
About Obsessory
Obsessory was a Retail company based in Gurugram (India) founded in 2013. Online store selling fashion clothing, accessories, bags, and beauty products globally. It operates on a B2C and D2C model in Retail and Consumer sectors. The company has 2 employees. Its Indian entity Merlinai Labs Private Limited reported revenue of βΉ3.90 Cr. The company is recorded as dissolved. Obsessory offers products and services including Fashion Clothing, Accessories, Shoes, and Beauty Products. Its focus areas include Ecommerce, Fashion Retail, Online Clothing and Accessories and Beauty and Personal Care. Its competitors include Peppyhop and Attirelly.
Company details
Obsessory operates as a large online fashion retailer, offering clothing, accessories, bags, shoes, and beauty items from various designers. It uses a search engine for product discovery and comparison, catering to customers in countries like Australia, Canada, UK, and USA. The platform facilitates easy online purchasing with sales and promotions, focusing on men, women, and kids categories.
- Headquarters Gurugram, India
- Employees 2
- SectorsRetailConsumer
- Website obsessory.com/us
- Social X Facebook
- Legal Name Merlinai Labs Private Limited
- Date of Incorporation 28 Oct, 2014
- Jurisdiction Bengaluru, Karnataka, India
- Annual Revenue₹3.90 Cr
FY 2024 · +28% YoY
- Net Profit₹35.9 Lakh
FY 2024 · 9% margin
- EBITDA₹41 Lakh
FY 2024 · 11% margin
- Employee Count2
Associated legal entities of Obsessory
Obsessory operates through Merlinai Labs Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Merlinai Labs Private Limited CIN U72200KA2014PTC076959 | Active | 28 Oct 2014 | Bengaluru, Karnataka | ₹3.9 Cr | 2 | 2 | View details |
Products & Services of Obsessory
Obsessory offers a comprehensive portfolio of products and services, including Fashion Clothing, Accessories, Shoes, and Beauty Products.
Online sales of dresses, shirts, and trousers for various occasions
Range of bags, watches, and jewellery for daily use
Variety of heels, sneakers, and boots for men and women
Selection of makeup, skincare, and fragrances online
Board of directors of Merlinai Labs Private Limited (Obsessory)
Merlinai Labs Private Limited is the primary company behind Obsessory. The board of Merlinai Labs Private Limited currently have 2 directors; the longest-serving is Jayant Rao, appointed in 2014. 2 earlier directors have ceased.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Jayant Rao DIN 06842317 | Director | 28 Oct 2014 | 12 yrs | Merlinai Labs Private Limited |
| Ashish Kumar Apte DIN 09733785 | Director | 02 May 2024 | 2 yrs 6 mo | Merlinai Labs Private Limited |
Financials of Obsessory
Figures of Merlinai Labs Private Limited, the primary company behind Obsessory, for FY 2024. Revenue was ₹3.90 Cr (+28% year on year). Net profit was ₹35.9 Lakh (9% margin). EBITDA was ₹41 Lakh (11% margin). Revenue has grown at a compounded annual rate of +100% over three years and +31% over five years.
- ₹3.90 CrRevenue · FY 2024 · +28% YoY
- ₹35.9 LakhNet profit · 9% margin
- ₹41 LakhEBITDA · 11% margin
- ₹1 LakhPaid-up capital
- 2Employees (provident fund records)
- +100%Revenue CAGR, 3 years
- +31%Revenue CAGR, 5 years
Balance sheet, profit and loss, cash flow and ratios of Merlinai Labs Private Limited are on its company page.
Detailed financial statements for Obsessory
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
- Five-year trends
- Downloads
Verified entity values are shown only after access is granted.
Competitors of Obsessory
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| peppyhop.com | 2022 | Bengaluru, India | Peppyhop offers an online platform for buying trendy fashion products from Insta brands. | |||
| attirelly.com | 2022 | Jaipur, India | Online platform connecting users to fashion labels and stores in various cities. |
Detailed competitors of Obsessory
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- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Fashion & Lifestyle E-Commerce
3 companies that operate in the same segment as Obsessory (Fashion & Lifestyle E-Commerce) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Eyewear is offered online for men, women, and kids. | 2010 | Gurugram, Haryana, India | USD 1.04 B | USD 939.4 M | 18,984 | |
Fashion and lifestyle products are offered via an online marketplace. | 2007 | Bengaluru, Karnataka, India | USD 123.71 M | USD 639.15 M | 1,031 | |
Gold and silver jewellery, lab-grown diamonds, and accessories are retailed. | 2019 | Bengaluru, Karnataka, India | USD 144.58 M | USD 32.66 M | 711 |
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Frequently Asked Questions about Obsessory
Obsessory was founded in 2013.
Obsessory is headquartered in Gurugram, India. It is registered at Gurugram, Haryana, India.
Obsessory has 2 employees.
The primary company behind Obsessory, Merlinai Labs Private Limited, reported revenue of βΉ3.90 Cr for FY 2024, up 28% year on year.
Obsessory operates as a large online fashion retailer, offering clothing, accessories, bags, shoes, and beauty items from various designers. It uses a search engine for product discovery and comparison, catering to customers in countries like Australia, Canada, UK, and USA. The platform facilitates easy online purchasing with sales and promotions, focusing on men, women, and kids categories.
Obsessory offers Fashion Clothing, Accessories, Shoes, and Beauty Products.
Obsessory operates through Merlinai Labs Private Limited.
The legal entities of Obsessory currently have 2 directors, including Ashish Kumar Apte, Jayant Rao.