About mula
mula is an Industrial Goods & Manufacturing company based in Berlin (Germany) founded in 2017 by Marco Lawrenz and Marvin Muller. An all-in-one solution for high-quality branded merchandise is provided. It operates on a Product-as-a-Service and Direct-to-Consumer (D2C) model. The company has 24 employees. Its chief executive, as recorded, is Marco Lawrenz. mula offers products and services including Merchandise Design Studio, Warehousing & Fulfillment, Automated Shipments, and Instant Merch Shops. Its focus areas include Retail, E-commerce and Merchandise Solutions. Its legal entity is Mula GmbH. Its competitors include BoDe Design, New Frontier and Curantex.
Company details
A comprehensive platform for merchandise solutions is offered by mula. Services include product design, production, warehousing, inventory management, and global fulfillment. Custom merchandise for various use cases is supported, catering to startups, medium-sized companies, and large enterprises. Integration with HR and CRM tools for automated shipments is enabled, alongside instant merchandise shops for brand engagement. Over 350 products are available with deep customization options in the European market.
- Headquarters Berlin, Germany
- Employees 24
- Founders Marco Lawrenz, Marvin Muller
- SectorsIndustrial Goods & Manufacturing
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Phone•••• ••••
- Website gomula.com
- Social LinkedIn Facebook
- Legal Name Mula Gmbh
- Investors
- Employee Count24
Products & Services of mula
mula offers a comprehensive portfolio of products and services, including Merchandise Design Studio, Warehousing & Fulfillment, Automated Shipments, and Instant Merch Shops.
Tool for creating branded merchandise in real time.
Storage and global shipping of merchandise are managed.
Shipments are automated via HR and CRM integration.
Merchandise shops are launched quickly for brand engagement.
Funding Insights of mula
- Total Rounds 1
- Investors Count 1
All 1 funding rounds of mula with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Sep 2022 | Seed | – | Spread Group | – |
1 investors in total: 1 institutional.
Investors in mula
mula has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Spread Group.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Branding services are provided by Spread Group since 2002. | 2002 | spreadgroup.com | Leipzig, Germany |
Investor details for mula
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of mula
5 people are tracked at mula (2 in leadership, 3 in team); the tracked headcount is 24.
| Name | Role | Group |
|---|---|---|
Marco Lawrenz | Co-Founder & CEO | Leadership |
Marvin Muller | Co-Founder | Leadership |
Gabriel Lima | Senior Marketing Manager | Team |
Orsolya Tiszai | Account Manager | Team |
Jonathan Frenzel ® | Account-manager | Team |
Complete people profiles for mula
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of mula
2 dated milestones of mula across 5 years, from founding to its latest funding, stage changes and deals.
- Founded mula is founded.
- Funding First funding round.
Competitors of mula
mula has 3 listed competitors in our database. They include BoDe Design, New Frontier and Curantex.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bode-design.de | 1993 | Gemunden, Germany | Glasses are contract-manufactured by BoDe Design in Germany. | |||
| newfrontierfashion.net | 2006 | Furstenau, Germany | 20 | Garments are manufactured under contract for various clients. | ||
| curantex.de | 1986 | Erkelenz, Germany | Contract manufacturer of textiles |
Detailed competitors of mula
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of mula
The website of mula (gomula.com) receives about 9.4K visits a month and ranks #2,412,288 among all websites worldwide, #5,167 in Online Marketing.
- Monthly visits9.4K
▲ 10.7% vs previous month
- Unique visitors3.8K
per month
- Global rank#2,412,288
among all websites
- Category rank#5,167
Business and Consumer Services · Online Marketing
- Bounce rate38%
- Pages per visit2.0
- Average visit27 sec
- DevicesDesktop 41% · Mobile 59%
Websites whose visitors overlap most with mula. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
brandible.de | brandible.de | 100% | #552,653 | – | |
| allbranded.de | 67% | 36K | #838,436 | View details |
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Frequently Asked Questions about mula
mula was founded in 2017 and raised its 1st funding round 5 years after it was founded.
mula is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
Marco Lawrenz is the CEO of mula, as recorded in our data. They have also founded this company.
mula has 24 employees.
A comprehensive platform for merchandise solutions is offered by mula. Services include product design, production, warehousing, inventory management, and global fulfillment. Custom merchandise for various use cases is supported, catering to startups, medium-sized companies, and large enterprises. Integration with HR and CRM tools for automated shipments is enabled, alongside instant merchandise shops for brand engagement. Over 350 products are available with deep customization options in the European market.
mula's top competitors include Curantex, BoDe Design and New Frontier.
mula offers Merchandise Design Studio, Warehousing & Fulfillment, Automated Shipments, and Instant Merch Shops.
mula has 1 investor. Key investors include Spread Group.
mula operates through Mula Gmbh.