OptiGroup

Goteborg, Sweden Founded: 1895 • Age: 131 yrs Acquired By Altor Equity Partners
Consumer goods are retailed through stores operated by OptiGroup.

About OptiGroup

OptiGroup is a Retail company based in Goteborg (Sweden) founded in 1895, and was acquired by Altor Equity Partners in July 2008. Consumer goods are retailed through stores operated by OptiGroup. OptiGroup has completed 17 acquisitions, including Bentsen Emballage, CreaPak and Daxtrio. Its chief executive, as recorded, is Soren Gaardboe. OptiGroup offers products and services including Packaging Supplies and Safety Products. Its focus areas include Consumer Goods, Retail Chains, Horizontal and Supermarkets.

Company details

OptiGroup was founded in 1895 in Gothenburg, Sweden, where retail operations of consumer goods have been maintained. Stores are managed across the region, focusing on everyday consumer products. Leadership is provided by Chairman Bo Rygaard, Group CEO Soren Gaardboe, and CEO President Henrik Hjalmarsson. The company operates within the retail sector, serving local markets with standard distribution channels.

  • Headquarters Goteborg, Sweden
  • Stage Acquired
  • Sectors
    Retail
  • Email
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  • Phone
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  • Website optigroup.com
  • Social LinkedIn
  • Acquired by Altor Equity Partners (Jul 2008)
  • Legal Name Optigroup
Operational Areas
Key Metrics

Products & Services of OptiGroup

OptiGroup offers a comprehensive portfolio of products and services, including Packaging Supplies and Safety Products.

Packaging Supplies
Industrial Products

Packaging products and solutions are supplied for various industries to support distribution and efficiency

Safety Products
Safety Equipment

Workwear and personal protection equipment are provided for safer workplaces in professional settings

Funding Insights of OptiGroup

  • Total Rounds 1
  • Investors Count 1

All 1 funding rounds of OptiGroup with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Dec 2021Private Equity Round––
Valuation history

3 investors in total: 3 institutional.

Investors in OptiGroup

OptiGroup has secured backing from 3 investors, including venture fund investors. Prominent investors backing the company include Triton Partners, FSN Capital and Altor.

All
Venture Fund
InvestorDescriptionFounded YearDomainLocation
fsncapital.com
Private equity and debt fund focused on service, healthcare, consumer, and industrial sectors
1997triton-partners.comLondon, United Kingdom
Altor is engaged in private equity investments across multiple sectors.
altor.comStockholm, Sweden
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Investor details for OptiGroup

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  • Round participation
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People of OptiGroup

30 people are tracked at OptiGroup (15 in leadership, 15 in team).

NameRoleGroup
Bo Rygaard
ChairmanLeadership
Soren Gaardboe
Group CEOLeadership
Henrik Hjalmarsson
CEO & PresidentLeadership
Aswathi Nair
Group Head Of Digital TransformationLeadership
Sören Gaardboe
President & CEOLeadership
Christian Beringel EMFC/RC
Finance Director Western EuropeLeadership
Stefan Sikander
Corporate Communication DirectorLeadership
Ischa van der Kooij
Group Procurement DirectorLeadership
Hans van Eersel
HR Director Western EuropeLeadership
Jonas Holm
Finance Director BA PackagingLeadership
Lars Hoff
Finance Director, ‘Facility, Safety and Foodservices’Leadership
Helen Månendahl
Head of Group accountingLeadership
Emil Feldberg
Vp, Head Of Business FinanceLeadership
Linda Nilsson
Finance Director, BA Paper & Business Supplies. Md, SSCLeadership
Helena Engström
Head of ITLeadership
Torbjörn Stockman
SVP, Corporate Development & CommunicationTeam
Lili Sütő
Cash Application and Outgoing Payment AccountantTeam
Jens Thuroe
SVP, Paper & Business SuppliesTeam
Niklas Järbur
SVP, Facility & SafetyTeam
Alex De Graaf
SVP, MedicalTeam

10 more people are available in the full profile.

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Complete people profiles for OptiGroup

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  • Full employee list
  • Team structure
  • Board tenure
  • Professional contacts

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Investments & Acquisitions by OptiGroup

OptiGroup has strategically engaged in corporate development activities, having acquired 17 companies. Notable acquisitions include Bentsen Emballage, CreaPak and Daxtrio.

Acquisitions
Company NameDescriptionDomainLocationFoundedAcquiredAmount
E-commerce support services are provided to businesses worldwide.
technotape.comBaarn, Netherlands1984Jun 2025β€’β€’β€’β€’
Packaging materials and machinery are supplied to diverse industries.
creapak.fiFinland0Jun 2025β€’β€’β€’β€’
Dovigen is based in Norway with domain dovigen.no established.
dovigen.noNorway0Oct 2024β€’β€’β€’β€’
Cardboard packaging is manufactured by Bentsen Emballage in Denmark.
bentsen.comVissenbjerg, Denmark1991Jul 2024β€’β€’β€’β€’
End-of-line packaging solutions, including strapping and wrapping, are provided.
ubro-systempac.dkHvidovre, Denmark1962Mar 2024β€’β€’β€’β€’
Provider of gastronomy supplies and customer shops
topservicegmbh.deNeufahrn Bei Freising, Germany1992Dec 2023β€’β€’β€’β€’
Industrial clothing and PPE are supplied for various industries.
vandenijssel.comIjsselstein, Netherlands2003Dec 2023β€’β€’β€’β€’
Non-food catering products and cleaning systems are supplied online.
facilitytradegroup.nlApeldoorn, Netherlands2014Jan 2023β€’β€’β€’β€’
Comprehensive workplace and healthcare supplies are provided globally.
pamark.fiVantaa, Finland1985Nov 2022β€’β€’β€’β€’
Wrapping films, labels, and various packaging products are manufactured.
sgverpakkingen.nlBodegraven, Netherlands2009Sep 2022β€’β€’β€’β€’
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Complete acquisition details for OptiGroup

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  • Acquired stakes
  • Deal sources
  • Complete history
  • Exports

Verified entity values are shown only after access is granted.

Timeline of OptiGroup

13 dated milestones of OptiGroup across 130 years, from founding to its latest funding, stage changes and deals.

  1. Founded OptiGroup is founded.
  2. Exit Acquired by Altor Equity Partners.
  3. Funding First funding round.
  4. Acquisition Acquires SG Packaging.
  5. Acquisition Acquires Pamark.
  6. Acquisition Acquires Facility Trade Group.
  7. Acquisition Acquires Van den IJssel.
  8. Acquisition Acquires Topservice.
  9. Acquisition Acquires Ubro SystemPac.
  10. Acquisition Acquires Bentsen Emballage.
  11. Acquisition Acquires Dovigen.
  12. Acquisition Acquires CreaPak.
  13. Acquisition Acquires Technotape.

Web traffic of OptiGroup

The website of OptiGroup (optigroup.com) receives about 1.7K visits a month.

  • Monthly visits
    1.7K

    ▼ 63.2% vs previous month

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Related news about Optigroup

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Complete news archive for OptiGroup

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  • Older coverage
  • Brand-specific news history

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Frequently Asked Questions about OptiGroup

OptiGroup was founded in 1895 and raised its 1st funding round 126 years after it was founded.

OptiGroup is headquartered in Goteborg, Sweden. It is registered at Goteborg, Vastra Gotaland, Sweden.

Soren Gaardboe is the CEO of OptiGroup, as recorded in our data.

OptiGroup was founded in 1895 in Gothenburg, Sweden, where retail operations of consumer goods have been maintained. Stores are managed across the region, focusing on everyday consumer products. Leadership is provided by Chairman Bo Rygaard, Group CEO Soren Gaardboe, and CEO President Henrik Hjalmarsson. The company operates within the retail sector, serving local markets with standard distribution channels.

OptiGroup offers Packaging Supplies and Safety Products.

OptiGroup has made 17 acquisitions, including Bentsen Emballage, CreaPak, and Daxtrio.

OptiGroup has 3 investors. Key investors include Triton Partners, FSN Capital, and Altor.

OptiGroup operates through Optigroup.

Yes. OptiGroup was acquired by Altor Equity Partners in July 2008.

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