 | India | – | – | Sells maternity clothing, baby essentials, and hand-knitted items online. |
Detailed competitors of Mirali
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Similar companies to Mirali
10 companies that operate in the same segment as Mirali (Fashion & Lifestyle Products), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Luxury goods, jewelry, watches, and fashion accessories are retailed globally. | 1988 | Geneve, Geneve, Switzerland | – | USD 26.07 B | – | |
Jewellery is retailed via stores and an online platform. | 1993 | Thrissur, Kerala, India | USD 321.03 M | USD 3.81 B | 12,530 | |
Fine jewelry brand | 1994 | Bengaluru, Karnataka, India | – | USD 6.03 B | 7,331 | |
Company offering diverse collection of watches for men, women, and children, featuring various styles from formal to casual | 1984 | Bengaluru, Karnataka, India | – | USD 9.32 B | 17,820 | |
Cowboy boots, western wear, and workwear are retailed by BootBarn. | 1978 | Irvine, California, United States | – | USD 2.25 B | 10,400 | |
Internet first brand of fashion products for men and women | 1999 | London, England, United Kingdom | – | USD 3.31 B | 3,210 | |
Retail jewellery store offering multiple gold and silver products | 1991 | Madurai, Tamil Nadu, India | – | USD 905.85 M | 3,090 | |
Retailer of gold, diamond, platinum jewellery, coins and bars for men and women | 1994 | Kolkata, West Bengal, India | USD 13.01 M | USD 898.49 M | 2,900 | |
Women's footwear, bags, and accessories are designed and retailed. | 1996 | Singapore, Singapore | USD 30 M | – | – | |
Internet first brand offering apparel wear for men and women | 1981 | New York, New York, United States | – | USD 3.47 B | 14,200 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Frequently Asked Questions about Mirali
Mirali was founded in 2020.
Mirali is headquartered in Kollam, India. It is registered at Kollam, Kerala, India.
Mirali has 1 employees.
The primary company behind Mirali, Raoui Apparels Private Limited, reported revenue of ₹24.6 Lakh for FY 2024, up 4424% year on year.
Mirali specializes in handwoven, sustainable apparel, focusing on traditional designs like Kasavu and Kanchipattu for children, including newborns, boys, and girls. They operate an online platform for direct sales, emphasizing ethical production and comfort. Based in India, they serve customers across regions such as Kerala and Bangalore, catering to families seeking culturally inspired outfits for special occasions.
Mirali's top competitors include Ajoobaa, Ribbon Candy and Amutham Fashions.
Mirali offers Kanchipattu Newborn, Long Kurta, Dresses, and Kasavu.
Mirali operates through Raoui Apparels Private Limited.
The legal entities of Mirali currently have 2 directors, including Rathu Krishna Narayanan, Geetha Narayanan.