About Muse
Muse is a company based in Toronto (Canada) founded in 2007 by Ariel Garten and Chris Aimone. It operates as a Direct-to-Consumer (D2C), and HealthTech. Muse has raised $58.56 million across 12 funding rounds from investors including Flex, BDC and Children's Hospital of Orange County. Muse has completed 1 acquisition, including Meditation Studio. Muse offers products and services including Muse S Athena and Muse 2. Muse operates in a competitive market with competitors including Oura, Flow Neuroscience, SleepScore Labs, Dreem and Jawbone, among others.
- Headquarter Toronto, Canada
- Founders Ariel Garten, Chris Aimone
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Sectors
HealthcareTechnology
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Email
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Phone
*********
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Website
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Social
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- Legal Name Interaxon Inc.
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Annual Revenue
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Net Profit
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EBITDA
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Total Equity Funding
$58.56 M (USD)
in 12 rounds
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Latest Funding Round
$173.21 K (USD), Series C
Feb 18, 2025
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Investors
Flex
& 15 more
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Employee Count
Employee Count
- Investments & Acquisitions
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Products & Services of Muse
Muse offers a comprehensive portfolio of products and services, including Muse S Athena and Muse 2. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.
Advanced headband tracks brain activity and optimizes sleep.
EEG headband enhances focus with real-time feedback.
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Funding Insights of Muse
Muse has successfully raised a total of $58.56M across 12 strategic funding rounds. The most recent funding activity was a Series C round of $173.21 thousand completed in February 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding Total Funding
- Total Rounds 12
- Last Round Series C — $173,212
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First Round
First Round
(09 Mar 2012)
- Investors Count 16
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Feb, 2025 | Amount | Series C - Muse | Valuation |
investors |
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| Nov, 2024 | Amount | Series C - Muse | Valuation |
investors |
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| Aug, 2022 | Amount | Series C - Muse | Valuation | BDC , Export Development Canada |
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Investors in Muse
Muse has secured backing from 16 investors, including institutional and venture fund investors. Prominent investors backing the company include Flex, BDC and Children's Hospital of Orange County. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.
| Investor | Description | Founded Year | Domain | Location |
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Investment opportunities in neurowellness and cannabis industries are provided.
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Founded Year | Domain | Location | |
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Iter Investments is focused on alternative therapeutics funding.
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Founded Year | Domain | Location | |
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Venture capital firm investing in tech startups
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Founded Year | Domain | Location |
| Investor | Description | Founded Year | Domain | Location |
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Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
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Founded Year | Domain | Location | |
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Startup ecosystems are ignited through strategic investments by Signite Partners.
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Founded Year | Domain | Location | |
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Venture capital is directed toward companies in multiple sectors.
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Founded Year | Domain | Location | |
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Venture capital is invested in cybersecurity, fintech, and AI startups.
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Founded Year | Domain | Location |
Investments & Acquisitions by Muse
Muse has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Meditation Studio. These strategic investments and acquisitions demonstrate the company's commitment to growth through portfolio expansion, market consolidation, technology integration, and strategic partnerships that enhance competitive positioning and drive long-term value creation.
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Bionic investment advisor platform
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2016 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Fine Asian gourmet food is offered by an internet-first restaurant.
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2016 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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Guided meditation lessons are provided via a mobile app.
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2015 |
| Company Name | Description | Domain | Location | Founded Year | Amount |
|---|---|---|---|---|---|
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OVO is recognized as a smart digital payment application.
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2017 | ||||
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Bionic investment advisor platform
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2016 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 | ||||
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Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
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2014 |
Financial Statements - Muse
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jul, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Jan, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
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| Feb, 2021 | Amount | Post-IPO - Grab | Valuation |
investors |
Muse Comparisons
Competitors of Muse
Muse operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Oura, Flow Neuroscience, SleepScore Labs, Dreem and Jawbone, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.
| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Health-tracking smart rings and biosensors are developed for biometric monitoring.
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| domain | founded_year | HQ Location |
Provider of a wearable device for stress and anxiety management
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| domain | founded_year | HQ Location |
Sleep quality is monitored via bedside devices and mobile apps.
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| domain | founded_year | HQ Location |
Sleep quality is monitored via Dreem's wearable EEG device.
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| domain | founded_year | HQ Location |
Provider of wearable devices for activity and sleep tracking
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| Company Name | Domain | Founded year | HQ Location | Description |
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| domain | founded_year | HQ Location |
Multiple services are booked via an app-based platform.
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| domain | founded_year | HQ Location |
On-demand services are booked through an app-based platform.
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| domain | founded_year | HQ Location |
App based platform offering on demand delivery and ride-hailing services
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| domain | founded_year | HQ Location |
Operates an on-demand hyperlocal delivery app for food and groceries.
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Latest news on Muse
Frequently Asked Questions about Muse
When was Muse founded?
Muse was founded in 2007 and raised its 1st funding round 5 years after it was founded.
Where is Muse located?
Muse is headquartered in Toronto, Canada. It is registered at Toronto, Ontario, Canada.
Is Muse a funded company?
Muse is a funded company, having raised a total of $58.56M across 12 funding rounds to date. The company's 1st funding round was a Series C of $9.5M, raised on Mar 09, 2012.
What does Muse do?
Muse, operated by InteraXon Inc., is focused on creating wearable EEG headbands designed for mental fitness and sleep optimization. Solutions are provided in the health technology sector, targeting focus enhancement, stress reduction, and sleep quality improvement. Products like Muse S Athena and Muse 2 are utilized to track brain activity, heart rate, and sleep patterns, supporting users in achieving peak cognitive performance and recovery.
Who are the top competitors of Muse?
Muse's top competitors include Oura, Jawbone and SleepScore Labs.
What products or services does Muse offer?
Muse offers Muse S Athena and Muse 2.
How many acquisitions has Muse made?
Muse has made 1 acquisition, including Meditation Studio.
Who are Muse's investors?
Muse has 16 investors. Key investors include Flex, BDC, Children's Hospital of Orange County, Intretech, and Export Development Canada.
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