About Opteo
Opteo is a company based in London (United Kingdom) founded in 2013 by Axel Vermeil and Guillaume Devinat. It operates as a SaaS and B2B. Opteo offers products and services including Improvements, Performance Monitor, Reports, and Alerts. Opteo operates in a competitive market with competitors including Criteo, NextRoll, Unified, RhythmOne and Mediaocean, among others.
- Headquarter London, United Kingdom
- Founders Axel Vermeil, Guillaume Devinat
- SectorsMedia & Entertainment
- Website category Business and Consumer Services · Online Marketing
- Email••••••••
- Phone•••• ••••
- Website opteo.com
- Social LinkedIn X Facebook YouTube
- Legal Name Opteo Ltd
- Date of Incorporation 01 Jul, 2013
- Jurisdiction LONDON, ENGLAND
Products & Services of Opteo
Opteo offers a comprehensive portfolio of products and services, including Improvements, Performance Monitor, Reports, and Alerts.
Delivers smart suggestions for optimizing Google Ads performance.
Tracks and diagnoses issues in Google Ads campaigns.
Generates custom reports for Google Ads performance insights.
Provides real-time alerts for Google Ads changes and issues.
Apps and channels of Opteo
its YouTube channel Opteo has 755 subscribers and 23 videos.
Videos from Opteo
The most watched videos on Opteo's YouTube channel, Opteo (755 subscribers). Click a video to play it here.
More on Opteo.
People of Opteo
6 people are tracked at Opteo (2 in leadership, 4 in team).
| Name | Role | Group |
|---|---|---|
Axel Vermeil | Co-Founder | Leadership |
Guillaume Devinat | Co-Founder, CEO | Leadership |
Eddie Stuart | Brand & Product Designer | Team |
Alexander Scott | Design (brand, Web, Ui, Ux) | Team |
Neil Andrew | Advisor | Team |
Shaquira Jeyasingh | Growth Lead | Team |
Complete people profiles for Opteo
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Competitors of Opteo
Opteo operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Criteo, NextRoll, Unified, RhythmOne and Mediaocean, among others.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| criteo.com | 2005 | Paris, France | $59.97M | 260 | AI-driven ad campaigns are managed for personalization and optimization. | |
| nextroll.com | 2006 | San Francisco, United States | $93.95M | 526 | Provider of data-driven marketing technology for B2B and D2C businesses | |
| unified.com | 2011 | New York, United States | $55.6M | 115 | Social media advertising services are delivered across digital platforms. | |
| rhythmone.com | 2004 | San Francisco, United States | $41.93M | 517 | Audiences are connected to brands via cross-screen video advertising. | |
| mediaocean.com | 2006 | New York, United States | – | 540 | Advertising software and integration services are provided for enterprises. | |
| adcash.com | 2007 | Tallinn, Estonia | $23.61M | 65 | Targeted ad placements are provided via an advertising network. | |
| nexstardigital.com | 2005 | San Francisco, United States | $74.93M | – | Cross-device ad server software is offered by the platform. | |
| mixpo.com | 2006 | Seattle, United States | $14.94M | 67 | Social, display, and video advertising platform | |
| viralgains.com | 2012 | Boston, United States | $25.1M | 36 | Personalized advertising is orchestrated via a cloud-based platform. | |
| placements.io | 2012 | Seattle, United States | $3.87M | 28 | Digital ads sales operations are automated through integrated tools. |
Detailed competitors of Opteo
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Web traffic of Opteo
The website of Opteo (opteo.com) receives about 680.7K visits a month and ranks #558,793 among all websites worldwide, #1,188 in Online Marketing.
- Monthly visits680.7K
▼ 6.7% vs previous month
- Unique visitors24.4K
per month
- Global rank#558,793
among all websites
- Category rank#1,188
Business and Consumer Services · Online Marketing
- Bounce rate39%
- Pages per visit3.4
- Average visit1 min 26 sec
- DevicesDesktop 19% · Mobile 81%
Websites whose visitors overlap most with Opteo. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| falconebiz.com | 100% | 959.8K | #63,970 | View details | |
| tofler.in | 97% | 556K | #105,509 | View details | |
| zaubacorp.com | 96% | 4.9M | #12,689 | View details | |
| tracxn.com | 92% | 2.9M | #16,597 | View details | |
| indiafilings.com | 90% | 2.1M | #29,959 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Opteo
The complete similar-websites list, audience overlap and engagement analytics require an active premium plan.
- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
Verified entity values are shown only after access is granted.
Similar companies to Opteo
10 companies that operate in the same segment as Opteo (Advertising & Marketing Tech), ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
AI-powered platform manages marketing creatives and customer journeys. | 1982 | San Jose, California, United States | – | USD 23.77 B | 30,710 | |
Platform offering mobile ad network software | 2007 | Bengaluru, Karnataka, India | USD 265.6 M | USD 268.38 M | 1,074 | |
AI-driven ad campaigns are managed for personalization and optimization. | 2005 | Paris, France | USD 59.97 M | USD 1.94 B | 3,510 | |
Ad verification solutions are delivered for digital media campaigns. | 2008 | New York, New York, United States | USD 396.5 M | USD 748.29 M | 1,200 | |
Consumer intelligence-driven mobile marketing platform is provided for user acquisition. | 2005 | Singapore, Singapore | USD 10 M | USD 288.73 M | 618 | |
Native advertising solutions are delivered via a cloud-based content platform. | 2006 | New York, New York, United States | USD 403.72 M | USD 1.3 B | 1,800 | |
SSP software is offered to publishers for ad inventory sales. | 2006 | Redwood City, California, United States | USD 31 M | USD 282.93 M | 1,050 | |
Customizable smart lock screen experiences are developed for mobile devices. | 2019 | Bengaluru, Karnataka, India | USD 390 M | – | – | |
Cloud based mobile marketing analytics and attribution platform | 2011 | San Francisco, California, United States | USD 1.29 B | – | – | |
Mobile advertising & monetization | 2007 | San Francisco, California, United States | USD 60.05 M | – | – |
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Frequently Asked Questions about Opteo
Opteo was founded in 2013.
Opteo is headquartered in London, United Kingdom. It is registered at London, England, United Kingdom.
Guillaume Devinat is the current CEO of Opteo. They have also founded this company.
Opteo is a SaaS platform based in London that provides automated recommendations to enhance Google Ads accounts. It continuously monitors performance data, suggests improvements for keywords, bids, and ads, and includes tools for reporting and alerts. The service helps businesses and marketing agencies save time on analysis and focus on driving conversions, serving thousands of clients worldwide.
Opteo's top competitors include Criteo, NextRoll and Mediaocean.
Opteo offers Improvements, Performance Monitor, Reports, and Alerts.
Opteo operates through Opteo Ltd.
The website of Opteo receives about 681 thousand visits a month and ranks #558,793 among all websites worldwide.