About Monrow
Monrow is a Retail company based in Bengaluru (India) founded in 2016 by Veena Ashiya. Multi-category vegan footwear for women is offered online. It operates on a Direct-to-Consumer (D2C) model. Monrow has raised $2.93 million across 6 funding rounds from investors including Angel List, Wellfound and Venture Catalysts. The company has 40 employees. Monrow was last valued at $8.29 million in April 2022. Its website monrow.in draws about 66 thousand monthly visits. Its Indian entity Trudel Fashions Private Limited reported revenue of ₹9.78 Cr. Monrow offers products and services including Women Footwear and Bags. Its focus areas include Consumer Goods, Fashion and Footwear. Its competitors include Walkaroo, Tresmode and The Quirky Naari; 2 of its 3 listed competitors have raised funding.
Company details
Monrow is focused on creating footwear and bags tailored for Indian women, emphasizing comfort and style. The company has studied over 3,000 Indian feet to develop products suited to unique shapes and sizes. Products are crafted from vegan-friendly materials and are scientifically balanced for daily use. Categories include wedges, flats, heels, boots, sneakers, and bags for various occasions like festive, party, workwear, and travel. The brand operates primarily through an online platform, targeting the fashion sector with a direct-to-consumer approach.
- Headquarters Bengaluru, India
- Employees 40
- Founders Veena Ashiya
- Stage Minicorn
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website monrow.in
- Social LinkedIn X Facebook Instagram YouTube
- Legal Name Trudel Fashions Pvt Ltd
- Date of Incorporation 31 Jul, 2015
- Jurisdiction Bangalore, Karnataka, India
- Annual Revenue₹9.78 Cr
FY 2024 · -21% YoY
- Net Loss-₹6.20 Cr
FY 2024 · -63% margin
- EBITDA-₹5.90 Cr
FY 2024 · -60% margin
- Total Equity Funding$2.93M (USD)
in 6 rounds
- Latest Funding Round$219.31K (USD), Seed
Jun 2024
- InvestorsAngel List
& 50 more
- Employee Count40
Associated legal entities of Monrow
Monrow operates through Trudel Fashions Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Trudel Fashions Private Limited CIN U74900KA2015PTC081937 | Active | 31 Jul 2015 | Bangalore, Karnataka | ₹9.8 Cr | 40 | 2 | View details |
Products & Services of Monrow
Monrow offers a comprehensive portfolio of products and services, including Women Footwear and Bags.
Footwear designed for comfort and style for women.
Bags crafted for style and everyday practical use.
Apps and channels of Monrow
its YouTube channel Monrow Shoes has 1.37K subscribers and 30 videos.
Videos from Monrow
The most watched videos on Monrow's YouTube channel, Monrow Shoes (1.37K subscribers). Click a video to play it here.
More on Monrow Shoes.
Funding Insights of Monrow
Monrow has successfully raised a total of $2.93M across 6 strategic funding rounds. The most recent funding activity was a Seed round of $219.31 thousand completed in June 2024. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.93M
- Total Rounds 6
- Last Round Seed — $219,309
- First Round $903,867
(Oct 2020)
- Investors Count 51
All 6 funding rounds of Monrow with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2024 | $219,309 | Seed | – | Veltis Capital, Z Nation Lab | |
| Apr 2024 | $336,734 | Seed | – | Satish Dhondulal Parakh, Moodak Vyapaar | |
| Apr 2023 | $57,298 | Seed | – | Z Nation Lab | – |
| Apr 2022 | $1M | Seed | $8.29M | LetsVenture, Venture Catalysts | |
| Jan 2021 | $409,894 | Seed | $3.27M | Venture Catalysts, 9Unicorns | |
| Oct 2020 | $903,867 | Seed | $••••• | LetsVenture, 100Unicorns |
| Date | Valuation | Stage |
|---|---|---|
| Apr 2022 | $8.29M | •••••••• |
| Jan 2021 | $3.27M | •••••••• |
| Oct 2020 | $••••• | •••••••• |
Full valuation and stage history of Monrow
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
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- Stage changes
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- Exports
Verified entity values are shown only after access is granted.
Last known valuation $8.29M (Apr 2022). 51 investors in total: 18 institutional and 33 angel.
Investors in Monrow
Monrow has secured backing from 51 investors, including venture fund, institutional, and angel investors. Prominent investors backing the company include Angel List, Wellfound and Venture Catalysts.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investments and guidance for early-stage startups in technology and ecommerce sectors. | 2023 | veltiscapital.com | Mumbai, India | |
Startup accelerator | 2016 | znationlab.com | Cupertino, United States | |
Investment in India's startup ecosystem through private market funds and asset management. | 2021 | nuevacapital.in | Delhi, India | |
A startup accelerator offering funding and support to early-stage companies. | 2020 | 100unicorns.in | Mumbai, India | |
Early-stage startup ecosystem is supported by Venture Catalysts in India. | 2015 | venturecatalysts.in | Mumbai, India | |
Multiple sectors are invested in by PlayBook venture capital fund. | playbookfund.tcc.mode | Bengaluru, India | ||
Association focused on investment consulting and guidance for investors | 2020 | agilityventures.in | Gurugram, India | |
Seed and early-stage investments are made across sectors in India. | blume.vc | Mumbai, India | ||
Investment and support for seed to early stage businesses are provided by Yukti Securities. | 1995 | yukti.in | Delhi, India | |
Financial leasing and insurance services are provided to clients. | rajgarhialeasingandfinancial.tcc.mode | Delhi, India |
Investor details for Monrow
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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Board of directors of Trudel Fashions Private Limited (Monrow)
Trudel Fashions Private Limited is the primary company behind Monrow. The board of Trudel Fashions Private Limited currently have 2 directors; the longest-serving is Veena Ashiya, appointed in 2015. 1 earlier director has ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Veena Ashiya DIN 03618168 | Director | 31 Jul 2015 | 11 yrs 2 mo | Trudel Fashions Private Limited |
| Gourav Chindlur Prabhakar DIN 02331890 | Director | 05 Oct 2019 | 7 yrs | Trudel Fashions Private Limited |
People of Monrow
1 people are tracked at Monrow (1 in leadership); the tracked headcount is 40.
| Name | Role | Group |
|---|---|---|
| Founder | Leadership |
Complete people profiles for Monrow
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Financials of Monrow
Figures of Trudel Fashions Private Limited, the primary company behind Monrow, for FY 2024. Revenue was ₹9.78 Cr (-21% year on year). Net loss was -₹6.20 Cr (-63% margin). EBITDA was -₹5.90 Cr (-60% margin). Revenue has grown at a compounded annual rate of +65% over three years and +30% over five years.
- ₹9.78 CrRevenue · FY 2024 · -21% YoY
- -₹6.20 CrNet loss · -63% margin
- -₹5.90 CrEBITDA · -60% margin
- ₹2 LakhPaid-up capital
- 40Employees (provident fund records)
- +65%Revenue CAGR, 3 years
- +30%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Trudel Fashions Private Limited are on its company page.
Detailed financial statements for Monrow
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of Monrow
4 dated milestones of Monrow across 8 years, from founding to its latest funding, stage changes and deals.
- Founded Monrow is founded.
- Funding First funding round of $904K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed, of $219K.
Competitors of Monrow
Monrow has 3 listed competitors in our database, 2 of them funded. They include Walkaroo, Tresmode and The Quirky Naari.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| walkaroo.in | 2014 | Coimbatore, India | 5,975 | Online retailer providing quality shoes, sandals, and accessories for all ages. | ||
| tresmode.com | 2007 | Mumbai, India | $3.79M | 13 | Footwear and leather accessories are retailed by Tresmode. | |
| thequirkynaari.com | 2018 | Mathura, India | $47,148 | Multi-category footwear for women and kids is offered online. |
Detailed competitors of Monrow
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Monrow
The website of Monrow (monrow.in) receives about 65.6K visits a month.
- Monthly visits65.6K
▼ 4.7% vs previous month
Websites whose visitors overlap most with Monrow. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| inc5shop.com | 100% | 263.5K | #134,364 | View details | |
| thecaistore.com | 98% | 92.9K | #281,734 | View details | |
| eridani.in | 91% | #874,221 | View details | ||
saintg.in | saintg.in | 87% | #241,038 | – | |
| londonrag.in | 85% | 7.4K | #2,956,698 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 34 similar websites and full traffic analytics for Monrow
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 34 similar websites
- Audience overlap
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- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as Monrow (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 542.17 M | 1,108 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 142.34 M | USD 32.66 M | 711 |
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Related news about Monrow
Complete news archive for Monrow
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Frequently Asked Questions about Monrow
Monrow was founded in 2016 and raised its 1st funding round 4 years after it was founded.
Monrow is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
Monrow is a funded company, having raised a total of $2.93M across 6 funding rounds to date. The company's 1st funding round was a Seed of $903.87K, raised on Oct 2020.
Monrow has 40 employees.
The primary company behind Monrow, Trudel Fashions Private Limited, reported revenue of ₹9.78 Cr for FY 2024, down 21% year on year.
Monrow is focused on creating footwear and bags tailored for Indian women, emphasizing comfort and style. The company has studied over 3,000 Indian feet to develop products suited to unique shapes and sizes. Products are crafted from vegan-friendly materials and are scientifically balanced for daily use. Categories include wedges, flats, heels, boots, sneakers, and bags for various occasions like festive, party, workwear, and travel. The brand operates primarily through an online platform, targeting the fashion sector with a direct-to-consumer approach.
Monrow's top competitors include Walkaroo, Tresmode and The Quirky Naari.
Monrow offers Women Footwear and Bags.
Monrow has 51 investors. Key investors include Angel List, Wellfound, Venture Catalysts, LetsVenture, and Italica.
The valuation of Monrow is $8.29M as of Apr 2022.
Monrow operates through Trudel Fashions Private Limited.
The legal entities of Monrow currently have 2 directors, including Gourav Chindlur Prabhakar, Veena Ashiya.