About Paddle
Paddle is a company based in Corby (United Kingdom) founded in 2012 by Harrison Rose. It operates as a SaaS (Software-as-a-Service) and Commission-Based. Paddle has raised $291.7 million across 7 funding rounds from investors including SVB, Canadian Imperial Bank of Commerce and KKR. Paddle has completed 1 acquisition, including ProfitWell. Paddle offers products and services including Billing, ProfitWell Metrics, and Retain. Paddle operates in a competitive market with competitors including Stripe, Square, PayPal, Flutterwave and PayU, among others.
- Headquarter Corby, United Kingdom
- Founders Harrison Rose
- Stage Unicorn
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Sectors
Financial Services
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Email
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Phone
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Website
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Social
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- Legal Name Paddle.Com Market Ltd.
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Annual Revenue
Not available
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Net Profit
Not available
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EBITDA
Not available
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Total Equity Funding
$291.7 M (USD)
in 7 rounds
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Latest Funding Round
$25 M (USD), Debt – Conventional
Jul 18, 2025
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Investors
SVB
& 8 more
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Employee Count
Not available
- Investments & Acquisitions
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Products & Services of Paddle
Paddle offers a comprehensive portfolio of products and services, including Billing, ProfitWell Metrics, and Retain.
Complete billing solution for SaaS and apps provided.
Free subscription analytics for SaaS businesses offered.
Automated recovery of failed payments is facilitated.
People of Paddle
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Product Management Team
14 people
Leadership Team
12 people
Sales and Marketing
8 people
Human Resources and Administration
4 people
Operations Team
4 people
Software Development Team
3 people
Senior Team
3 people
Legal and Compliance
3 people
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Funding Insights of Paddle
Paddle has successfully raised a total of $291.7M across 7 strategic funding rounds. The most recent funding activity was a Debt – Conventional round of $25 million completed in July 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.
Investors in Paddle
Paddle has secured backing from 9 investors, including institutional and venture fund investors. Prominent investors backing the company include SVB, Canadian Imperial Bank of Commerce and KKR.
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Multiple sectors are invested in by this private equity firm.
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Private equity investment firm
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Tech-focused, stage-agnostic venture capital is provided by 83NORTH.
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Investor details for Paddle
Investor domains, locations, round participation, and complete history require an active premium plan.
- Investor domains
- Investor locations
- Funding rounds
- Participation history
Verified entity values are shown only after access is granted.
Investments & Acquisitions by Paddle
Paddle has strategically engaged in corporate development activities, having acquired 1 company. Notable acquisitions include ProfitWell.
Investment portfolio details for Paddle
Portfolio company identities, transaction dates, round details, and investment values require an active premium plan.
- Portfolio identities
- Transaction dates
- Round details
- Investment values
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Subscription metrics and financial trends are analyzed via SaaS platform.
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Complete acquisition details for Paddle
Transaction dates, acquired stakes, disclosed values, domains, and locations require an active premium plan.
- Transaction dates
- Acquired stakes
- Disclosed values
- Domains and locations
Verified entity values are shown only after access is granted.
Financial Statements - Paddle
Detailed financials for Paddle
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- Historical revenue
- Profit trends
- Statement rows
- Financial ratios
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Paddle Comparisons
Peer comparison for Paddle
Named peer metrics, headcount, funding, location, and side-by-side benchmarks require an active premium plan.
- Named peers
- Headcount comparison
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- Operating benchmarks
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Competitors of Paddle
Paddle operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Stripe, Square, PayPal, Flutterwave and PayU, among others.
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Payment processing and card issuance solutions are provided for businesses.
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POS solutions are provided for retail businesses.
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Online payment solutions are offered to consumers and businesses.
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Provider of payment processing solutions for businesses
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Online payment processing and credit solutions are provided for businesses.
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Online payment solutions are provided for businesses via API.
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Detailed competitors of Paddle
Competitor domains, locations, full profiles, and operating metrics require an active premium plan.
- Domains and locations
- Full company profiles
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- Competitive positioning
Verified entity values are shown only after access is granted.
Latest news on Paddle
Complete news archive for Paddle
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- Full article archive
- Source and publication date
- Older coverage
- Brand-specific news history
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Frequently Asked Questions about Paddle
Paddle was founded in 2012 and raised its 1st funding round 4 years after it was founded.
Paddle is headquartered in Corby, United Kingdom. It is registered at Corby, Northamptonshire, United Kingdom.
Paddle is a funded company, having raised a total of $291.7M across 7 funding rounds to date.
Paddle is established as a leading merchant of record for SaaS, AI, and app businesses. Comprehensive payment infrastructure is provided, including billing, subscription management, and tax compliance. Solutions are tailored for SaaS, digital products, software, apps, and games. Global sales tax and VAT compliance are managed automatically. Payment recovery and fraud protection are integrated to support business growth. Over 6,000 businesses are served, with significant revenue growth reported in customer stories.
Paddle's top competitors include Stripe, PayU and Flutterwave.
Paddle offers Billing, ProfitWell Metrics, and Retain.
Paddle has made 1 acquisition, including ProfitWell.
Paddle has 9 investors. Key investors include SVB, Canadian Imperial Bank of Commerce, KKR, FTV Capital, and 83NORTH.
The valuation of Paddle is $1.4B as of May 2022.