About Nudge Wellness
Nudge Wellness is a Healthcare company based in Gurugram (India) founded in 2022 by Vimal Bhola, Sifat Khurana, and Rohit Chawla, and was acquired by Nykaa in April 2022. Provider of nutritional supplements to improve health and wellness. The company has 3 employees. Its Indian entity Nudge Wellness Private Limited reported revenue of βΉ37.9 Lakh. Its focus areas include Life Sciences, Nutraceuticals Tech, Supplements and Multicategory.
Company details
Nudge Wellness was founded in 2022 and is based in Gurugram, India. Operations focus on the health and wellness sector, where a range of nutritional supplements is offered, including multivitamins, hydration enhancers, biotin hair gummies, melatonin sleep gummies, collagen peptides, omega-3 supplements, and glutathione. These products target areas such as immunity, stress management, energy, brain health, hydration, and skin wellness.
- Headquarters Gurugram, India
- Employees 3
- Founders Vimal Bhola, Sifat Khurana, Rohit Chawla
- Stage Acquired
- SectorsHealthcare
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website nudgewellness.com
- Social LinkedIn Instagram
- Acquired by Nykaa (Apr 2022)
- Legal Name Nudge Wellness Private Limited
- Date of Incorporation 10 Mar, 2022
- Jurisdiction Delhi, India
Associated legal entities of Nudge Wellness
Nudge Wellness operates through Nudge Wellness Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2025) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Nudge Wellness Private Limited CIN U52590DL2022PTC394945 | Active | 10 Mar 2022 | Delhi, Delhi | ₹0.4 Cr | 3 | 3 | View details |
Investors in Nudge Wellness
Nudge Wellness has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include Nykaa.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Cosmetics, skincare, haircare, and wellness products are retailed online. | 2012 | nykaa.com | Mumbai, India |
Investor details for Nudge Wellness
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Board of directors of Nudge Wellness Private Limited (Nudge Wellness)
Nudge Wellness Private Limited is the primary company behind Nudge Wellness. The board of Nudge Wellness Private Limited currently have 3 directors; the longest-serving is Rohit Chawla, appointed in 2022. 6 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Rohit Chawla DIN 06973117 | Director | 10 Mar 2022 | 4 yrs 7 mo | Nudge Wellness Private Limited |
| Vimal Bhola DIN 08565107 | Director | 10 Mar 2022 | 4 yrs 7 mo | Nudge Wellness Private Limited |
| Sujeet Roopchand Jain DIN 03440936 | Director | 30 Mar 2023 | 3 yrs 6 mo | Nudge Wellness Private Limited |
People of Nudge Wellness
3 people are tracked at Nudge Wellness (3 in leadership); the tracked headcount is 3.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
Sifat Khurana | Co-Founder | Leadership |
| Co-Founder | Leadership |
Complete people profiles for Nudge Wellness
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Financials of Nudge Wellness
Figures of Nudge Wellness Private Limited, the primary company behind Nudge Wellness, for FY 2025. Revenue was ₹37.9 Lakh (-79% year on year). Net loss was -₹72.6 Lakh (-192% margin). EBITDA was -₹70.9 Lakh (-187% margin).
- ₹37.9 LakhRevenue · FY 2025 · -79% YoY
- -₹72.6 LakhNet loss · -192% margin
- -₹70.9 LakhEBITDA · -187% margin
- ₹6.00 CrPaid-up capital
- 3Employees (provident fund records)
Balance sheet, profit and loss, cash flow and ratios of Nudge Wellness Private Limited are on its company page.
Detailed financial statements for Nudge Wellness
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Timeline of Nudge Wellness
2 dated milestones of Nudge Wellness, from founding to its latest funding, stage changes and deals.
- Founded Nudge Wellness is founded.
- Exit Acquired by Nykaa.
Web traffic of Nudge Wellness
The website of Nudge Wellness (nudgewellness.com) receives about 1.1K visits a month.
- Monthly visits1.1K
▲ 996.2% vs previous month
Top companies in Nutraceutical & Food-as-Medicine Platforms
3 companies that operate in the same segment as Nudge Wellness (Nutraceutical & Food-as-Medicine Platforms) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Ayurvedic healthcare and nutritional products are provided by Kapiva. | 2016 | Bengaluru, Karnataka, India | USD 77.85 M | USD 27.35 M | 362 | |
Nutritional supplements for multiple health ailments are developed. | 2005 | Mumbai, Maharashtra, India | USD 1.55 M | |||
Nutritional food and health supplements are provided by OZiva. | 2010 | Mumbai, Maharashtra, India | USD 17.32 M | USD 23.98 M |
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Related news about Nudge Wellness
Complete news archive for Nudge Wellness
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Frequently Asked Questions about Nudge Wellness
Nudge Wellness was founded in 2022.
Nudge Wellness is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Nudge Wellness has 3 employees.
The primary company behind Nudge Wellness, Nudge Wellness Private Limited, reported revenue of βΉ37.9 Lakh for FY 2025, down 79% year on year.
Nudge Wellness was founded in 2022 and is based in Gurugram, India. Operations focus on the health and wellness sector, where a range of nutritional supplements is offered, including multivitamins, hydration enhancers, biotin hair gummies, melatonin sleep gummies, collagen peptides, omega-3 supplements, and glutathione. These products target areas such as immunity, stress management, energy, brain health, hydration, and skin wellness.
Nudge Wellness has 1 investor. Key investors include Nykaa.
Nudge Wellness operates through Nudge Wellness Private Limited.
Yes. Nudge Wellness was acquired by Nykaa in April 2022.
The legal entities of Nudge Wellness currently have 3 directors, including Sujeet Roopchand Jain, Rohit Chawla, Vimal Bhola.

