About Ortto
Ortto is a Technology company based in Sydney (Australia) founded in 2011 by Chris Sharkey, and was acquired by Canva in April 2026. Customer data platform for journey analytics is provided. Ortto has raised $35.86 million across 5 funding rounds from investors including Canva, Salesforce Ventures and Rembrandt Partners. Its website ortto.com draws about 66 thousand monthly visits. Ortto offers products and services including Journey Builder, Email Marketing, SMS Marketing, and Customer Data Platform. Its focus areas include Enterprise Applications, MarketingTech, Marketing Data Platforms and Customer Data Platforms. Its legal entity is ORTTO PTY LTD.
Company details
Ortto was founded in 2011 in Sydney, Australia, as a provider of customer data platforms focused on journey analytics. The platform integrates customer data management, journey marketing, and analytics to support SaaS business growth. Key features include audience segmentation, integrations, security and privacy measures, and custom activities. Operations are centered on enabling unified customer data handling across marketing and analytics functions.
Products & Services of Ortto
Ortto offers a comprehensive portfolio of products and services, including Journey Builder, Email Marketing, SMS Marketing, and Customer Data Platform.
Tool for creating automated customer engagement sequences.
Service for sending targeted email campaigns to users.
Platform for SMS notifications and promotions.
System to collect and analyze customer data securely.
Funding Insights of Ortto
Ortto has successfully raised a total of $35.86M across 5 strategic funding rounds. The most recent funding activity was a Series C round of $12 million completed in June 2017. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $35.86M
- Total Rounds 5
- Last Round Series C — $12M
- First Round $3.5M
(Feb 2013)
- Investors Count 6
All 5 funding rounds of Ortto with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Jun 2017 | $12M | Series C | – | Blackbird Ventures | |
| Jul 2015 | $7M | Series B | – | Salesforce Ventures | |
| May 2014 | $10M | Series B | – | Rembrandt Partners | |
| Feb 2014 | $3.36M | Series A | – | Southern Cross Venture Partners | – |
| Feb 2013 | $3.5M | Series A | – | Southern Cross Venture Partners | – |
7 investors in total: 7 institutional.
Investors in Ortto
Ortto has secured backing from 7 investors, including venture fund and institutional investors. Prominent investors backing the company include Canva, Salesforce Ventures and Rembrandt Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Early-stage tech startups are funded by corporate-backed Salesforce Ventures. | salesforceventures.com | San Francisco, United States | ||
US focused venture capital firm | rembrandtvc.com | Menlo Park, United States | ||
Investments are made in seed, early, and later-stage tech companies. | blackbird.vc | Surry Hills, Australia | ||
Early-stage technology companies are supported through venture capital funding. | sxvp.com | Sydney, Australia | ||
Early-stage US companies are invested in by Stage 1 Ventures. | stage1ventures.com | Waltham, United States | ||
Garnett Ventures is involved in unspecified business activities. | garnettventures.com | |||
Online platform for creating graphic images | 2012 | canva.com | Surry Hills, Australia |
Investor details for Ortto
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of Ortto
18 people are tracked at Ortto (6 in leadership, 12 in team).
| Name | Role | Group |
|---|---|---|
Chris Sharkey | Co-Founder & CTO | Leadership |
Peter Bartlett | Director Of Product | Leadership |
Janna Rudetsky | Finance Director | Leadership |
Michael Sharkey | Chief Executive Officer | Leadership |
Danielle Rose | Head Of Customer Success | Leadership |
Bridie Easton | VP Of Customer & Operations | Leadership |
Natasha Bellamy | Customer Support Advocate | Team |
Victoria Gardner | Financial Accountant | Team |
Dan I. | Customer Success Manager (emea Lead) | Team |
Mandie Sheets | Enterprise Account Executive | Team |
Calvin Bui | Lead DevOps Engineer | Team |
Joseph Doyle | Customer Support Advocate | Team |
Alex Golshani | Senior Software Engineer | Team |
Yu-Hung Ou | Senior Software Engineer | Team |
Élio Silva | Senior Customer Support Advocate | Team |
Melvin Moustaid | Principal AI Engineer | Team |
Hadley Childs | Senior Success Manager | Team |
Thomas Godfrey | Industry Manager | Team |
Complete people profiles for Ortto
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
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Timeline of Ortto
4 dated milestones of Ortto across 15 years, from founding to its latest funding, stage changes and deals.
- Founded Ortto is founded.
- Funding First funding round of $3.5M.
- Funding Latest funding round, Series C, of $12.0M.
- Exit Acquired by Canva.
Web traffic of Ortto
The website of Ortto (ortto.com) receives about 65.6K visits a month and ranks #570,857 among all websites worldwide, #5,746 in Graphics Multimedia and Web Design.
- Monthly visits65.6K
▲ 2.9% vs previous month
- Unique visitors26.7K
per month
- Global rank#570,857
among all websites
- Category rank#5,746
Computers Electronics and Technology · Graphics Multimedia and Web Design
- Bounce rate37%
- Pages per visit1.7
- Average visit19 sec
- DevicesDesktop 34% · Mobile 66%
Websites whose visitors overlap most with Ortto. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
somarketing.com | somarketing.com | 100% | #7,599,785 | – | |
| insivia.com | 92% | #1,597,988 | View details | ||
bulldogdigitalmedia.co.uk | bulldogdigitalmedia.co.uk | 92% | #1,120,317 | – | |
| venndigital.co.uk | 92% | 1.9K | #7,858,747 | View details | |
| qubstudio.com | 92% | 25.2K | #1,110,318 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Ortto
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Frequently Asked Questions about Ortto
Ortto was founded in 2011 and raised its 1st funding round 2 years after it was founded.
Ortto is headquartered in Sydney, Australia. It is registered at Sydney, New South Wales, Australia.
Ortto is a funded company, having raised a total of $35.86M across 5 funding rounds to date. The company's 1st funding round was a Series A of $3.5M, raised on Feb 2013.
Ortto was founded in 2011 in Sydney, Australia, as a provider of customer data platforms focused on journey analytics. The platform integrates customer data management, journey marketing, and analytics to support SaaS business growth. Key features include audience segmentation, integrations, security and privacy measures, and custom activities. Operations are centered on enabling unified customer data handling across marketing and analytics functions.
Ortto offers Journey Builder, Email Marketing, SMS Marketing, and Customer Data Platform.
Ortto has 7 investors. Key investors include Canva, Salesforce Ventures, Rembrandt Partners, Blackbird Ventures, and Southern Cross Venture Partners.
Ortto operates through Ortto Pty Ltd.
Yes. Ortto was acquired by Canva in April 2026.