About MotivBase
MotivBase is a Technology company based in Toronto (Canada) founded in 2018 by Ujwal Arkalgud and Jason Partridge, and was acquired by Lux Research in April 2022. AI-based consumer intelligence and predictive analytics solutions are provided. Its chief executive, as recorded, is Ujwal Arkalgud. MotivBase offers products and services including Research & Advisory, Executive Partner, Custom Ethnographic Reports, and Webinars and Events. Its focus areas include Enterprise Applications, MarketingTech, Marketing Intelligence and Predictive Analytics. Its competitors include Cohere and Coveo; 2 of its 2 listed competitors have raised funding.
Company details
MotivBase was founded in 2018 in Toronto, Canada, and operates within the marketing intelligence sector. Consumer behavior is analyzed through NLP-based tools, offering insights into ethnographic, demographic, and sentiment data. Socio-demographic factors such as age, education, gender, and social class are tracked as KPIs. Services also enable the identification of influencers, engaging news articles, and comparisons of statistics, topics, and trends for enterprise personalization.
- Headquarters Toronto, Canada
- Founders Ujwal Arkalgud, Jason Partridge
- Stage Acquired
- SectorsTechnology
- Email••••••••
- Website motivbase.com
- Social LinkedIn YouTube
- Acquired by Lux Research (Apr 2022)
- Investors
- Acquired byLux Research
(Apr 2022)
Products & Services of MotivBase
MotivBase offers a comprehensive portfolio of products and services, including Research & Advisory, Executive Partner, Custom Ethnographic Reports, and Webinars and Events.
Provides insights on consumer trends and business strategies.
Offers strategic consultations for executive decision-making.
Delivers tailored insights on specific business challenges.
Hosts sessions on industry trends and innovation.
Apps and channels of MotivBase
its YouTube channel Lux Research Marketing has 951 subscribers and 30 videos.
Videos from MotivBase
The most watched videos on MotivBase's YouTube channel, Lux Research Marketing (951 subscribers). Click a video to play it here.
More on Lux Research Marketing.
Investors in MotivBase
MotivBase has secured backing from 1 investor. Prominent investors backing the company include Lux Research.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Insights on emerging technologies are provided through a scouting platform. | 2004 | luxresearchinc.com | Boston, United States |
Investor details for MotivBase
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of MotivBase
2 people are tracked at MotivBase (2 in leadership).
| Name | Role | Group |
|---|---|---|
Ujwal Arkalgud | Co-Founder & CEO | Leadership |
Jason Partridge | Co-Founder & President | Leadership |
Complete people profiles for MotivBase
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of MotivBase
2 dated milestones of MotivBase across 4 years, from founding to its latest funding, stage changes and deals.
- Founded MotivBase is founded.
- Exit Acquired by Lux Research.
Competitors of MotivBase
MotivBase has 2 listed competitors in our database, 2 of them funded. They include Cohere and Coveo.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| cohere.com | 2019 | Toronto, Canada | $1.54B | Text data analytics platform powered by AI for enterprises. | ||
| coveo.com | 2005 | Quebec, Canada | $358.34M | 776 | Enterprise text analytics are delivered through a cloud-based platform. |
Detailed competitors of MotivBase
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Motivbase
Complete news archive for MotivBase
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about MotivBase
MotivBase was founded in 2018.
MotivBase is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Ujwal Arkalgud is the CEO of MotivBase, as recorded in our data. They have also founded this company.
MotivBase was founded in 2018 in Toronto, Canada, and operates within the marketing intelligence sector. Consumer behavior is analyzed through NLP-based tools, offering insights into ethnographic, demographic, and sentiment data. Socio-demographic factors such as age, education, gender, and social class are tracked as KPIs. Services also enable the identification of influencers, engaging news articles, and comparisons of statistics, topics, and trends for enterprise personalization.
MotivBase offers Research & Advisory, Executive Partner, Custom Ethnographic Reports, and Webinars and Events.
MotivBase has 1 investor. Key investors include Lux Research.
Yes. MotivBase was acquired by Lux Research in April 2022.