Once Upon

Skelleftea, Sweden Founded: 2016 • Age: 10 yrs
Photo books are created and customized via a mobile app.
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About Once Upon

Once Upon is a company based in Skelleftea (Sweden) founded in 2016 by Lina Andersson and Johan Schiller.. Once Upon has raised $1.73 million across 1 funding round from investors including Spintop Ventures. Once Upon offers products and services including Photo Books, Photo Prints, and Gifts. Once Upon operates in a competitive market with competitors including Popsa, Blurb, Journi, My Tribu News and SimplePrints, among others.

  • Headquarter Skelleftea, Sweden
  • Founders Lina Andersson, Johan Schiller
  • Sectors
    Media & Entertainment
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Once Upon Publishing Ab
Operational Areas
Media & Entertainment → Creative & Content Production
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $1.73 M (USD)

    in 1 rounds

  • Latest Funding Round
    $1.73 M (USD), Seed

    Jun 28, 2019

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Once Upon

Once Upon offers a comprehensive portfolio of products and services, including Photo Books, Photo Prints, and Gifts. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

App-based tool for creating and ordering custom photo books from phone photos.

Service for producing personalized photo prints via mobile app.

Customized gifts like cards and items made from user photos.

People of Once Upon
Headcount 50-200
Employee Profiles 21
Employee Profiles
People
Andreas Alvarsson
Full Stack Developer
People
Lina Andersson
CEO & Founder
People
Linus Westin
Chief Financial Officer
People
Jenny Falk
Talent Partner

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Funding Insights of Once Upon

Once Upon has successfully raised a total of $1.73M through 1 strategic funding round. The most recent funding activity was a Seed round of $1.73 million completed in June 2019. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 1
  • Last Round Seed — $1.7M
  • First Round

    (28 Jun 2019)

  • Investors Count 1
Date Amount Transaction Name Valuation Lead Investors Investors
Jun, 2019 Amount Seed - Once Upon Valuation Spintop Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Once Upon

Once Upon has secured backing from 1 investor, including venture fund investors. Prominent investors backing the company include Spintop Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Investor Description Founded Year Domain Location
Investments are directed toward early-stage software technology companies.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Once Upon

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Once Upon

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Once Upon Comparisons

Employees
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Competitors of Once Upon

Once Upon operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Popsa, Blurb, Journi, My Tribu News and SimplePrints, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Online platform providing personalized photo books
domain founded_year HQ Location
Book publishing software and Saas
domain founded_year HQ Location
Travels are recorded, shared, and recovered through a mobile application.
domain founded_year HQ Location
Online company providing photo book services to customers
domain founded_year HQ Location
Personalized photobooks and prints are created via a mobile app.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Once Upon

Frequently Asked Questions about Once Upon

When was Once Upon founded?

Once Upon was founded in 2016 and raised its 1st funding round 3 years after it was founded.

Where is Once Upon located?

Once Upon is headquartered in Skelleftea, Sweden. It is registered at Skelleftea, Vasterbotten, Sweden.

Is Once Upon a funded company?

Once Upon is a funded company, having raised a total of $1.73M across 1 funding round to date. The company's 1st funding round was a Seed of $1.73M, raised on Jun 28, 2019.

What does Once Upon do?

Once Upon was founded in 2016 in Skelleftea, Sweden, as a mobile application in the digital publishing sector. The app enables photo stories to be assembled by incorporating text and images into customizable books. Sequences of photos and various designs can be adjusted by users. Physical photo books are ordered directly through the platform, with availability on iOS and Android devices.

Who are the top competitors of Once Upon?

Once Upon's top competitors include Popsa, Blurb and Journi.

What products or services does Once Upon offer?

Once Upon offers Photo Books, Photo Prints, and Gifts.

Who are Once Upon's investors?

Once Upon has 1 investor. Key investors include Spintop Ventures.

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