About MSC Cruises
MSC Cruises is a Travel & Hospitality company based in Geneve (Switzerland) founded in 1989 by Gianluigi Aponte. It operates as a luxury cruise ships and passenger voyages are provided globally. It operates on a Subscription Services and Direct-to-Consumer (D2C) model. MSC Cruises has completed 3 acquisitions, including Bluvacanze, Rinascente and SLAM. Its chief executive is Gianni Onorato. Its website msccruises.com draws about 1.9 million monthly visits. MSC Cruises offers products and services including Mediterranean Cruises, Caribbean Cruises, and Northern Europe Cruises. Its focus areas include Travel & Leisure, Tourism and Cruise Lines. Its legal entity is MSC Cruises S.A.
Company details
MSC Cruises is recognized as a prominent provider of cruise holidays and vacations worldwide. Services are offered across various global destinations including the Mediterranean, Caribbean, Northern Europe, and the Middle East. Unique experiences are delivered through ships like MSC World Asia and MSC Euribia, focusing on entertainment, dining, and family activities. Sectors such as tourism and leisure are covered, with solutions tailored for diverse cultural explorations and sustainable travel practices. Exclusive destinations like Ocean Cay MSC Marine Reserve are also featured, emphasizing eco-conscious adventures.
- Headquarters Geneve, Switzerland
- Founders Gianluigi Aponte
- SectorsTravel & Hospitality
- Website category Travel and Tourism
- Phone•••• ••••
- Website msccruises.com
- Social LinkedIn X Instagram YouTube
- Legal Name Msc Cruises S.A.
- Latest Funding Round$173.91K (USD), Grant
Jun 2021
- Investors
- Investments & AcquisitionsBluvacanze
& 2 more
Products & Services of MSC Cruises
MSC Cruises offers a comprehensive portfolio of products and services, including Mediterranean Cruises, Caribbean Cruises, and Northern Europe Cruises.
Cruises to Mediterranean destinations are offered regularly.
Tropical Caribbean cruise experiences are provided annually.
Northern Europe cruise itineraries are explored yearly.
Apps and channels of MSC Cruises
MSC Cruises publishes 2 mobile apps with over 1M+ downloads; its YouTube channel MSC Cruises Official has 193K subscribers and 30 videos.
Videos from MSC Cruises
The most watched videos on MSC Cruises's YouTube channel, MSC Cruises Official (193K subscribers). Click a video to play it here.
More on MSC Cruises Official.
Funding Insights of MSC Cruises
- Total Rounds 2
- Last Round Grant — $173,912
- First Round $2.85B
(Feb 2019)
- Investors Count 1
All 2 funding rounds of MSC Cruises with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2021 | $173,912 | Grant | – | – | |
| Feb 2019 | $2.85B | Debt – Conventional | – | – | – |
1 investors in total: 1 institutional.
Investors in MSC Cruises
MSC Cruises has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include European Union.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Government entites focused on freedom, democracy, equality and the rule of law, promoting peace and stability | 1958 | europa.eu | Brussels, Belgium |
Investor details for MSC Cruises
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People of MSC Cruises
571 people are tracked at MSC Cruises (169 in leadership, 402 in team).
| Name | Role | Group |
|---|---|---|
Gianluigi Aponte | Founder | Leadership |
Gianni Onorato | Co-CEO | Leadership |
Rick Sasso | Co-CEO & President | Leadership |
Luigi Cerasuolo | Head Of IT Staff | Business Agility Coach & Talent Development Lead | Leadership |
Luca Pronzati | Chief Digital | Technology Officer | Leadership |
Naomie Shumel Kafwimbi | Human Resources Director | Leadership |
Rodrigo Presotto | Assistant Finance Director | Leadership |
Valerie Anderson | Director, HRBP | Leadership |
Lucy Ellis | Chief Communications Officer | Leadership |
Melissa Goodis | Vice President | Leadership |
Andrew Brett | Managing Director | Leadership |
Mark Zeller | Vice President US Hotel Operations | Leadership |
Zeenat Khan | MSC Hotel Director | Leadership |
Vishesh Bundhoo | Yacht Club Director | Leadership |
Fernando Roberto Finkler | Finance Director | Leadership |
Pietro Martone | Head Of Data And Analytics | Leadership |
Andrew Brown | Yacht Club Director | Leadership |
Erin Rafter | Head Of Onboard Marketing | Leadership |
Neil Palomba | Executive Vice President Of Operations | Leadership |
Paul Mitchell | Head Of Meteorology | Leadership |
551 more people are available in the full profile.
Complete people profiles for MSC Cruises
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Investments & Acquisitions by MSC Cruises
MSC Cruises has strategically engaged in corporate development activities, having acquired 3 companies. Notable acquisitions include Bluvacanze, Rinascente and SLAM.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Nautical clothing brand offering women's clothing and accessories, training and workout clothing, technical and sailing sweatshirts and fleece, and sustainable clothing. | slam.com | Milano, Italy | 1979 | Oct 2025 | •••• | |
Legal and tax consultation services are provided to clients. | rinascente.it | Milan, Italy | 1865 | Jan 2024 | •••• | |
Holiday packages and cruises in the Caribbean are provided online. | bluvacanze.it | Rozzano, Italy | 1997 | Dec 2011 | •••• |
Complete acquisition details for MSC Cruises
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- Acquired stakes
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- Exports
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Timeline of MSC Cruises
6 dated milestones of MSC Cruises across 36 years, from founding to its latest funding, stage changes and deals.
- Founded MSC Cruises is founded.
- Acquisition Acquires Bluvacanze.
- Funding First funding round of $2.8B.
- Funding Latest funding round, Grant, of $174K.
- Acquisition Acquires Rinascente.
- Acquisition Acquires SLAM.
Web traffic of MSC Cruises
The website of MSC Cruises (msccruises.com) receives about 1.9M visits a month and ranks #31,536 among all websites worldwide, #899 in Travel and Tourism.
- Monthly visits1.9M
▲ 13.8% vs previous month
- Unique visitors805.8K
per month
- Global rank#31,536
among all websites
- Category rank#899
Travel and Tourism · Travel and Tourism
- Bounce rate49%
- Pages per visit3.4
- Average visit2 min 28 sec
- DevicesDesktop 40% · Mobile 60%
Websites whose visitors overlap most with MSC Cruises. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
msccruisesusa.com | msccruisesusa.com | 100% | – | #7,416 | – |
| ncl.com | 68% | 11.5M | #4,045 | View details | |
hollandamerica.com | hollandamerica.com | 67% | – | #8,189 | – |
| princess.com | 66% | – | #4,567 | View details | |
msccruceros.es | msccruceros.es | 64% | – | #112,322 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for MSC Cruises
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Top companies in Cruise & Ferry Operators
10 companies that operate in the same segment as MSC Cruises (Cruise & Ferry Operators), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Cruise line operations are managed, offering bookings and onboard activities. | 1969 | Miami, Florida, United States | – | USD 792.03 K | – | |
Norwegian coastal cruises and tour packages are provided by Hurtigruten. | 1893 | Oslo, Oslo, Norway | – | – | – | |
Sailing services are provided by Havila Voyages in Norway. | 2019 | Fosnavag, Møre And Romsdal, Norway | USD 58.22 M | USD 50.39 M | – | |
Tour and travel services are operated by Balearia in Spain. | 1998 | Denia, Valencian Community, Spain | – | – | – | |
Ferry services between countries for passengers and vehicles are operated. | 1998 | Rostock, Mecklenburg-vorpommern, Germany | USD 212.3 M | – | – | |
Cruise services are operated globally from Miami headquarters. | 2011 | Miami, Florida, United States | – | USD 9.83 B | 41,700 | |
Owns and operates combination carriers | 2018 | Oslo, Oslo, Norway | USD 40.04 M | USD 27.23 M | – | |
Ferry services are operated connecting Bay Area terminals. | – | San Francisco, California, United States | – | – | – | |
Brittany Ferries is engaged in providing ferry and holiday services. | 1972 | Plymouth, United Kingdom | USD 11.8 M | – | – | |
Ferry and cruise services are operated from Denmark. | 1964 | Aarhus, Denmark | – | – | – |
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Related news about Msc Cruises
Complete news archive for MSC Cruises
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Frequently Asked Questions about MSC Cruises
MSC Cruises was founded in 1989 and raised its 1st funding round 30 years after it was founded.
MSC Cruises is headquartered in Geneve, Switzerland. It is registered at Geneve, Geneve, Switzerland.
Gianni Onorato is the current CEO of MSC Cruises.
MSC Cruises is recognized as a prominent provider of cruise holidays and vacations worldwide. Services are offered across various global destinations including the Mediterranean, Caribbean, Northern Europe, and the Middle East. Unique experiences are delivered through ships like MSC World Asia and MSC Euribia, focusing on entertainment, dining, and family activities. Sectors such as tourism and leisure are covered, with solutions tailored for diverse cultural explorations and sustainable travel practices. Exclusive destinations like Ocean Cay MSC Marine Reserve are also featured, emphasizing eco-conscious adventures.
MSC Cruises offers Mediterranean Cruises, Caribbean Cruises, and Northern Europe Cruises.
MSC Cruises has made 3 acquisitions, including Bluvacanze, Rinascente, and SLAM.
MSC Cruises has 1 investor. Key investors include European Union.
MSC Cruises operates through Msc Cruises S.A..
Yes. MSC Cruises publishes MSC for Me and 1 more app, with over 1 million downloads.
The website of MSC Cruises receives about 1.9 million visits a month and ranks #31,536 among all websites worldwide.