About Outside Analytics
Outside Analytics is a Travel & Hospitality company based in Denver (United States) founded in 2017 by Ben Tarr and Brett Anderson, and was acquired by SMX in November 2023. Outdoor activities are discovered via online platform and maps. Outside Analytics has raised $1.6 million across 2 funding rounds from investors including SMX Tech. The company has 46 employees. Outside Analytics offers products and services including Operational Software Systems. Its focus areas include Consumer, Online Travel, Maps and Outdoor Activities. Its legal entity is OUTSIDE ANALYTICS, INC. Its competitors include BackCountry Navigator XE, Trail Treker and MapsGPT.
Company details
Outside Analytics was founded in 2017 in Denver, United States, within the outdoor recreation technology sector. Data is sourced from state and federal agencies, and proprietary analytics are applied to create a discovery platform. Users access curated details on campsites, hunting and fishing spots, and related locales, including routes, travel times, photos, and nearby amenities or attractions. Operations focus on mapping and information aggregation for outdoor enthusiasts.
- Headquarters Denver, United States
- Employees 46
- Founders Ben Tarr, Brett Anderson
- Stage Acquired
- SectorsTravel & Hospitality
- Emailβ’β’β’β’β’β’β’β’
- Phoneβ’β’β’β’ β’β’β’β’
- Website outsideanalytics.com
- Social LinkedIn X Facebook
- Acquired by SMX (Nov 2023)
- Legal Name Outside Analytics, Inc.
Products & Services of Outside Analytics
Outside Analytics offers a comprehensive portfolio of products and services, including Operational Software Systems.
Transforms raw data into decision information for aerospace applications.
Funding Insights of Outside Analytics
Outside Analytics has successfully raised a total of $1.6M across 2 strategic funding rounds. The most recent funding activity was a Seed round of $1.05 million completed in March 2018. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
- Total Funding $1.6M
- Total Rounds 2
- Last Round Seed β $1.05M
- First Round $550,000
(Jan 2018)
All 2 funding rounds of Outside Analytics with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.
| Date | Amount | Transaction Name | Valuation | Lead Investors | Investors |
|---|---|---|---|---|---|
| Mar 2018 | $1.05M | Seed | β | β | β |
| Jan 2018 | $550,000 | Seed | β | β | β |
1 investors in total: 1 institutional.
Investors in Outside Analytics
Outside Analytics has secured backing from 1 investor. Prominent investors backing the company include SMX Tech.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
Technology services are provided to government clients. | 1995 | smxtech.com | Bryantown, United States |
Investor details for Outside Analytics
The complete investor list, round-by-round participation and investor portfolios require an active premium plan.
- Complete investor list
- Round participation
- Investor portfolios
- Co-investor network
Verified entity values are shown only after access is granted.
People of Outside Analytics
9 people are tracked at Outside Analytics (4 in leadership, 5 in team); the tracked headcount is 46.
| Name | Role | Group |
|---|---|---|
Ben Tarr | Co-Founder & President | Leadership |
Brett Anderson | Co-Founder | Leadership |
Justin Pauly | Director Of Engineering | Leadership |
Monica S. | Director, People Operations | Leadership |
Susan Oasheim, PMP, CCM | Office Manager | Team |
Ashwin Mukund | Software Engineer | Team |
Rho G. | Senior Software Engineer | Team |
Evan DeAngelis | Software Engineer | Team |
Jaime Hoyt | Senior Systems Engineer | Team |
Complete people profiles for Outside Analytics
Full employee and board profiles, team structure, tenure and professional contact details require an active premium plan.
- Full employee list
- Team structure
- Board tenure
- Professional contacts
Verified entity values are shown only after access is granted.
Timeline of Outside Analytics
4 dated milestones of Outside Analytics across 6 years, from founding to its latest funding, stage changes and deals.
- Founded Outside Analytics is founded.
- Funding First funding round of $550K.
- Funding Latest funding round, Seed, of $1.1M.
- Exit Acquired by SMX.
Competitors of Outside Analytics
Outside Analytics has 3 listed competitors in our database. They include BackCountry Navigator XE, Trail Treker and MapsGPT.
| Company Name | Domain | Founded | HQ Location | Total funding | Employees | Description |
|---|---|---|---|---|---|---|
| bcnavxe.com | 2018 | Camas, United States | Provides an app-based platform for detailed travel maps and navigation. | |||
| trailtreker.com | 2016 | United States | Offers offline mapping app for GPS-enabled outdoor recreation and trail navigation. | |||
| mapsgpt.com | 2022 | Seattle, United States | Online tool for generating custom maps based on text inputs. |
Detailed competitors of Outside Analytics
The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.
- Full competitor set
- Operating metrics
- Benchmarks
- Competitive positioning
Verified entity values are shown only after access is granted.
Top companies in Online Travel
3 companies that operate in the same segment as Outside Analytics (Online Travel) in United States, ranked by their profile score on The Company Check.
| Company | Description | Founded | Location | Total funding | Revenue | Employees |
|---|---|---|---|---|---|---|
Corporate travel and expense management are facilitated through SaaS platform. | 2015 | Palo Alto, California, United States | USD 1.58 B | USD 3.52 M | 847 | |
Spend management and accounts payable solutions are delivered to businesses. | 2019 | New York, New York, United States | USD 5.07 B | 6,209 | ||
Multiple travel services are booked via an app-based platform. | 1999 | Miami, Florida, United States | USD 331.37 M | 5,191 |
Unlock complete access to The Company Check
Get unrestricted viewing across everything we track β from companies and brands to investors, funding rounds, acquisitions, financials, and more.
- Unlimited viewing on all profiles Companies, investors, financials, funding, acquisitions & directors
- Full access to every database India & global coverage, advanced filters and rich profile details
- Always-on access from your team account Single premium plan for everything you see on the portal
Related news about Outside Analytics
Complete news archive for Outside Analytics
Full article history, source details, and older brand coverage require an active premium plan.
- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
Verified entity values are shown only after access is granted.
Frequently Asked Questions about Outside Analytics
Outside Analytics was founded in 2017 and raised its 1st funding round 1 year after it was founded.
Outside Analytics is headquartered in Denver, United States. It is registered at Denver, Colorado, United States.
Outside Analytics is a funded company, having raised a total of $1.6M across 2 funding rounds to date. The company's 1st funding round was a Seed of $550K, raised on Jan 2018.
Outside Analytics has 46 employees.
Outside Analytics was founded in 2017 in Denver, United States, within the outdoor recreation technology sector. Data is sourced from state and federal agencies, and proprietary analytics are applied to create a discovery platform. Users access curated details on campsites, hunting and fishing spots, and related locales, including routes, travel times, photos, and nearby amenities or attractions. Operations focus on mapping and information aggregation for outdoor enthusiasts.
Outside Analytics's top competitors include BackCountry Navigator XE, Trail Treker and MapsGPT.
Outside Analytics offers Operational Software Systems.
Outside Analytics has 1 investor. Key investors include SMX Tech.
Outside Analytics operates through Outside Analytics, Inc..
Yes. Outside Analytics was acquired by SMX in November 2023.

