Nura

Melbourne, Australia Founded: 2016 • Age: 10 yrs Acquired By Masimo
Multi-category audio products are offered by an internet-first brand.
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About Nura

Nura is a company based in Melbourne (Australia) founded in 2016 by Luke Campbell was acquired by Masimo in April 2023. It operates as a Direct-to-Consumer (D2C). Nura has raised $25.6 million across 3 funding rounds from investors including Masimo, Blackbird Ventures and AirTree. Nura offers products and services including Denon PerL, Denon PerL Pro, and Bluetooth 5.3 Audio Transmitter. Nura operates in a competitive market with competitors including Nuheara, Jabra, Audeara, H3D and Wave Audio, among others.

  • Headquarter Melbourne, Australia
  • Founders Luke Campbell
  • Sectors
    Retail
    Technology
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Nura Operations Pty Ltd
Operational Areas
Retail → E-Commerce Platforms & Marketplaces
Technology → Semiconductors, Electronics & Hardware
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $25.6 M (USD)

    in 3 rounds

  • Latest Funding Round
    $21 M (USD), Series A

    Nov 05, 2018

  • Investors
    Masimo

    & 6 more

  • Employee Count
    Employee Count
  • Acquired by
    Masimo

    (Apr 21, 2023)

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Products & Services of Nura

Nura offers a comprehensive portfolio of products and services, including Denon PerL, Denon PerL Pro, and Bluetooth 5.3 Audio Transmitter. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

True wireless earbuds with personalized sound profile technology.

Premium earbuds with personalized audio and spatial sound.

Device enabling wireless audio transmission with advanced technology.

Funding Insights of Nura

Nura has successfully raised a total of $25.6M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $21 million completed in November 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 3
  • Last Round Series A — $21.0M
  • First Round
  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Nov, 2018 Amount Series A - Nura Valuation Blackbird Ventures
Feb, 2017 Amount Seed - Nura Valuation Blackbird Ventures
May, 2016 Amount Seed - Nura Valuation HAX
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Nura

Nura has secured backing from 7 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Masimo, Blackbird Ventures and AirTree. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Investments are made in seed, early, and later-stage tech companies.
Founded Year Domain Location
Investments are directed toward early-stage tech startups by AirTree.
Founded Year Domain Location
Venture capital and accelerator services are provided across multiple sectors.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Nura

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Nura

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Nura Comparisons

Employees
+
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Competitors of Nura

Nura operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Nuheara, Jabra, Audeara, H3D and Wave Audio, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Noise-cancelling earbuds with sound amplification are offered by Nuheara.
domain founded_year HQ Location
Provider of audio and video technology for work and personal use
domain founded_year HQ Location
Personalized listening devices and audio accessories are retailed online.
domain founded_year HQ Location
Software is supplied to manufacturers and labs for custom-fit products.
domain founded_year HQ Location
Manufactures and sells earbuds, headphones, and portable speakers online.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Nura

Frequently Asked Questions about Nura

When was Nura founded?

Nura was founded in 2016.

Where is Nura located?

Nura is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.

Who is the current CEO of Nura?

Luke Campbell is the current CEO of Nura. They have also founded this company.

Is Nura a funded company?

Nura is a funded company, having raised a total of $25.6M across 3 funding rounds to date.

What does Nura do?

Innovative audio products are developed by Nura, focusing on personalized sound experiences through advanced technologies like Masimo Adaptive Acoustic Technology. The company offers a range of true wireless earbuds and audio transmitters under the Denon PerL series and other branded accessories. Solutions are tailored for the consumer electronics sector, emphasizing high-quality, customized listening experiences. Partnerships are leveraged to revolutionize music listening and transform the audio industry with groundbreaking approaches.

Who are the top competitors of Nura?

Nura's top competitors include Jabra, Nuheara and H3D.

What products or services does Nura offer?

Nura offers Denon PerL, Denon PerL Pro, and Bluetooth 5.3 Audio Transmitter.

Who are Nura's investors?

Nura has 7 investors. Key investors include Masimo, Blackbird Ventures, AirTree, SOSV, and Qualgro.

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