NutriCal

Dubai, United Arab Emirates Founded: 2019 • Age: 7 yrs
Web-based recipe management solution for the food industry

About NutriCal

NutriCal is a company based in Dubai (United Arab Emirates) founded in 2019 by Soniya Ashar.. NutriCal has raised $544.44 thousand across 2 funding rounds from investors including 500 Global. NutriCal operates in a competitive market with competitors including Tastewise, Spoonshot, Recipe Keeper, Is It Vegan and MyFoodOffice, among others.

  • Headquarter Dubai, United Arab Emirates
  • Founders Soniya Ashar
  • Sectors
    Consumer
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Consumer → Food, Beverage & Nutrition
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $544.44 K (USD)

    in 2 rounds

  • Latest Funding Round
    $544.44 K (USD), Seed

    Jul 29, 2025

  • Investors
  • Employee Count
    Employee Count
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Funding Insights of NutriCal

NutriCal has successfully raised a total of $544.44K across 2 strategic funding rounds. The most recent funding activity was a Seed round of $544.44 thousand completed in July 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Seed — $544,444
  • First Round
  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2025 Amount Seed - NutriCal Valuation

investors

Dec, 2022 Amount Seed - NutriCal Valuation 500 Global
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in NutriCal

NutriCal has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include 500 Global. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Venture capital and acceleration are provided to tech startups.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by NutriCal

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - NutriCal

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Nutrical Comparisons

Employees
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Competitors of NutriCal

NutriCal operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Tastewise, Spoonshot, Recipe Keeper, Is It Vegan and MyFoodOffice, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Offers AI-based food intelligence solutions for restaurants
domain founded_year HQ Location
Platform to predict consumer tastes and food trends for restaurants and food service companies
domain founded_year HQ Location
App for collecting, organizing, and sharing recipes with shopping lists and meal planning.
domain founded_year HQ Location
Mobile app scans UPC codes to analyze ingredients for vegan verification.
domain founded_year HQ Location
Software application for food recipe analytics
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

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Frequently Asked Questions about NutriCal

When was NutriCal founded?

NutriCal was founded in 2019 and raised its 1st funding round 3 years after it was founded.

Where is NutriCal located?

NutriCal is headquartered in Dubai, United Arab Emirates. It is registered at Dubai, Dubai, United Arab Emirates.

Is NutriCal a funded company?

NutriCal is a funded company, having raised a total of $544.44K across 2 funding rounds to date.

What does NutriCal do?

NutriCal was founded in 2019 in Dubai, United Arab Emirates. A web-based platform is operated to manage recipes in the food sector. Nutrition analysis is conducted on recipes and menu items, with data on calories, protein, fats, carbohydrates, and other nutrients displayed on digital menus, physical menus, and social media. Nutrition labels are generated, and product development processes are supported.

Who are the top competitors of NutriCal?

NutriCal's top competitors include Tastewise, Spoonshot and MyFoodOffice.

Who are NutriCal's investors?

NutriCal has 1 investor. Key investors include 500 Global.

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