About Nova Nova
Nova Nova is a Retail company based in Mumbai (India) founded in 2021 by Nidhi Gadia and Harsh Gadia. Waffle-based confectionery and snack products are manufactured for diverse preferences. Nova Nova has raised $2.31 million across 7 funding rounds from investors including Venture Catalysts, 9Unicorns and Alteria Capital. The company has 60 employees. Nova Nova was last valued at $7.82 million in October 2024. Its website novanova.in draws about 12 thousand monthly visits. Its Indian entity Brio Hospitality Private Limited reported revenue of ₹12.40 Cr. Nova Nova offers products and services including Waffle Cookies, Waffle Chocolates, Choco Pockets, and Bestseller Sample Box. Its focus areas include Food and Agriculture Tech, Online Grocery, B2C Ecommerce and Artisanal Products. Its competitors include NativeSpecial, Place of Origin and Kazeliving; 1 of its 3 listed competitors has raised funding.
Company details
The company was founded in 2021 in Mumbai, India, within the confectionery and snacks sector. A range of waffle-based items, including waffles, cookies, chocolates, and other snacks, is produced using high-quality ingredients and established recipes. Operations focus on manufacturing and direct online sales through the domain novanova.in, with products distributed to meet various consumer needs.
- Headquarters Mumbai, India
- Employees 60
- Founders Nidhi Gadia, Harsh Gadia
- Stage Minicorn
- SectorsRetail
- Website category Food and Drink · Restaurants and Delivery
- Email••••••••
- Phone•••• ••••
- Website novanova.in
- Social LinkedIn X Facebook Instagram
- Legal Name Brio Hospitality Private Limited
- Date of Incorporation 26 Dec, 2014
- Jurisdiction Mumbai, Maharashtra, India
- Annual Revenue₹12.40 Cr
FY 2025 · +48% YoY
- Net Loss-₹8.17 Cr
FY 2025 · -66% margin
- EBITDA-₹7.61 Cr
FY 2025 · -61% margin
- Total Equity Funding$2.31M (USD)
in 7 rounds
- InvestorsVenture Catalysts
& 35 more
- Employee Count60
Associated legal entities of Nova Nova
Nova Nova operates through Brio Hospitality Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Brio Hospitality Private Limited CIN U55101MH2014PTC260416 | Active | 26 Dec 2014 | Mumbai, Maharashtra | ₹12.4 Cr | 60 | 2 | View details |
Products & Services of Nova Nova
Nova Nova offers a comprehensive portfolio of products and services, including Waffle Cookies, Waffle Chocolates, Choco Pockets, and Bestseller Sample Box.
Cookies combining waffles and chocolate flavors.
Chocolates infused with waffle textures for snacks.
Filled chocolate pockets in various flavors.
Assorted box of popular confectionery items.
Funding Insights of Nova Nova
Nova Nova has successfully raised a total of $2.31M across 7 strategic funding rounds. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $2.31M
- Total Rounds 7
- First Round $423,814
(Jul 2021)
- Investors Count 36
All 7 funding rounds of Nova Nova with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2025 | Seed | – | – | – | |
| Oct 2024 | $405,783 | Seed | $7.82M | Whiteboard Capital | |
| Mar 2024 | $120,303 | Debt – Venture | – | – | |
| Oct 2023 | $774,948 | Seed | $5.06M | Whiteboard Capital | |
| Jun 2022 | $704,919 | Seed | $••••• | DS Group, She Capital | |
| Jan 2022 | Seed | – | – | – | |
| Jul 2021 | $423,814 | Seed | $••••• | 100Unicorns |
| Date | Valuation | Stage |
|---|---|---|
| Oct 2024 | $7.82M | •••••••• |
| Oct 2023 | $5.06M | •••••••• |
| Jun 2022 | $••••• | •••••••• |
| Jul 2021 | $••••• | •••••••• |
Full valuation and stage history of Nova Nova
Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.
- All valuation points
- Stage changes
- Dates
- Exports
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Last known valuation $7.82M (Oct 2024). 36 investors in total: 16 institutional and 20 angel.
Investors in Nova Nova
Nova Nova has secured backing from 36 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Venture Catalysts, 9Unicorns and Alteria Capital.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investment support is provided to startups by Whiteboard Capital. | 2017 | whiteboardcap.com | Mumbai, India | |
Venture capital firm investing in female-led startups and building founder communities in India. | 2018 | shecapital.vc | Delhi, India | |
Venture debt funding and structured finance for innovative startups in India. | 2018 | alteriacapital.com | Mumbai, India | |
Venture capital funding is provided to innovative startups in India. | Mumbai, India | |||
Startup accelerator | 2016 | znationlab.com | Cupertino, United States | |
Seed and early-stage investments are made across sectors in India. | blume.vc | Mumbai, India | ||
A startup accelerator offering funding and support to early-stage companies. | 2020 | 100unicorns.in | Mumbai, India | |
Early-stage startup ecosystem is supported by Venture Catalysts in India. | 2015 | venturecatalysts.in | Mumbai, India | |
Investments in tech startups are managed by OTP Ventures Partner. | Gurugram, India | |||
DS Group is recognized as a leading FMCG conglomerate in India. | dsgroup.com | Noida, India |
Investor details for Nova Nova
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Board of directors of Brio Hospitality Private Limited (Nova Nova)
Brio Hospitality Private Limited is the primary company behind Nova Nova. The board of Brio Hospitality Private Limited currently have 2 directors; the longest-serving is Harsh Vinodkumar Gadia, appointed in 2021. 3 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Harsh Vinodkumar Gadia DIN 03589160 | Director | 13 Jan 2021 | 5 yrs 9 mo | Brio Hospitality Private Limited |
| Nidhi Harsh Gadia DIN 06556427 | Director | 01 Feb 2023 | 3 yrs 9 mo | Brio Hospitality Private Limited |
People of Nova Nova
2 people are tracked at Nova Nova (2 in leadership); the tracked headcount is 60.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder | Leadership |
Complete people profiles for Nova Nova
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- Professional contacts
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Financials of Nova Nova
Figures of Brio Hospitality Private Limited, the primary company behind Nova Nova, for FY 2025. Revenue was ₹12.40 Cr (+48% year on year). Net loss was -₹8.17 Cr (-66% margin). EBITDA was -₹7.61 Cr (-61% margin). Revenue has grown at a compounded annual rate of +31% over three years and +69% over five years.
- ₹12.40 CrRevenue · FY 2025 · +48% YoY
- -₹8.17 CrNet loss · -66% margin
- -₹7.61 CrEBITDA · -61% margin
- ₹59.6 LakhPaid-up capital
- 60Employees (provident fund records)
- +31%Revenue CAGR, 3 years
- +69%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Brio Hospitality Private Limited are on its company page.
Detailed financial statements for Nova Nova
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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- Downloads
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Timeline of Nova Nova
4 dated milestones of Nova Nova across 4 years, from founding to its latest funding, stage changes and deals.
- Founded Nova Nova is founded.
- Funding First funding round of $424K.
- Milestone Reaches Minicorn status.
- Funding Latest funding round, Seed,.
Competitors of Nova Nova
Nova Nova has 3 listed competitors in our database, 1 of them funded. They include NativeSpecial, Place of Origin and Kazeliving.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| nativespecial.com | 2012 | Karur, India | $229,488 | Native grocery products from select Indian states are offered online. | ||
| placeoforigin.in | 2014 | Bengaluru, India | Gourmet foods from artisans are sold online with door delivery. | |||
| kazeliving.com | 2019 | Noida, India | A platform curating and offering high-quality organic and artisanal food products to consumers. |
Detailed competitors of Nova Nova
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
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Web traffic of Nova Nova
The website of Nova Nova (novanova.in) receives about 11.9K visits a month and ranks #1,001,769 among all websites worldwide, #8,200 in Restaurants and Delivery.
- Monthly visits11.9K
▼ 57.6% vs previous month
- Unique visitors16.2K
per month
- Global rank#1,001,769
among all websites
- Category rank#8,200
Food and Drink · Restaurants and Delivery
- Bounce rate48%
- Pages per visit1.9
- Average visit52 sec
- DevicesDesktop 11% · Mobile 89%
Websites whose visitors overlap most with Nova Nova. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| ootymade.com | 100% | #1,056,683 | View details | ||
| thegourmetbox.in | 63% | 18.9K | #1,198,956 | View details | |
hampers.com | hampers.com | 54% | – | ||
| corporategift.com | 32% | 680.7K | #448,497 | View details | |
sharmispassions.com | sharmispassions.com | 32% | #193,834 | – | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 8 similar websites and full traffic analytics for Nova Nova
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- 8 similar websites
- Audience overlap
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- Traffic by brand
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Top companies in Food & Grocery Retail
3 companies that operate in the same segment as Nova Nova (Food & Grocery Retail) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.51 B | 4,488 | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | USD 1.17 B | 22,095 | |
Quick-commerce platform delivering groceries, household essentials and other everyday products in India. | 2013 | Gurugram, Haryana, India | USD 757.12 M | 11,913 |
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Related news about Nova Nova
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Frequently Asked Questions about Nova Nova
Nova Nova was founded in 2021.
Nova Nova is headquartered in Mumbai, India. It is registered at Mumbai, Maharashtra, India.
Nova Nova is a funded company, having raised a total of $2.31M across 7 funding rounds to date. The company's 1st funding round was a Seed of $423.81K, raised on Jul 2021.
Nova Nova has 60 employees.
The primary company behind Nova Nova, Brio Hospitality Private Limited, reported revenue of ₹12.40 Cr for FY 2025, up 48% year on year.
The company was founded in 2021 in Mumbai, India, within the confectionery and snacks sector. A range of waffle-based items, including waffles, cookies, chocolates, and other snacks, is produced using high-quality ingredients and established recipes. Operations focus on manufacturing and direct online sales through the domain novanova.in, with products distributed to meet various consumer needs.
Nova Nova's top competitors include NativeSpecial, Kazeliving and Place of Origin.
Nova Nova offers Waffle Cookies, Waffle Chocolates, Choco Pockets, and Bestseller Sample Box.
Nova Nova has 36 investors. Key investors include Venture Catalysts, 9Unicorns, Alteria Capital, Z Nation Lab, and She Capital.
The valuation of Nova Nova is $7.82M as of Oct 2024.
Nova Nova operates through Brio Hospitality Private Limited.
The legal entities of Nova Nova currently have 2 directors, including Harsh Vinodkumar Gadia, Nidhi Harsh Gadia.