About Mistplay
Mistplay is a Media & Entertainment company based in Montreal (Canada) founded in 2015 by Henri-Charles Machalani, Charles Machalani, and Eugene Joannides, and was acquired by GrowthCurve Capital in December 2021. Mobile gaming platform to discover mobile games. It operates in the Media & Entertainment and Technology sectors. Its chief executive, as recorded, is Henri-Charles Machalani. Its website mistplay.com draws about 853 thousand monthly visits. Mistplay offers products and services including Mistplay Platform. Its focus areas include Mobile, Mobile Gaming, Gaming Platforms and Diversified. Its legal entity is Mistplay inc.
Company details
Mistplay was founded in 2015 in Montreal, Canada, within the mobile gaming sector. Curated lists of trending and indie games are provided to users for discovery and play. Rewards are accumulated by engaging with games on the platform and can be redeemed for gift cards from Google Play, Steam, and Amazon. Operations focus on facilitating game exploration and user incentives in the digital entertainment space.
- Headquarters Montreal, Canada
- Founders Henri-Charles Machalani, Charles Machalani, Eugene Joannides
- Stage Acquired
- SectorsMedia & EntertainmentTechnology
- Website category Games · Video Games Consoles and Accessories
- Email••••••••
- Website mistplay.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by GrowthCurve Capital (Dec 2021)
- Legal Name Mistplay Inc.
- Investors
- Acquired byGrowthCurve Capital
(Dec 2021)
Products & Services of Mistplay
Mistplay offers a comprehensive portfolio of products and services, including Mistplay Platform.
App for discovering and playing games to earn redeemable rewards
Apps and channels of Mistplay
Mistplay publishes 1 mobile app with over 10M+ downloads; its YouTube channel MISTPLAY has 1.29M subscribers and 5 videos.
Videos from Mistplay
The most watched videos on Mistplay's YouTube channel, MISTPLAY (1.29M subscribers). Click a video to play it here.
More on MISTPLAY.
Investors in Mistplay
Mistplay has secured backing from 1 investor. Prominent investors backing the company include GrowthCurve Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
| growthcurvecapital.com |
Investor details for Mistplay
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
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People of Mistplay
11 people are tracked at Mistplay (7 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Henri-Charles Machalani | Co-Founder & CEO | Leadership |
Charles Machalani | Co-Founder | Leadership |
Eugene Joannides | Co-Founder & COO | Leadership |
Tina Zheng | Director of Commercial, GCR | Leadership |
Ronald Cain | Global Head Of Sales & Account Management | Leadership |
Tim Kang | Director, Head Of Commercial Korea & Japan | Leadership |
Navi Purewal | Sales Director & North America Team Lead | Leadership |
Alicia Yang | Senior Account Manager | Team |
Ofir Morag Rotem | Senior Account Manager | Team |
Celine S. | Account Manager II | Team |
Yoon Ki Chang | Senior Account Manager | Team |
Complete people profiles for Mistplay
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
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Timeline of Mistplay
2 dated milestones of Mistplay across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Mistplay is founded.
- Exit Acquired by GrowthCurve Capital.
Web traffic of Mistplay
The website of Mistplay (mistplay.com) receives about 852.7K visits a month and ranks #63,853 among all websites worldwide, #2,954 in Video Games Consoles and Accessories.
- Monthly visits852.7K
▼ 8% vs previous month
- Unique visitors503.2K
per month
- Global rank#63,853
among all websites
- Category rank#2,954
Games · Video Games Consoles and Accessories
- Bounce rate60%
- Pages per visit2.3
- Average visit1 min 37 sec
- DevicesDesktop 7% · Mobile 93%
Websites whose visitors overlap most with Mistplay. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
eazegames.com | eazegames.com | 100% | #346,337 | – | |
rewardy.io | rewardy.io | 96% | #208,156 | – | |
| playerslounge.com | 96% | 106.6K | #312,239 | View details | |
| xsolla.com | 96% | 680.7K | #8,589 | View details | |
| pocketgamer.biz | 96% | #168,746 | View details | ||
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 10 similar websites and full traffic analytics for Mistplay
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- 10 similar websites
- Audience overlap
- Engagement analytics
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Related news about Mistplay
Complete news archive for Mistplay
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- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Mistplay
Mistplay was founded in 2015.
Mistplay is headquartered in Montreal, Canada. It is registered at Montreal, Quebec, Canada.
Henri-Charles Machalani is the CEO of Mistplay, as recorded in our data. They have also founded this company.
Mistplay was founded in 2015 in Montreal, Canada, within the mobile gaming sector. Curated lists of trending and indie games are provided to users for discovery and play. Rewards are accumulated by engaging with games on the platform and can be redeemed for gift cards from Google Play, Steam, and Amazon. Operations focus on facilitating game exploration and user incentives in the digital entertainment space.
Mistplay offers Mistplay Platform.
Mistplay has 1 investor. Key investors include GrowthCurve Capital.
Mistplay operates through Mistplay Inc..
Yes. Mistplay was acquired by GrowthCurve Capital in December 2021.
Yes. Mistplay publishes Mistplay Cash: Play and Earn, with over 10 million downloads.
The website of Mistplay receives about 853 thousand visits a month and ranks #63,853 among all websites worldwide.