About Obeetee
Obeetee is a Consumer company based in Delhi (India) founded in 1920 by F H Oakley, F H Bowden, and J A L Taylor. Internet first brand of handmade carpets and rugs. It operates on a Home Furnishing Products model. The company has 37 employees. Its chief executive, as recorded, is Kapil Agarwal. Its website obeetee.in draws about 98 thousand monthly visits. Its Indian entity Obeetee Retail Private Limited reported revenue of βΉ114 Cr. Obeetee offers products and services including Obeetee Platform. Its focus areas include Handicrafts, Online, Home Furnishing Products and Home Textiles.
Company details
Obeetee internet first brand of handmade carpets and rugs, focusing on handicrafts, online, home furnishing products, and online brands selling handcrafted carpets and rugs. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
- Headquarters Delhi, India
- Employees 37
- Founders F H Oakley, F H Bowden, J A L Taylor
- SectorsConsumer
- Website category Home and Garden · Furniture
- Website obeetee.in
- Legal Name Obeetee Retail Private Limited
- Date of Incorporation 14 Apr, 2011
- Jurisdiction Mirzapur, Uttar Pradesh, India
- Annual Revenue₹114 Cr
FY 2024 · +17% YoY
- Net Profit₹38.8 Lakh
FY 2024 · 0% margin
- EBITDA₹9.97 Cr
FY 2024 · 9% margin
- Employee Count37
Associated legal entities of Obeetee
Obeetee operates through Obeetee Retail Private Limited (amalgamated). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Obeetee Retail Private Limited CIN U52100UP2011PTC044361 | Amalgamated | 14 Apr 2011 | Mirzapur, Uttar Pradesh | ₹114 Cr | 37 | 4 | View details |
Products & Services of Obeetee
Obeetee offers a comprehensive portfolio of products and services, including Obeetee Platform.
Internet first brand of handmade carpets and rugs
Board of directors of Obeetee Retail Private Limited (Obeetee)
Obeetee Retail Private Limited is the primary company behind Obeetee. The board of Obeetee Retail Private Limited currently have 3 directors; the longest-serving is Sanjiva Gupta, appointed in 2011. 4 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Sanjiva Gupta DIN 00155743 | Director | 14 Apr 2011 | 15 yrs 6 mo | Obeetee Retail Private Limited |
| Angelique Obrien DIN 02331800 | Whole-time director | 06 Jun 2022 | 4 yrs 5 mo | Obeetee Retail Private Limited |
| Mitakshara Kumari DIN 10074784 | Director | 01 Apr 2023 | 3 yrs 7 mo | Obeetee Retail Private Limited |
People of Obeetee
15 people are tracked at Obeetee (8 in leadership, 7 in team); the tracked headcount is 37.
| Name | Role | Group |
|---|---|---|
F H Oakley | ex-Co-Founder | Leadership |
F H Bowden | ex-Co-Founder | Leadership |
J A L Taylor | ex-Co-Founder | Leadership |
Kapil Agarwal | CEO | Leadership |
Abhinay Gupta | Senior Vice President Marketing And Operations Head Panipat | Leadership |
Shreemoyee Ganguly | AVP - Marketing & Business Head (western India) | Leadership |
Nidhi Agarwal | President | Leadership |
Craig Cranston | Digital Business Head | Leadership |
Deepak Saini | Senior Assistant | Team |
Aarti Kharbanda | Merchandising Manager | Team |
Mrunal Thorat | Deputy Manager | Team |
Ritu Vishkarma | Senior Customer Support | Team |
Ca Rohit Kaushik | Senior Manager - Accounts And Finance | Team |
Vaishali Diwakar | Operation Processing Development | Team |
Monisha Singh | Design Manager | Team |
Complete people profiles for Obeetee
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Financials of Obeetee
Figures of Obeetee Retail Private Limited, the primary company behind Obeetee, for FY 2024. Revenue was ₹114 Cr (+17% year on year). Net profit was ₹38.8 Lakh (0% margin). EBITDA was ₹9.97 Cr (9% margin). Revenue has grown at a compounded annual rate of +54% over three years and +83% over five years.
- ₹114 CrRevenue · FY 2024 · +17% YoY
- ₹38.8 LakhNet profit · 0% margin
- ₹9.97 CrEBITDA · 9% margin
- ₹3.00 CrPaid-up capital
- 37Employees (provident fund records)
- +54%Revenue CAGR, 3 years
- +83%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Obeetee Retail Private Limited are on its company page.
Detailed financial statements for Obeetee
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
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Web traffic of Obeetee
The website of Obeetee (obeetee.in) receives about 98.4K visits a month and ranks #391,881 among all websites worldwide, #6,431 in Furniture.
- Monthly visits98.4K
▲ 47.8% vs previous month
- Unique visitors39.8K
per month
- Global rank#391,881
among all websites
- Category rank#6,431
Home and Garden · Furniture
- Bounce rate64%
- Pages per visit4.2
- Average visit2 min 48 sec
- DevicesDesktop 19% Β· Mobile 81%
Websites whose visitors overlap most with Obeetee. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| jaipurrugs.com | 100% | 157.4K | #206,081 | View details | |
| onlymat.com | 73% | 21.7K | View details | ||
| centuaryindia.com | 63% | 95.8K | #246,397 | View details | |
| vaaree.com | 54% | 2.6M | #24,116 | View details |
Top companies in Home & Living Products
3 companies that operate in the same segment as Obeetee (Home & Living Products) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Provider of interior design and renovation services for homes and offices | 2014 | Bengaluru, Karnataka, India | USD 511.55 M | USD 172.66 M | 4,353 | |
Multi-category products are rented via subscription model. | 2014 | Bengaluru, Karnataka, India | USD 58.71 M | USD 14.82 M | 422 | |
Internet-first brand offering multi-category home furniture | 2012 | Bengaluru, Karnataka, India | USD 108.06 M | USD 35.34 B | 43,024 |
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Related news about Obeetee
Complete news archive for Obeetee
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Frequently Asked Questions about Obeetee
Obeetee was founded in 1920.
Obeetee is headquartered in Delhi, India. It is registered at Delhi, Delhi, India.
Kapil Agarwal is the CEO of Obeetee, as recorded in our data.
Obeetee has 37 employees.
The primary company behind Obeetee, Obeetee Retail Private Limited, reported revenue of βΉ114 Cr for FY 2024, up 17% year on year.
Obeetee internet first brand of handmade carpets and rugs, focusing on handicrafts, online, home furnishing products, and online brands selling handcrafted carpets and rugs. It serves clients with dedicated solutions, emphasizing quality, innovation, and sustainable growth in its core markets.
Obeetee offers Obeetee Platform.
Obeetee operates through Obeetee Retail Private Limited.
The legal entities of Obeetee currently have 4 directors, including Mitakshara Kumari, Angelique Obrien, Rajesh Kumar and others.

