About OBI4wan
OBI4wan is a company based in Zaandam (Netherlands) founded in 2011 by Alexander De Ruiter was acquired by Spotler Group in April 2022. OBI4wan has completed 1 acquisition, including Buzzcapture. OBI4wan offers products and services including Spotler Activate, Spotler Aigent, Spotler Engage, and Spotler Mail+. OBI4wan operates in a competitive market with competitors including Sprout Social, Signal AI, Launchmetrics, CreativeX and Synthesio, among others.
- Headquarter Zaandam, Netherlands
- Founders Alexander De Ruiter
- SectorsMedia & EntertainmentTechnology
- Email••••••••
- Phone•••• ••••
- Website obi4wan.com
- Social LinkedIn X Facebook Instagram YouTube
- Acquired by Main Capital Partners (Jul 2016)
- InvestorsSpotler Group
& 1 more
- Investments & Acquisitions
- Acquired by
Products & Services of OBI4wan
OBI4wan offers a comprehensive portfolio of products and services, including Spotler Activate, Spotler Aigent, Spotler Engage, and Spotler Mail+.
Enables personalized journeys and campaigns across channels.
Optimizes efficiency with AI-powered customer interactions.
Handles webcare, messaging, and monitoring in one platform.
Delivers newsletters and automated campaigns for loyalty.
Apps and channels of OBI4wan
its YouTube channel Spotler has 54 subscribers and 30 videos.
Videos from OBI4wan
The most watched videos on OBI4wan's YouTube channel, Spotler (54 subscribers). Click a video to play it here.
More on Spotler.
Investors in OBI4wan
OBI4wan has secured backing from 2 investors, including venture fund investors. Prominent investors backing the company include Spotler Group and Main Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Investments in software companies are managed through private equity. | – | main.nl | The Hague, Netherlands | |
Branding services are provided by Spotler Group in the Netherlands. | 2004 | spotlergroup.com | Rotterdam, Netherlands |
Investor details for OBI4wan
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People of OBI4wan
1 people are tracked at OBI4wan (1 in leadership).
| Name | Role | Group |
|---|---|---|
Alexander De Ruiter | Co-Founder & CEO | Leadership |
Complete people profiles for OBI4wan
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Investments & Acquisitions by OBI4wan
OBI4wan has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Buzzcapture.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social Media Monitoring and Analysis tool | buzzcapture.com | Amsterdam, Netherlands | 2006 | Feb 2017 | •••• |
Complete acquisition details for OBI4wan
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Timeline of OBI4wan
4 dated milestones of OBI4wan across 11 years, from founding to its latest funding, stage changes and deals.
- Founded OBI4wan is founded.
- Exit Acquired by Main Capital Partners.
- Acquisition Acquires Buzzcapture.
- Exit Acquired by Spotler Group.
Competitors of OBI4wan
OBI4wan operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Sprout Social, Signal AI, Launchmetrics, CreativeX and Synthesio, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| sproutsocial.com | 2009 | Chicago, United States | $101.5M | 1,383 | Social media management and insights are provided for brands. | |
| signal-ai.com | 2013 | London, United Kingdom | $267.7M | 154 | Media and regulatory updates are monitored via AI platform. | |
| launchmetrics.com | 2006 | New York, United States | $58.76M | – | Provider of Brand Performance Solutions | |
| creativex.com | 2015 | New York, United States | $28.3M | 36 | Ad creative analytics are delivered via an automated measurement platform. | |
| synthesio.com | 2006 | New York, United States | $22.05M | – | Social media conversations about brands are tracked and analyzed globally. | |
| trendkite.com | 2012 | Austin, United States | $53.43M | 194 | Earned media impact is measured via PR analytics platform. | |
| cision.com | 1867 | Chicago, United States | $4.97M | 1,407 | Cloud-based PR platform is provided for business media management. | |
| ticketfly.com | 2008 | San Francisco, United States | $87M | 124 | Cloud-based social marketing and event ticketing platform is operated. | |
| statsocial.com | 2012 | New York, United States | $14.72M | 20 | Social media analytics software with audience segmentation is provided. |
Detailed competitors of OBI4wan
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Web traffic of OBI4wan
The website of OBI4wan (obi4wan.com) receives about 10.8K visits a month.
- Monthly visits10.8K
▲ 7.8% vs previous month
Websites whose visitors overlap most with OBI4wan. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| socialembassy.nl | 100% | – | – | View details | |
bothsocial.nl | bothsocial.nl | 96% | – | – | – |
| 42bis.nl | 76% | 2.7K | #6,217,840 | View details | |
| facebook.com | 69% | 12.1B | #3 | View details | |
socialmediamodellen.nl | socialmediamodellen.nl | 69% | – | – | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 6 similar websites and full traffic analytics for OBI4wan
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- 6 similar websites
- Audience overlap
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Latest news on Obi4wan
Complete news archive for OBI4wan
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Similar companies to OBI4wan
10 companies that operate in the same segment as OBI4wan (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about OBI4wan
OBI4wan was founded in 2011.
OBI4wan is headquartered in Zaandam, Netherlands. It is registered at Zaandam, North Holland, Netherlands.
Alexander De Ruiter is the current CEO of OBI4wan. They have also founded this company.
OBI4wan was founded in 2011 in Zaandam, Netherlands, and operates in the media monitoring sector. A cloud-based platform is provided for tracking brands and marketing campaigns, including reputation management, global data monitoring, social media insights, sentiment analysis, and PR-related features. Integration with various CRM systems is supported. Additional solutions encompass online customer service applications, social media publishing and analytics tools, messaging interfaces, live chat, and AI-based chatbots.
OBI4wan's top competitors include Sprout Social, CreativeX and Signal AI.
OBI4wan offers Spotler Activate, Spotler Aigent, Spotler Engage, and Spotler Mail+.
OBI4wan has made 1 acquisition, including Buzzcapture.
OBI4wan has 2 investors. Key investors include Spotler Group, and Main Capital Partners.
Yes. OBI4wan was acquired by Main Capital Partners in July 2016.