About Overton
Overton was founded in 1976 and is headquartered in Greenville, North Carolina, United States. Operations focus on retailing watersports equipment, boating and marine products, anchor and docking items, trailering products, apparel, accessories, and related goods. The company serves the recreational boating and watersports sector through its online domain, overtons.com, providing a catalog for marine enthusiasts across the region.
- Headquarter Greenville, United States
- Phone•••• ••••
- Website overtons.com
- Social LinkedIn X Facebook
- Acquired by Camping World (May 2017)
- InvestorsCamping World
& 2 more
- Acquired by
Investors in Overton
Overton has secured backing from 3 investors, including venture fund and institutional investors. Prominent investors backing the company include Camping World, Gander Mountain and Linsalata Capital Partners.
| Investor | Description | Founded Year | Domain | Location |
|---|---|---|---|---|
- | – | linsalatacapital.com | - | |
New and used recreational vehicles are retailed by the company. | 1966 | campingworld.com | Lincolnshire, United States | |
Retail network of outdoor specialty stores | 1960 | gandermountain.com | Saint Paul, United States |
Investor details for Overton
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- Complete investor list
- Round participation
- Investor portfolios
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People of Overton
1 people are tracked at Overton (1 in leadership).
| Name | Role | Group |
|---|---|---|
Marcus Lemonis | CEO | Leadership |
Complete people profiles for Overton
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Timeline of Overton
4 dated milestones of Overton across 41 years, from founding to its latest funding, stage changes and deals.
- Founded Overton is founded.
- Exit Acquired by Linsalata Capital Partners.
- Exit Acquired by Gander Mountain.
- Exit Acquired by Camping World.
Web traffic of Overton
The website of Overton (overtons.com) receives about 144K visits a month.
- Monthly visits144K
▲ 3.6% vs previous month
Websites whose visitors overlap most with Overton. Affinity shows how closely the audiences match.
| Website | Domain | Audience affinity | Monthly visits | Global rank | Profile |
|---|---|---|---|---|---|
| westmarine.com | 100% | 1.3M | #36,930 | View details | |
greatlakesskipper.com | greatlakesskipper.com | 85% | – | #272,283 | – |
| walmart.com | 84% | 500.4M | #69 | View details | |
| ebay.com | 82% | 666.1M | #42 | View details | |
wholesalemarine.com | wholesalemarine.com | 79% | – | #258,988 | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
| •••••••••• | ••••••.com | ••% | •.•M | #••••• | – |
All 40 similar websites and full traffic analytics for Overton
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- 40 similar websites
- Audience overlap
- Engagement analytics
- Traffic by brand
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Frequently Asked Questions about Overton
Overton was founded in 1976.
Overton is headquartered in Greenville, United States.
Overton was founded in 1976 and is headquartered in Greenville, North Carolina, United States. Operations focus on retailing watersports equipment, boating and marine products, anchor and docking items, trailering products, apparel, accessories, and related goods. The company serves the recreational boating and watersports sector through its online domain, overtons.com, providing a catalog for marine enthusiasts across the region.
Overton has 3 investors. Key investors include Camping World, Gander Mountain, and Linsalata Capital Partners.
Yes. Overton was acquired by Camping World in May 2017.
The website of Overton receives about 144 thousand visits a month.