About Once Upon A Farm
Once Upon A Farm is a publicly listed company based in Berkeley (United States) founded in 2015 by Jennifer Garner and Cassandra Curtis. Brand of organic baby food products. Once Upon A Farm has raised $107.63 million across 5 funding rounds from investors including Beechwood Capital, Cambridge SPG and CAVU Consumer Partners. Once Upon A Farm has completed 1 acquisition, including Raised Real. Its website onceuponafarmorganics.com draws about 223 thousand monthly visits. Once Upon A Farm offers products and services including Refrigerated Pouches, Frozen Meals, Refrigerated Oat Bars, and Pantry Snacks. Its focus areas include Consumer Goods, Baby & Kids Products, Early Life Nutrition and Multi-Category. Its competitors include Plum Organics, Happy Family Brands and Earth's Best; 1 of its 3 listed competitors has raised funding.
Company details
Once Upon A Farm was established in 2015 in Berkeley, United States, within the early life nutrition sector. Cold-pressed organic products, such as applesauce for infants and toddlers, are manufactured. Distribution occurs through the companys online platform, Amazon, and organized retailers throughout the USA. Operations focus on organic standards for infant nutrition.
- Headquarters Berkeley, United States
- Founders Jennifer Garner, Cassandra Curtis
- Stage Public
- SectorsConsumer
- Email••••••••
- Phone•••• ••••
- Website onceuponafarmorganics.com
- Social LinkedIn X Facebook Instagram
- Legal Name Once Upon A Farm Pbc
- Total Equity Funding$107.63M (USD)
in 5 rounds
- Latest Funding Round$52M (USD), Series D
Mar 2022
- InvestorsBeechwood Capital
& 4 more
- Investments & Acquisitions
Products & Services of Once Upon A Farm
Once Upon A Farm offers a comprehensive portfolio of products and services, including Refrigerated Pouches, Frozen Meals, Refrigerated Oat Bars, and Pantry Snacks.
Blends of organic fruits and veggies for infant nutrition.
Nutrition-packed options for babies and toddlers.
Organic bars with real fruit for child snacking.
Fruit and veggie puffs designed for easy feeding.
Funding Insights of Once Upon A Farm
Once Upon A Farm has successfully raised a total of $107.63M across 5 strategic funding rounds. The most recent funding activity was a Series D round of $52 million completed in March 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $107.63M
- Total Rounds 5
- Last Round Series D — $52M
- First Round $3.96M
(Jun 2017)
- Investors Count 5
All 5 funding rounds of Once Upon A Farm with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2022 | $52M | Series D | – | CAVU Consumer Partners | |
| Jun 2021 | $22.79M | Series C | – | – | – |
| Feb 2020 | $8.88M | Series B | – | – | – |
| Oct 2018 | $20M | Series B | – | CAVU Consumer Partners | |
| Jun 2017 | $3.96M | Series A | – | Cambridge Companies SPG |
5 investors in total: 5 institutional.
Investors in Once Upon A Farm
Once Upon A Farm has secured backing from 5 investors, including venture fund investors. Prominent investors backing the company include Beechwood Capital, Cambridge SPG and CAVU Consumer Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Beechwood Capital is focused on investing in disruptive consumer brands. | beechwoodcap.com | |||
Cambridge SPG is engaged in venture capital and asset management. | cambridgespg.com | Newport Beach, USA | ||
Investments in consumer brands are made through VC and PE. | cavuconsumer.com | New York, United States | ||
Stage agnostic venture capital firm | s2gventures.com | Chicago, United States | ||
Harbinger Ventures is involved in unspecified business activities. | harbingerventures.com |
Investor details for Once Upon A Farm
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Once Upon A Farm
65 people are tracked at Once Upon A Farm (33 in leadership, 32 in team).
| Name | Role | Group |
|---|---|---|
Jennifer Garner | Co-Founder | Leadership |
Cassandra Curtis | Co-Founder & CIO | Leadership |
Chuck Templeton | Director | Leadership |
John Foraker | Co-Founder & CEO | Leadership |
Christophe D. | Vice President, IT And Systems | Leadership |
Jane Ablaza | Director Of Marketing Communications And Brand Partnerships | Leadership |
Chris Folena | Cao/cfo | Leadership |
Alyson Feste | Director Of Trade Strategy And Optimization | Leadership |
Christine N. Shearer | Vice President Of Supply Chain Operations | Leadership |
Katie Marston | Chief Marketing Officer | Leadership |
Larry Waldman | President And CFO | Leadership |
Janelle Fennessy | Director Of Sales | Leadership |
Cheryl Vanvalkenburgh | Vice President & Chief Customer Officer | Leadership |
Emily Koller | Senior Director Of Sales – Natural Channels | Leadership |
Elliott Mason | Vice President Of Sales | Leadership |
Kimberly P. | Director, E-commerce & Omnichannel Marketing | Leadership |
Douglas Blake | Director Co-manufacturing Operations And Engineering | Leadership |
Jennifer Leen Berglund | Vice President, Digital Marketing & Ecommerce | Leadership |
Jeff Schafer | Vice President, National Channels | Leadership |
Kristin O'Connell | Senior Director Of Sales | Leadership |
45 more people are available in the full profile.
Complete people profiles for Once Upon A Farm
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
IPO & Listings of Once Upon A Farm
Once Upon A Farm is a publicly listed company on the NYSE with ticker symbol OFRM in USA. As a publicly traded entity, the company provides investors with opportunities to participate in its growth story through equity ownership. The listing enables access to capital markets, enhances corporate visibility, and provides liquidity for shareholders while maintaining transparency through regulatory compliance and regular financial disclosures.
- IPO date06 Feb 2026
- Listed onNYSE: OFRM
- Listed entityOnce Upon A Farm PBC
- ISINUS68237F1084
- Share price$16.38 (-1.09% on the day) · 2026-10-13
- Market capitalisation$687.8M
- EPS (diluted, trailing year)$-0.24
- Volume (last session)115,071
Investments & Acquisitions by Once Upon A Farm
Once Upon A Farm has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include Raised Real.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Baby food subscriptions are delivered bi-weekly with organic meal kits. | raisedreal.com | San Francisco, United States | 2016 | Jun 2021 | •••• |
Complete acquisition details for Once Upon A Farm
Acquired stakes, deal sources and the complete acquisition history require an active premium plan.
- Acquired stakes
- Deal sources
- Complete history
- Exports
Verified entity values are shown only after access is granted.
Timeline of Once Upon A Farm
5 dated milestones of Once Upon A Farm across 11 years, from founding to its latest funding, stage changes and deals.
- Founded Once Upon A Farm is founded.
- Funding First funding round of $4.0M.
- Acquisition Acquires Raised Real.
- Funding Latest funding round, Series D, of $52.0M.
- IPO Lists on the stock exchange (IPO).
Competitors of Once Upon A Farm
Once Upon A Farm has 3 listed competitors in our database, 1 of them funded. They include Plum Organics, Happy Family Brands and Earth's Best.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| plumorganics.com | 2007 | Emeryville, United States | Organic nutritious products are developed and marketed by Plum Organics. | |||
| happyfamilybrands.com | 2003 | New York, United States | $7.63M | Organic Food for Baby and Kids | ||
| earthsbest.com | 1985 | Boulder, United States | Provider of school grounds maintenance and landscaping services |
Detailed competitors of Once Upon A Farm
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Once Upon A Farm
The website of Once Upon A Farm (onceuponafarmorganics.com) receives about 222.8K visits a month.
- Monthly visits222.8K
▲ 52.7% vs previous month
Websites whose visitors overlap most with Once Upon A Farm. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
rossocaffe.com | rossocaffe.com | 100% | #1,355,764 | – | |
| earthsbest.com | 100% | 17K | #1,033,306 | View details | |
foodservicedirect.com | foodservicedirect.com | 97% | #71,591 | – | |
| sproutorganics.com | 95% | 7.1K | #2,989,326 | View details | |
| myserenitykids.com | 88% | 54.6K | #652,112 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 30 similar websites and full traffic analytics for Once Upon A Farm
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 30 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Top companies in Food & Beverage Products & Processing
3 companies that operate in the same segment as Once Upon A Farm (Food & Beverage Products & Processing) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Hens and cattle are reared to supply eggs and butter. | 2007 | Austin, Texas, United States | USD 49.96 M | USD 759.44 M | 598 | |
Provider of bakery-cafe services and a loyalty program | 1987 | St. Louis, Missouri, United States | USD 145.61 M | |||
Food, snacks, and beverages are produced and distributed globally. | 1898 | Purchase, New York, United States | USD 93.92 B | 319,000 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track — from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Once Upon A Farm
Complete news archive for Once Upon A Farm
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Once Upon A Farm
Once Upon A Farm was founded in 2015 and raised its 1st funding round 2 years after it was founded.
Once Upon A Farm is headquartered in Berkeley, United States. It is registered at Berkeley, California, United States.
Once Upon A Farm is a funded company, having raised a total of $107.63M across 5 funding rounds to date. The company's 1st funding round was a Series A of $3.96M, raised on Jun 2017.
Once Upon A Farm was established in 2015 in Berkeley, United States, within the early life nutrition sector. Cold-pressed organic products, such as applesauce for infants and toddlers, are manufactured. Distribution occurs through the companys online platform, Amazon, and organized retailers throughout the USA. Operations focus on organic standards for infant nutrition.
Once Upon A Farm's top competitors include Plum Organics, Happy Family Brands and Earth's Best.
Once Upon A Farm offers Refrigerated Pouches, Frozen Meals, Refrigerated Oat Bars, and Pantry Snacks.
Yes, Once Upon A Farm is publicly traded on NYSE under the ticker symbol OFRM.
Once Upon A Farm has made 1 acquisition, including Raised Real.
Once Upon A Farm has 5 investors. Key investors include Beechwood Capital, Cambridge SPG, CAVU Consumer Partners, S2G Ventures, and Harbinger Ventures.
The website of Once Upon A Farm receives about 223 thousand visits a month.