About Opinion Dynamics
Opinion Dynamics is a Transportation, Automotive & Logistics company based in Waltham (United States) founded in 1987, and was acquired by E Source in August 2025. It provides energy efficiency research, consulting, and data analytics for clients worldwide. It operates on a B2B model in Transportation, Automotive & Logistics and Energy & Utilities sectors. Opinion Dynamics has completed 1 acquisition, including ResearchIntoAction. Opinion Dynamics offers products and services including Portfolio Design & Evaluation, Electrification & Decarbonization, Transportation Electrification, and Demand Flexibility. Its focus areas include Energy, Transportation, Electrification and Decarbonization. Its competitors include Enel X, MRI Software and Franklin Energy; 2 of its 3 listed competitors have raised funding.
Company details
Opinion Dynamics specializes in delivering insightful analysis on energy interactions, including portfolio design, electrification, decarbonization, and demand flexibility. They conduct research and provide technical expertise to electric utilities, public commissions, and energy startups. Based in Waltham, MA, USA, the company uses multidisciplinary teams of experts like engineers and economists to offer accurate data-driven solutions. Their services focus on market insights and innovative strategies to address energy challenges.
- Headquarters Waltham, United States
- Stage Acquired
- SectorsTransportation, Automotive & LogisticsEnergy & Utilities
- Emailβ’β’β’β’β’β’β’β’
- Website opiniondynamics.com
- Social X
- Acquired by E Source (Aug 2025)
- Investors
- Investments & Acquisitions
- Acquired byE Source
(Aug 2025)
Products & Services of Opinion Dynamics
Opinion Dynamics offers a comprehensive portfolio of products and services, including Portfolio Design & Evaluation, Electrification & Decarbonization, Transportation Electrification, and Demand Flexibility.
Service for designing and evaluating energy efficiency portfolios
Strategies for advancing electrification and reducing carbon emissions
Analysis of electric vehicle integration and infrastructure
Tools for managing energy demand and flexible load strategies
Investors in Opinion Dynamics
Opinion Dynamics has secured backing from 1 investor. Prominent investors backing the company include E Source.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Research, advisory, marketing and information services provider for utilities and customers | 1986 | esource.com | Boulder, United States |
Investor details for Opinion Dynamics
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People of Opinion Dynamics
24 people are tracked at Opinion Dynamics (23 in leadership, 1 in team).
| Name | Role | Group |
|---|---|---|
Olivia Patterson | Senior Vice President | Leadership |
Alan Elliott | Director | Leadership |
Brad Kates | CEO | Leadership |
Jordan Wilkerson | VP of Technical Strategy | Leadership |
Hilary Polis | Director, Transportation Electrification | Leadership |
Tami Buhr | Vice President | Leadership |
Megan Campbell | Senior Vice President | Leadership |
Zach Ross | Senior Director | Leadership |
Hannah Howard | Senior Vice President | Leadership |
Lydia Conway | Director, Talent Acquisition | Leadership |
Tom Medlin | Chief Financial Officer | Leadership |
William Norton | President & Chief Operations Officer | Leadership |
Yvonne Abel | Head of People & Culture | Leadership |
Ellen Steiner | Vice President | Leadership |
Kessie Avseikova | Vice President | Leadership |
Jessica Raker | Director, Engineering | Leadership |
Jeana Swedenburg | Director | Leadership |
Antje Flanders | Vice President | Leadership |
Todd Malinick | Director | Leadership |
Lisa Pagliuca | Head of Marketing & Communications | Leadership |
4 more people are available in the full profile.
Complete people profiles for Opinion Dynamics
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Investments & Acquisitions by Opinion Dynamics
Opinion Dynamics has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include ResearchIntoAction.
| Company Name | Description | Domain | Location | Founded | Acquired | Amount |
|---|---|---|---|---|---|---|
Social marketing and evaluation research firm | researchintoaction.com | Portland, United States | 1996 | Feb 2019 | β’β’β’β’ |
Complete acquisition details for Opinion Dynamics
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Timeline of Opinion Dynamics
3 dated milestones of Opinion Dynamics across 38 years, from founding to its latest funding, stage changes and deals.
- Founded Opinion Dynamics is founded.
- Acquisition Acquires ResearchIntoAction.
- Exit Acquired by E Source.
Competitors of Opinion Dynamics
Opinion Dynamics has 3 listed competitors in our database, 2 of them funded. They include Enel X, MRI Software and Franklin Energy.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| enelx.com | 2001 | Boston, United States | $168M | 513 | Utility-scale renewable energy projects are developed by Enel X. | |
| mrisoftware.com | 1971 | Solon, United States | $125M | 781 | Property management software is provided for residential and commercial properties. | |
| franklinenergy.com | 1994 | Milwaukee, United States | 641 | Energy efficiency programs are designed for utilities and municipalities. |
Detailed competitors of Opinion Dynamics
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Top companies in Electric & Green Mobility
3 companies that operate in the same segment as Opinion Dynamics (Electric & Green Mobility) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Electric kick-scooters are rented through an app-based platform. | 2017 | Miami, Florida, United States | USD 765 M | USD 244.66 M | 953 | |
Electric kick-scooters are rented through an app-based platform. | 2017 | San Francisco, California, United States | USD 1.4 B | 2,813 | ||
Electric buses and charging systems are manufactured for fleets. | 2004 | Burlingame, California, United States | USD 857.79 M | USD 309.36 M | 418 |
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Related news about Opinion Dynamics
Complete news archive for Opinion Dynamics
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Frequently Asked Questions about Opinion Dynamics
Opinion Dynamics was founded in 1987.
Opinion Dynamics is headquartered in Waltham, United States. It is registered at Waltham, Massachusetts, United States.
Opinion Dynamics specializes in delivering insightful analysis on energy interactions, including portfolio design, electrification, decarbonization, and demand flexibility. They conduct research and provide technical expertise to electric utilities, public commissions, and energy startups. Based in Waltham, MA, USA, the company uses multidisciplinary teams of experts like engineers and economists to offer accurate data-driven solutions. Their services focus on market insights and innovative strategies to address energy challenges.
Opinion Dynamics's top competitors include Enel X, MRI Software and Franklin Energy.
Opinion Dynamics offers Portfolio Design & Evaluation, Electrification & Decarbonization, Transportation Electrification, and Demand Flexibility.
Opinion Dynamics has made 1 acquisition, including ResearchIntoAction.
Opinion Dynamics has 1 investor. Key investors include E Source.
Yes. Opinion Dynamics was acquired by E Source in August 2025.

