About ofScale
ofScale is a Retail company based in Bengaluru (India) founded in 2023 by Suvigna Shour and Tarun Kedia. Distribution-as-a-service is facilitated for brands and retailers through retail networks. It operates in the Retail and Technology sectors. ofScale has raised $375 thousand across 1 funding round from investors including Angel List, Anicut Capital and First Cheque. The company has 1 employees. ofScale was last valued at $1.88 million in October 2023. Its Indian entity Kidxl Private Limited reported revenue of ₹1.02 Cr. ofScale offers products and services including Smart Store Selection, In-Store Promotions, Distribution Service, and Retail Insights. Its focus areas include Brands Tech, Operations Management, Omnichannel and E-Commerce Enablers.
Company details
Founded in 2023 in Bengaluru, India, ofScale operates as a distribution-as-a-service platform in the retail sector. Support is extended to brands in offline markets via data insights and an extensive retail store network. Services encompass in-store promotions, product placement oversight, distribution logistics, and analytics on consumer patterns, market dynamics, and competitor movements. Operations focus on bridging brands with retailers for enhanced market access.
- Headquarters Bengaluru, India
- Employees 1
- Founders Suvigna Shour, Tarun Kedia
- Stage Minicorn
- SectorsRetailTechnology
- Email••••••••
- Phone•••• ••••
- Website ofscale.in
- Social LinkedIn
- Legal Name Kidxl Private Limited
- Date of Incorporation 13 Sep, 2021
- Jurisdiction Hyderabad, Telangana, India
- Annual Revenue₹1.02 Cr
FY 2024 · +441% YoY
- Net Loss-₹30.4 Lakh
FY 2024 · -30% margin
- EBITDA-₹30.1 Lakh
FY 2024 · -30% margin
- Total Equity Funding$375K (USD)
in 1 rounds
- Latest Funding Round$375K (USD), Seed
Oct 2023
- InvestorsAngel List
& 10 more
- Employee Count1
Associated legal entities of ofScale
ofScale operates through Kidxl Private Limited (active). Its filings, financials, charges and directors are on the company page.
| Legal entity | Status | Incorporated | Registered in | Revenue (FY 2024) | Employees | Directors | Company page |
|---|---|---|---|---|---|---|---|
| Kidxl Private Limited CIN U72502TG2021PTC154897 | Active | 13 Sep 2021 | Hyderabad, Telangana | ₹1.0 Cr | 3 | View details |
Products & Services of ofScale
ofScale offers a comprehensive portfolio of products and services, including Smart Store Selection, In-Store Promotions, Distribution Service, and Retail Insights.
Algorithm-based service for suggesting optimal retail stores.
Handles product placement and visibility in selected stores.
Facilitates brand distribution through retail networks.
Provides analysis of consumer behavior and market trends.
Funding Insights of ofScale
ofScale has successfully raised a total of $375K through 1 strategic funding round. The most recent funding activity was a Seed round of $375 thousand completed in October 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $375,000
- Total Rounds 1
- Last Round Seed — $375,000
- First Round $375,000
(Oct 2023)
- Investors Count 11
All 1 funding rounds of ofScale with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Oct 2023 | $375,000 | Seed | $1.88M | First Cheque, Angel List |
| Date | Valuation | Stage |
|---|---|---|
| Oct 2023 | $1.88M | •••••••• |
Last known valuation $1.88M (Oct 2023). 11 investors in total: 8 institutional and 3 angel.
Investors in ofScale
ofScale has secured backing from 11 investors, including venture fund, angel, and institutional investors. Prominent investors backing the company include Angel List, Anicut Capital and First Cheque.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage investment and support services for startups in technology and e-commerce sectors. | 2018 | firstcheque.vc | Mumbai, India | |
Venture capital firm focused on early-stage investments | relentlessvc.io | Arlington, United States | ||
Early-stage investing and community support for startups. | 1998 | devc.com | Bengaluru, India | |
Venture capital investment firm | z47.com | Bengaluru, India | ||
Investment services in private credit, seed funds, growth equity, and late-stage equity for businesses in India. | 2015 | anicutcapital.com | Chennai, India | |
Venture capital firm offering funding and mentorship to early-stage startups. | relentless.ventures | Bengaluru, India | ||
Alternative investment platform for startups and investors is operated. | 2010 | angellist.com | San Francisco, United States | |
Sales and marketing services are offered by GTMfund foundation. | gtmfund.com | Austin, United States | ||
AG Abhishek Goyal | Founder of Tracxn, active angel investor in Indian startups | unknown_0776b665e5d342da9 | ||
MM Mekin Maheshwari | Ex-CTO Flipkart, angel investor, founder of Udhyam Learning Foundation | unknown_b8886e40fa0d43218 |
Investor details for ofScale
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
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Verified entity values are shown only after access is granted.
Board of directors of Kidxl Private Limited (ofScale)
Kidxl Private Limited is the primary company behind ofScale. The board of Kidxl Private Limited currently have 3 directors; the longest-serving is Shour Suvigna Sampath, appointed in 2021.
| Director | Designation | Appointed | Tenure | Entity |
|---|---|---|---|---|
| Shour Suvigna Sampath DIN 09313279 | Director | 13 Sep 2021 | 5 yrs 1 mo | Kidxl Private Limited |
| Tarun Kumar Kedia DIN 09313733 | Director | 13 Sep 2021 | 5 yrs 1 mo | Kidxl Private Limited |
| Akkaladevi Vijay DIN 10270851 | Director | 08 Aug 2023 | 3 yrs 2 mo | Kidxl Private Limited |
People of ofScale
2 people are tracked at ofScale (2 in leadership); the tracked headcount is 1.
| Name | Role | Group |
|---|---|---|
| Co-Founder | Leadership | |
| Co-Founder | Leadership |
Complete people profiles for ofScale
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
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Verified entity values are shown only after access is granted.
Financials of ofScale
Figures of Kidxl Private Limited, the primary company behind ofScale, for FY 2024. Revenue was ₹1.02 Cr (+441% year on year). Net loss was -₹30.4 Lakh (-30% margin). EBITDA was -₹30.1 Lakh (-30% margin).
- ₹1.02 CrRevenue · FY 2024 · +441% YoY
- -₹30.4 LakhNet loss · -30% margin
- -₹30.1 LakhEBITDA · -30% margin
- ₹22,540Paid-up capital
Balance sheet, profit and loss, cash flow and ratios of Kidxl Private Limited are on its company page.
Detailed financial statements for ofScale
Statement rows, ratios, five-year trends and downloadable financials of the group companies require an active premium plan.
- Statement rows
- Financial ratios
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- Downloads
Verified entity values are shown only after access is granted.
Timeline of ofScale
3 dated milestones of ofScale, from founding to its latest funding, stage changes and deals.
- Founded ofScale is founded.
- Funding First funding round of $375K.
- Milestone Reaches Minicorn status.
Top companies in Food & Grocery Retail
3 companies that operate in the same segment as ofScale (Food & Grocery Retail) in India, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Food and grocery items are ordered via an online network. | 2014 | Bengaluru, Karnataka, India | USD 3.54 B | USD 2.46 B | 4,488 | |
Personal and household products are delivered via an e-commerce platform. | 2011 | Bengaluru, Karnataka, India | USD 943.07 M | USD 1.17 B | 22,095 | |
Instant delivery of groceries and essentials is facilitated online. | 2013 | Gurugram, Haryana, India | USD 757.52 M | 11,913 |
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Related news about Ofscale
Complete news archive for ofScale
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Frequently Asked Questions about ofScale
ofScale was founded in 2023.
ofScale is headquartered in Bengaluru, India. It is registered at Bengaluru, Karnataka, India.
ofScale is a funded company, having raised a total of $375K across 1 funding round to date. The company's 1st funding round was a Seed of $375K, raised on Oct 2023.
ofScale has 1 employees.
The primary company behind ofScale, Kidxl Private Limited, reported revenue of ₹1.02 Cr for FY 2024, up 441% year on year.
Founded in 2023 in Bengaluru, India, ofScale operates as a distribution-as-a-service platform in the retail sector. Support is extended to brands in offline markets via data insights and an extensive retail store network. Services encompass in-store promotions, product placement oversight, distribution logistics, and analytics on consumer patterns, market dynamics, and competitor movements. Operations focus on bridging brands with retailers for enhanced market access.
ofScale offers Smart Store Selection, In-Store Promotions, Distribution Service, and Retail Insights.
ofScale has 11 investors. Key investors include Angel List, Anicut Capital, First Cheque, Relentless Ventures, and DeVC.
The valuation of ofScale is $1.88M as of Oct 2023.
ofScale operates through Kidxl Private Limited.
The legal entities of ofScale currently have 3 directors, including Akkaladevi Vijay, Shour Suvigna Sampath, Tarun Kumar Kedia.