About Obela
Obela is a Consumer company based in Melbourne (Australia) founded in 2011, and was acquired by PepsiCo in November 2024. Multi-category food products are offered via an internet-first brand. Its chief executive, as recorded, is Nicholas Carr. Its focus areas include Food and Agriculture, Food & Beverage Products, Multi-category and Internet First Brand. Its legal entity is OBELA FRESH DIPS & SPREADS PTY LTD. Its competitors include Roma Food Products, Bajaria Global and Food To Nourish.
Company details
Obela was founded in 2011 and is headquartered in Melbourne, Australia. Operations focus on the food sector, where an internet-first approach is utilized to distribute multi-category products. Items such as roasted pine, capsicum and garlic hummus, spinach dip, and feta dip are provided. The company serves consumers through its online domain, obela.com.au, with Nicholas Carr serving as CEO.
Investors in Obela
Obela has secured backing from 1 investor, including institutional investors. Prominent investors backing the company include PepsiCo.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Food, snacks, and beverages are produced and distributed globally. | 1898 | pepsico.com | Purchase, United States |
Investor details for Obela
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People of Obela
1 people are tracked at Obela (1 in leadership).
| Name | Role | Group |
|---|---|---|
Nicholas Carr | CEO | Leadership |
Complete people profiles for Obela
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Timeline of Obela
2 dated milestones of Obela across 13 years, from founding to its latest funding, stage changes and deals.
- Founded Obela is founded.
- Exit Acquired by PepsiCo.
Competitors of Obela
Obela has 3 listed competitors in our database. They include Roma Food Products, Bajaria Global and Food To Nourish.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| romafoods.com.au | 1953 | Carrum Downs, Australia | Australia's largest manufacturer of gluten and allergen-free food products for global markets. | |||
| bajariaglobal.com | 2005 | Perth, Australia | Offers South Asian groceries, spices, and products through online and in-store sales. | |||
| foodtonourish.com.au | 2013 | Gosford, Australia | Provides gluten-free, nutrient-dense, paleo and vegan food products online. |
Detailed competitors of Obela
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Frequently Asked Questions about Obela
Obela was founded in 2011.
Obela is headquartered in Melbourne, Australia. It is registered at Melbourne, Victoria, Australia.
Nicholas Carr is the CEO of Obela, as recorded in our data.
Obela was founded in 2011 and is headquartered in Melbourne, Australia. Operations focus on the food sector, where an internet-first approach is utilized to distribute multi-category products. Items such as roasted pine, capsicum and garlic hummus, spinach dip, and feta dip are provided. The company serves consumers through its online domain, obela.com.au, with Nicholas Carr serving as CEO.
Obela's top competitors include Roma Food Products, Bajaria Global and Food To Nourish.
Obela has 1 investor. Key investors include PepsiCo.
Obela operates through Obela Fresh Dips & Spreads Pty Ltd.
Yes. Obela was acquired by PepsiCo in November 2024.