Ouyeel

Shanghai, China Founded: 2015 • Age: 11 yrs Unicorn
Online steel trading and supply chain services are provided.

About Ouyeel

Ouyeel is an Industrial Goods & Manufacturing company based in Shanghai (China) founded in 2015. Online steel trading and supply chain services are provided. It operates in the Industrial Goods & Manufacturing and Retail sectors. Ouyeel has raised $476.26 million across 3 funding rounds from investors including Mitsui & Co, Lianyirong Digital Technology Group and China Merchants Group. Ouyeel was last valued at $1.46 billion in July 2019. Its website ouyeel.com draws about 58 thousand monthly visits. Its focus areas include B2B E-Commerce, Industrial Goods, Materials and Steel. Its competitors include Zhaogang and Shanghai Metals Market; 2 of its 2 listed competitors have raised funding.

Company details

Ouyeel was founded in 2015 in Shanghai, China, within the steel industry sector. An online platform is operated for trading and transactions in steel products. Services encompass logistics, supply chain finance, steel technology, and data information, all aimed at cost management across the supply chain. Operations focus on facilitating efficient exchanges for users in the steel ecosystem.

  • Headquarters Shanghai, China
  • Stage Unicorn
  • Sectors
    Industrial Goods & Manufacturing
    Retail
  • Email
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  • Phone
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  • Website ouyeel.com
  • Social Facebook
Key Metrics
  • Total Equity Funding
    $476.26M (USD)

    in 3 rounds

  • Latest Funding Round
    $35.82M (USD), Series A

    Jul 2022

  • Investors

Funding Insights of Ouyeel

Ouyeel has successfully raised a total of $476.26M across 3 strategic funding rounds. The most recent funding activity was a Series A round of $35.82 million completed in July 2022. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding $476.26M
  • Total Rounds 3
  • Last Round Series A β€” $35.82M
  • First Round $146.44M

    (May 2017)

  • Investors Count 14

All 3 funding rounds of Ouyeel with amounts and investors; the two latest post-money valuations are shown, the rest are part of the premium plan.

DateAmountTransaction NameValuationLead InvestorsInvestors
Jul 2022$35.82MSeries A––
Jun 2019$294MSeries A$1.46BSinotrans India, China Merchants Group
May 2017$146.44MSeries A–Beijing Shougang, GLP
–
Valuation history
DateValuationStage
Jun 2019$1.46Bβ€’β€’β€’β€’β€’β€’β€’β€’
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Full valuation and stage history of Ouyeel

Every valuation point, the growth-stage changes (minicorn, soonicorn, unicorn) and the dates behind them require an active premium plan.

  • All valuation points
  • Stage changes
  • Dates
  • Exports

Verified entity values are shown only after access is granted.

Last known valuation $1.46B (Jul 2019). 14 investors in total: 14 institutional.

Investors in Ouyeel

Ouyeel has secured backing from 14 investors, including institutional and venture fund investors. Prominent investors backing the company include Mitsui & Co, Lianyirong Digital Technology Group and China Merchants Group.

All
Venture Fund
Institutional
InvestorDescriptionFounded YearDomainLocation
Private equity firm focused on investing in logistics, digital supply chains, and related technology sectors
hiddenhillcap.comShanghai, China
An online marketplace for invoice financing is operated.
2016linklogis.comShenzhen, China
Delivers comprehensive funding services and solutions for clients.
2002cmfchina.comShenzhen, China
bxsteel.com
Offers logistics solutions, freight forwarding, and supply chain services globally.
sinotransindia.comMumbai, India
Provides management consulting and business services to support organizational growth.
2018citic.com
Diversified businesses in transportation, finance, and real estate are operated.
1872cmhk.comHong Kong, China
Steel manufacturing company
1999sggf.com.cnBeijing, China
Real estate fund focused on industrial real estate and logistic parks
2009glprop.comSao Paulo, Brazil
Operates as a professional wealth management firm offering strategic financial services.
2010ccbtrust.com.cnBeijing, China
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Investor details for Ouyeel

The complete investor list, round-by-round participation and investor portfolios require an active premium plan.

  • Complete investor list
  • Round participation
  • Investor portfolios
  • Co-investor network

Verified entity values are shown only after access is granted.

Timeline of Ouyeel

4 dated milestones of Ouyeel across 7 years, from founding to its latest funding, stage changes and deals.

  1. Founded Ouyeel is founded.
  2. Funding First funding round of $146.4M.
  3. Milestone Reaches Unicorn status.
  4. Funding Latest funding round, Series A, of $35.8M.

Competitors of Ouyeel

Ouyeel has 2 listed competitors in our database, 2 of them funded. They include Zhaogang and Shanghai Metals Market.

Company NameDomainFoundedHQ LocationTotal fundingEmployeesDescription
zhaogang.com2012Shanghai, China$393.8M
Zhaogang is recognized as a leading steel e-commerce platform.
smm.cn1999Shanghai, China$17.6M
Online B2B trading platform for metals
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Detailed competitors of Ouyeel

The full competitor set, operating metrics and side-by-side benchmarks require an active premium plan.

  • Full competitor set
  • Operating metrics
  • Benchmarks
  • Competitive positioning

Verified entity values are shown only after access is granted.

Web traffic of Ouyeel

The website of Ouyeel (ouyeel.com) receives about 58.5K visits a month.

  • Monthly visits
    58.5K

    ▲ 63.6% vs previous month

Similar websites

Websites whose visitors overlap most with Ouyeel. Affinity shows how closely the audiences match.

WebsiteDomainAudience affinityMonthly visitsGlobal rankProfile
obei.com.cn
obei.com.cn
100%
#187,190–
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Frequently Asked Questions about Ouyeel

Ouyeel was founded in 2015 and raised its 1st funding round 2 years after it was founded.

Ouyeel is headquartered in Shanghai, China. It is registered at Shanghai, Shanghai, China.

Ouyeel is a funded company, having raised a total of $476.26M across 3 funding rounds to date. The company's 1st funding round was a Series A of $146.44M, raised on May 2017.

Ouyeel was founded in 2015 in Shanghai, China, within the steel industry sector. An online platform is operated for trading and transactions in steel products. Services encompass logistics, supply chain finance, steel technology, and data information, all aimed at cost management across the supply chain. Operations focus on facilitating efficient exchanges for users in the steel ecosystem.

Ouyeel's top competitors include Zhaogang and Shanghai Metals Market.

The valuation of Ouyeel is $1.46B as of Jul 2019.

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