About Neopets
Neopets is a company based in Gardena (United States) founded in 1999, and was acquired by MTV in June 2005. It operates as a website for games. Neopets has completed 1 acquisition, including Happy Not Perfect. Its website neopets.com draws about 6.5 million monthly visits.
Company details
Neopets was founded in 1999 in Gardena, United States, as an online gaming platform. Virtual pet simulations and interactive games are provided through its website, neopets.com, targeting users interested in digital pet care and community features. Operations focus on web-based entertainment in the gaming sector, with content centered on collecting, battling, and customizing virtual creatures. Geographic presence remains centered in the United States.
- Headquarters Gardena, United States
- Stage Acquired
- Website category Games · Video Games Consoles and Accessories
- Website neopets.com
- Social X Facebook
- Acquired by MTV (Jun 2005)
- Investors
- Investments & Acquisitions
- Acquired byMTV
(Jun 2005)
Apps and channels of Neopets
Neopets publishes 2 mobile apps with over 10K+ downloads.
Investors in Neopets
Neopets has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include MTV.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Television programming and streaming content are provided to diverse audiences. | 1981 | mtv.com | New York, United States |
Investor details for Neopets
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- Complete investor list
- Round participation
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People of Neopets
2 people are tracked at Neopets (2 in leadership).
| Name | Role | Group |
|---|---|---|
Dominic Law | CEO | Leadership |
Michaela Thompson | Chief Brand Officer | Leadership |
Complete people profiles for Neopets
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- Full employee list
- Team structure
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- Professional contacts
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Investments & Acquisitions by Neopets
Neopets has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Happy Not Perfect.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Stress management is delivered through an app-based platform. | happynotperfect.com | New York, United States | 2015 | Sep 2022 | •••• |
Complete acquisition details for Neopets
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- Acquired stakes
- Deal sources
- Complete history
- Exports
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Timeline of Neopets
3 dated milestones of Neopets across 23 years, from founding to its latest funding, stage changes and deals.
- Founded Neopets is founded.
- Exit Acquired by MTV.
- Acquisition Acquires Happy Not Perfect.
Web traffic of Neopets
The website of Neopets (neopets.com) receives about 6.5M visits a month and ranks #2,634 among all websites worldwide, #114 in Video Games Consoles and Accessories.
- Monthly visits6.5M
▼ 17% vs previous month
- Unique visitors464K
per month
- Global rank#2,634
among all websites
- Category rank#114
Games · Video Games Consoles and Accessories
- Bounce rate14%
- Pages per visit38.2
- Average visit17 min 05 sec
- DevicesDesktop 61% · Mobile 39%
Websites whose visitors overlap most with Neopets. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
jellyneo.net | jellyneo.net | 100% | – | #19,061 | – |
| addictinggames.com | 62% | 887.2K | #66,043 | View details | |
| marapets.com | 61% | – | #36,757 | View details | |
| miniclip.com | 59% | 1.7M | – | View details | |
| runescape.com | 54% | – | #7,772 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Neopets
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Neopets
Neopets was founded in 1999.
Neopets is headquartered in Gardena, United States. It is registered at Gardena, California, United States.
Neopets was founded in 1999 in Gardena, United States, as an online gaming platform. Virtual pet simulations and interactive games are provided through its website, neopets.com, targeting users interested in digital pet care and community features. Operations focus on web-based entertainment in the gaming sector, with content centered on collecting, battling, and customizing virtual creatures. Geographic presence remains centered in the United States.
Neopets has made 1 acquisition, including Happy Not Perfect.
Neopets has 1 investor. Key investors include MTV.
Yes. Neopets was acquired by MTV in June 2005.
Yes. Neopets publishes Neopets: Tales of Dacardia and 1 more app, with over 10,000 downloads.
The website of Neopets receives about 6.5 million visits a month and ranks #2,634 among all websites worldwide.