About Netshoes
Netshoes is a Media & Entertainment company based in Sao Paulo (Brazil) founded in 2000, and was acquired by Magazine Luiza in April 2019. Sportswear and related necessities are sold online by Netshoes. It operates on a Direct-to-Consumer (D2C) and Two-Sided Marketplace model. Netshoes has raised $456.81 million across 5 funding rounds from investors including Magazine Luiza, International Finance Corporation and Temasek. Its website netshoes.com.br draws about 26.4 million monthly visits. Netshoes offers products and services including Sporting Goods, Footwear, and Supplements. Its focus areas include Retail, E-Commerce and Sporting Goods. Its legal entity is NS2.COM Internet S.A. Its competitors include Kanui and Clube Cartoleiro.
Company details
Netshoes is established as a leading e-commerce platform specializing in sporting goods. A wide range of products including footwear, apparel, and supplements is offered for various sports and fitness activities. The company serves diverse customer segments such as men, women, and children across multiple categories like football, running, and casual lifestyle. Operations are primarily conducted online, with solutions tailored for accessibility and customer convenience in Brazil. Partnerships with major brands like Adidas, Nike, and Puma are maintained to ensure product variety and quality.
- Headquarters Sao Paulo, Brazil
- Stage Acquired
- SectorsMedia & Entertainment
- Email••••••••
- Phone•••• ••••
- Website netshoes.com.br
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Magazine Luiza (Apr 2019)
- Legal Name Ns2.Com Internet S.A.
- Total Equity Funding$456.81M (USD)
in 5 rounds
- Latest Funding Round$30M (USD), Private Equity Round
Mar 2017
- InvestorsMagazine Luiza
& 7 more
- Acquired byMagazine Luiza
(Apr 2019)
Products & Services of Netshoes
Netshoes offers a comprehensive portfolio of products and services, including Sporting Goods, Footwear, and Supplements.
Sporting goods are sold for various activities online.
Footwear for sports and casual use is offered.
Nutritional supplements for fitness are provided to customers.
Apps and channels of Netshoes
its YouTube channel Netshoes has 416K subscribers and 30 videos.
Videos from Netshoes
The most watched videos on Netshoes's YouTube channel, Netshoes (416K subscribers). Click a video to play it here.
More on Netshoes.
Funding Insights of Netshoes
Netshoes has successfully raised a total of $456.81M across 5 strategic funding rounds. The most recent funding activity was a Private Equity Round of $30 million completed in March 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $456.81M
- Total Rounds 5
- Last Round Private Equity Round — $30M
- First Round $135.53M
(May 2012)
- Investors Count 7
All 5 funding rounds of Netshoes with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2017 | $30M | Private Equity Round | – | – | – |
| Apr 2015 | $45M | Private Equity Round | – | – | |
| May 2014 | $170M | Private Equity Round | – | – | |
| Nov 2012 | $76.28M | Private Equity Round | – | – | – |
| May 2012 | $135.53M | Private Equity Round | – | – |
8 investors in total: 8 institutional.
Investors in Netshoes
Netshoes has secured backing from 8 investors, including venture fund investors. Prominent investors backing the company include Magazine Luiza, International Finance Corporation and Temasek.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
IFC is focused on private sector development in emerging markets. | 1956 | ifc.org | ||
Carveout investments are managed by Riverwood Capital in private equity. | riverwoodcapital.com | Menlo Park, United States | ||
Venture capital investments are directed toward multiple sectors by Kaszek. | kaszek.com | Buenos Aires, Argentina | ||
Provider of investment management and real asset services | iconiqcapital.com | San Francisco, United States | ||
Venture and private equity investments are managed with global diversification. | tigerglobal.com | New York, United States | ||
Sovereign wealth is managed and private equity investments are facilitated. | gic.com.sg | Singapore, Singapore | ||
An investment platform is provided for diverse sectors and geographies. | 1974 | temasek.com.sg | Singapore, Singapore | |
A chain of department stores is operated in Brazil. | 1957 | magazineluiza.com.br | Louveira, Brazil |
Investor details for Netshoes
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
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People of Netshoes
158 people are tracked at Netshoes (17 in leadership, 9 in board & advisors, 132 in team).
| Name | Role | Group |
|---|---|---|
Maria Isabel Bonfim De Oliveira | Chief Controller Officer | Leadership |
Patricia Pugas | Executive Human Resources Director | Leadership |
Fabrício Bittar Garcia | VP, Operations | Leadership |
Roberto Bellissimo Rodrigues | CFO & IRO | Leadership |
Caio Gomes | Chief AI Officer / Chief Data Officer (caio & Cdo) | Leadership |
Douglas Matricardi | Executive Director, Store Operations | Leadership |
André Fatala | CTO | Leadership |
Frederico Trajano Inácio Rodrigues | CEO | Leadership |
Deive Pazos | Director | Leadership |
Bruno Carneiro | Fp&a, BI And Planning - Director | Leadership |
Fernando Nagano | Director Of Analytics | Leadership |
Larissa Barreto Dacal | HR Business Partner | Leadership |
Fabio Manzi | Head Of Logistics Digital Transformation | Leadership |
Vinicius Teixeira | Head De Negócios | Leadership |
Daniely de Queiroz | Coordenador De Gestão De Pessoas Sênior( Business Partner) | Leadership |
Ricardo Garrido | Executive Director of Marketplace | Leadership |
Renata Nogueira Paschoal Fleischer | HR Business Partner Sênior | Leadership |
Marcelo José Ferreira | Vice Chairman | Board & advisors |
Inês Corrêa De Souza | Independent Advisor | Board & advisors |
Sílvio Romero De Lemos Meira | Independent Advisor | Board & advisors |
138 more people are available in the full profile.
Complete people profiles for Netshoes
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Netshoes
5 dated milestones of Netshoes across 19 years, from founding to its latest funding, stage changes and deals.
- Founded Netshoes is founded.
- Funding First funding round of $135.5M.
- Funding Latest funding round, Private Equity Round, of $30.0M.
- IPO Lists on the stock exchange (IPO).
- Exit Acquired by Magazine Luiza.
Competitors of Netshoes
Netshoes has 2 listed competitors in our database. They include Kanui and Clube Cartoleiro.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| kanui.com.br | 2011 | Sao Paulo, Brazil | Sporting goods and apparel are retailed online by Kanui. | |||
| camisacartola.com | 2022 | Sao Paulo, Brazil | Offers strategies and tips for fantasy sports game Cartola via subscriptions. |
Detailed competitors of Netshoes
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Web traffic of Netshoes
The website of Netshoes (netshoes.com.br) receives about 26.4M visits a month.
- Monthly visits26.4M
Websites whose visitors overlap most with Netshoes. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| centauro.com.br | 100% | 16.4M | #2,847 | View details | |
| magazineluiza.com.br | 79% | 50.2M | #873 | View details | |
mercadolivre.com.br | mercadolivre.com.br | 77% | #90 | – | |
 amazon.com.br | amazon.com.br | 71% | #128 | – | |
| casasbahia.com.br | 71% | 31.1M | #1,659 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Netshoes
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- 40 similar websites
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Related news about Netshoes
Complete news archive for Netshoes
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Frequently Asked Questions about Netshoes
Netshoes was founded in 2000 and raised its 1st funding round 12 years after it was founded.
Netshoes is headquartered in Sao Paulo, Brazil.
Netshoes is a funded company, having raised a total of $456.81M across 5 funding rounds to date. The company's 1st funding round was a Private Equity Round of $135.53M, raised on May 2012.
Netshoes is established as a leading e-commerce platform specializing in sporting goods. A wide range of products including footwear, apparel, and supplements is offered for various sports and fitness activities. The company serves diverse customer segments such as men, women, and children across multiple categories like football, running, and casual lifestyle. Operations are primarily conducted online, with solutions tailored for accessibility and customer convenience in Brazil. Partnerships with major brands like Adidas, Nike, and Puma are maintained to ensure product variety and quality.
Netshoes's top competitors include Kanui and Clube Cartoleiro.
Netshoes offers Sporting Goods, Footwear, and Supplements.
Netshoes has 8 investors. Key investors include Magazine Luiza, International Finance Corporation, Temasek, Riverwood Capital, and Kaszek.
Netshoes operates through Ns2.Com Internet S.A..
Yes. Netshoes was acquired by Magazine Luiza in April 2019.
The website of Netshoes receives about 26.4 million visits a month.