About OUTFITTERY
OUTFITTERY is a Retail company based in Berlin (Germany) founded in 2012 by Anna Alex. Personalized menswear is delivered through subscription-based online retail. OUTFITTERY has raised $59.8 million across 6 funding rounds from investors including Octopus Ventures, U-Start and Northzone. The company has 288 employees. Its website outfittery.de draws about 154 thousand monthly visits. Its focus areas include Consumer, Fashion Tech, Consumer Apps and Personal Stylist. Its legal entity is Outfittery GmbH.
Company details
OUTFITTERY was founded in 2012 in Berlin, Germany, as a subscription-based online retailer focused on menswear. Users complete an online questionnaire to indicate preferred styles and sizes. A selection of apparel, footwear, accessories, and related items is curated and shipped accordingly. Operations center on personalized delivery within the European fashion sector, with the platform accessible via outfittery.de.
- Headquarters Berlin, Germany
- Employees 288
- Founders Anna Alex
- SectorsRetail
- Email••••••••
- Phone•••• ••••
- Website outfittery.de
- Social LinkedIn X Facebook
- Legal Name Outfittery Gmbh
- Annual Revenue$79.43 M (USD)10as on Dec 31, 2023
- Net Profit-$12.34 M (USD)-7as on Dec 31, 2023
- EBITDA-$12.34 M (USD)-7as on Dec 31, 2023
- Total Equity Funding$59.8M (USD)
in 6 rounds
- Latest Funding Round$22M (USD), Series A
Aug 2016
- InvestorsOctopus Ventures
& 9 more
- Employee Count288
Funding Insights of OUTFITTERY
OUTFITTERY has successfully raised a total of $59.8M across 6 strategic funding rounds. The most recent funding activity was a Series A round of $22 million completed in August 2016. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $59.8M
- Total Rounds 6
- Last Round Series A — $22M
- Investors Count 10
All 6 funding rounds of OUTFITTERY with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Aug 2016 | $22M | Series A | – | Octopus Ventures | |
| Mar 2015 | $20M | Series A | – | Northzone | |
| Feb 2014 | $17.8M | Series A | – | Highland Europe | |
| Jan 2013 | Seed | – | Raffay | ||
| Jun 2012 | Seed | – | HTGF, HV Capital | – | |
| Jun 2012 | Seed | – | Mangrove Capital Partners, Highland Europe | – |
10 investors in total: 10 institutional.
Investors in OUTFITTERY
OUTFITTERY has secured backing from 10 investors, including venture fund investors. Prominent investors backing the company include Octopus Ventures, U-Start and Northzone.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Venture capital investment and support for founders in technology and health sectors. | octopusventures.com | |||
Stage-Agnostic tech & offline focused VC Firm investing in Europe, Israel and the US | u-start.biz | Lugano, Switzerland | ||
Early-stage startups are funded by Northzone venture capital. | northzone.com | London, United Kingdom | ||
Growth-stage consumer and enterprise technology companies are funded. | highlandeurope.com | London, United Kingdom | ||
Venture capital investments are directed toward tech sectors. | mangrove.vc | Luxembourg, Luxembourg | ||
Venture capital funding is provided to digital company founders. | hvcapital.com | Munich, Germany | ||
Venture capital investment and entrepreneur support services. | hcp.com | |||
Venture capital firm focused on multiple sectors | ibbventures.de | Berlin, Germany | ||
Early-stage tech-focused venture capital firm investing in geographies such as Europe | raffay.com | Berlin, Germany | ||
Early-stage investments are made in high-tech startups by HTGF. | htgf.de | Bonn, Germany |
Investor details for OUTFITTERY
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
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People of OUTFITTERY
2 people are tracked at OUTFITTERY (2 in leadership); the tracked headcount is 288.
| Name | Role | Group |
|---|---|---|
Anna Alex | Co-Founder | Leadership |
Malin Finne | Chief Operations Officer | Leadership |
Complete people profiles for OUTFITTERY
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Timeline of OUTFITTERY
3 dated milestones of OUTFITTERY across 4 years, from founding to its latest funding, stage changes and deals.
- Founded OUTFITTERY is founded.
- Funding First funding round.
- Funding Latest funding round, Series A, of $22.0M.
Web traffic of OUTFITTERY
The website of OUTFITTERY (outfittery.de) receives about 154.2K visits a month.
- Monthly visits154.2K
▼ 14.7% vs previous month
Websites whose visitors overlap most with OUTFITTERY. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
zalando.de | zalando.de | 100% | #1,151 | – | |
| modomoto.de | 93% | View details | |||
24colours.de | 24colours.de | 85% | #1,498,175 | – | |
| more-and-more.de | 82% | 184.7K | #211,723 | View details | |
| strellson.com | 82% | 271.8K | #127,390 | View details | |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for OUTFITTERY
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- 40 similar websites
- Audience overlap
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Related news about Outfittery
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Frequently Asked Questions about OUTFITTERY
OUTFITTERY was founded in 2012.
OUTFITTERY is headquartered in Berlin, Germany. It is registered at Berlin, Berlin, Germany.
OUTFITTERY is a funded company, having raised a total of $59.8M across 6 funding rounds to date.
OUTFITTERY has 288 employees.
Annual revenue of OUTFITTERY is $79.43M as on Dec 31, 2023.
OUTFITTERY was founded in 2012 in Berlin, Germany, as a subscription-based online retailer focused on menswear. Users complete an online questionnaire to indicate preferred styles and sizes. A selection of apparel, footwear, accessories, and related items is curated and shipped accordingly. Operations center on personalized delivery within the European fashion sector, with the platform accessible via outfittery.de.
OUTFITTERY has 10 investors. Key investors include Octopus Ventures, U-Start, Northzone, Highland Europe, and Mangrove Capital Partners.
OUTFITTERY operates through Outfittery Gmbh.
The website of OUTFITTERY receives about 154 thousand visits a month.