Parade

Los Angeles, United States Founded: 2015 • Age: 11 yrs
Parade is focused on capacity management for freight brokerages.
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About Parade

Parade is a company based in Los Angeles (United States) founded in 2015 by Tony Wu, Preet Sivia, and Anthony Sutardja. It operates as a SaaS (Software-as-a-Service), and AI-as-a-Service. Parade has raised $29.7 million across 2 funding rounds from investors including I Squared Capital, Ubiquoss and Menlo Ventures. Parade offers products and services including CoDriver, Capacity, and Advantage. Parade operates in a competitive market with competitors including The Routing Company, Fleet Advantage, Integrated Reasoning, RTA Fleet Management Software and Elevat, among others.

  • Headquarter Los Angeles, United States
  • Founders Tony Wu, Preet Sivia, Anthony Sutardja
  • Sectors
    Transportation, Automotive & Logistics
    Technology
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
Operational Areas
Transportation, Automotive & Logistics → Supply Chain, Freight & Logistics
Technology → Cloud, Data & Analytics Infrastructure
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $29.7 M (USD)

    in 2 rounds

  • Latest Funding Round
    $17 M (USD), Series B

    Sep 14, 2023

  • Investors
  • Employee Count
    Employee Count
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Products & Services of Parade

Parade offers a comprehensive portfolio of products and services, including CoDriver, Capacity, and Advantage. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

AI tool for carrier communication and data syncing.

Platform for carrier sourcing and booking efficiency.

Pricing solution using historical data for quotes.

People of Parade
Headcount 10-50
Employee Profiles 15
Board Members and Advisors 2
Employee Profiles
People
Preet Sivia
President & Co-Founder
People
Lindsay Watt
VP of Product
People
Tony Wu
CTO & Co-Founder
People
Anthony Sutardja
CEO & Co-Founder

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Board Members and Advisors
people
Eric Rempel
Advisor
people
Evan Armstrong
Advisor

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Funding Insights of Parade

Parade has successfully raised a total of $29.7M across 2 strategic funding rounds. The most recent funding activity was a Series B round of $17 million completed in September 2023. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 2
  • Last Round Series B — $17.0M
  • First Round

    (09 Feb 2022)

  • Investors Count 15
Date Amount Transaction Name Valuation Lead Investors Investors
Sep, 2023 Amount Series B - Parade Valuation I Squared Capital
Feb, 2022 Amount Series A - Parade Valuation Menlo Ventures
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Parade

Parade has secured backing from 15 investors, including institutional, venture fund, and angel investors. Prominent investors backing the company include I Squared Capital, Ubiquoss and Menlo Ventures. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Angel
Investor Description Founded Year Domain Location
Early-stage venture capital firm investing in AI, healthcare, and tech sectors.
Founded Year Domain Location
A private investment firm focused on real estate and capital.
Founded Year Domain Location
Jones Capital is engaged in private equity investments for businesses.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Parade

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Parade

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Parade Comparisons

Employees
+
Add Comparison
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Competitors of Parade

Parade operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as The Routing Company, Fleet Advantage, Integrated Reasoning, RTA Fleet Management Software and Elevat, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Routing and management solutions are provided for public transit operators.
domain founded_year HQ Location
Fleet management solutions and services are provided to commercial fleets.
domain founded_year HQ Location
Freight optimization solutions are integrated for logistics management.
domain founded_year HQ Location
Fleet management software is provided for asset tracking and maintenance.
domain founded_year HQ Location
Connected assets are managed via a cloud-based IoT platform.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Frequently Asked Questions about Parade

When was Parade founded?

Parade was founded in 2015 and raised its 1st funding round 7 years after it was founded.

Where is Parade located?

Parade is headquartered in Los Angeles, United States. It is registered at Los Angeles, California, United States.

Who is the current CEO of Parade?

Anthony Sutardja is the current CEO of Parade. They have also founded this company.

Is Parade a funded company?

Parade is a funded company, having raised a total of $29.7M across 2 funding rounds to date. The company's 1st funding round was a Series A of $12.7M, raised on Feb 09, 2022.

What does Parade do?

Parade is engaged in providing capacity management solutions for freight brokerages and 3PLs. The company operates in the logistics and transportation sector, offering AI-driven tools like CoDriver for carrier communication and data integration. Solutions such as Capacity and Advantage are designed to optimize carrier sourcing, automate bookings, and enhance pricing strategies. Parades platform supports seamless integration with existing tech stacks, aiming to improve efficiency and scalability for freight operations.

Who are the top competitors of Parade?

Parade's top competitors include The Routing Company, Fleet Advantage and Elevat.

What products or services does Parade offer?

Parade offers CoDriver, Capacity, and Advantage.

Who are Parade's investors?

Parade has 15 investors. Key investors include I Squared Capital, Ubiquoss, Menlo Ventures, Greenhawk, and Jones Capital.

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