Patients Know Best

Cambridge, United Kingdom Founded: 2008 • Age: 18 yrs
Personal health records software is provided for healthcare organizations.
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About Patients Know Best

Patients Know Best is a company based in Cambridge (United Kingdom) founded in 2008 by Ian Bastow and Mohammad Al-Ubaydli.. Patients Know Best has raised $22.6 million across 11 funding rounds from investors including Omron, Seedcamp and Harbert Management. Patients Know Best offers products and services including Health Record Platform, Care Plans Feature, and Messaging Service. Patients Know Best operates in a competitive market with competitors including Genomics, Assurecare, ZeOmega, Cricket Health and ApolloMed, among others.

  • Headquarter Cambridge, United Kingdom
  • Founders Ian Bastow, Mohammad Al-Ubaydli
  • Sectors
    Healthcare
  • Email
    ***********
  • Phone
    *********
  • Website
    *********
  • Social
    *********
  • Legal Name Patients Know Best Limited
  • Date of Incorporation 28 Feb, 2008
  • Jurisdiction CAMBRIDGE
Operational Areas
Healthcare → Health Technology & Digital Health
Healthcare → Health Technology & Digital Health
Key Metrics
  • Annual Revenue
  • Net Profit
  • EBITDA
  • Total Equity Funding
    $22.6 M (USD)

    in 11 rounds

  • Latest Funding Round
    $6.06 M (USD), Series B

    Aug 28, 2025

  • Investors
    Omron

    & 5 more

  • Employee Count
    Employee Count
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Products & Services of Patients Know Best

Patients Know Best offers a comprehensive portfolio of products and services, including Health Record Platform, Care Plans Feature, and Messaging Service. The company's diverse product and service offerings are designed to meet the evolving needs of its customers, address market demands, and provide comprehensive solutions that drive value creation and customer satisfaction across various segments and use cases.

Primary

Platform for managing and sharing personal health records securely

Tool for accessing and updating personalized care plans online

Service for exchanging messages with healthcare professionals

People of Patients Know Best
Headcount 50-200
Employee Profiles 31
Board Members and Advisors 1
Employee Profiles
People
Mate Varga
CTO
People
Anne-Marie Murray
Regional Success Manager - North Of The UK
People
Mohammad Al-Ubaydli
CEO & Founder
People
Ian Bastow
CFO

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Board Members and Advisors
people
Richard Smith
Chairman

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Funding Insights of Patients Know Best

Patients Know Best has successfully raised a total of $22.6M across 11 strategic funding rounds. The most recent funding activity was a Series B round of $6.06 million completed in August 2025. This substantial capital infusion reflects strong investor confidence in the company's business model, growth potential, and market opportunities. The funding enables strategic expansion, product development, market penetration, and operational scaling to drive long-term value creation and competitive advantage.

  • Total Funding
  • Total Rounds 11
  • Last Round Series B — $6.1M
  • First Round

    (26 Sep 2009)

  • Investors Count 6
Date Amount Transaction Name Valuation Lead Investors Investors
Aug, 2025 Amount Series B - Patients Know Best Valuation

investors

Nov, 2023 Amount Series C - Patients Know Best Valuation

investors

Oct, 2021 Amount Series C - Patients Know Best Valuation

investors

Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Investors in Patients Know Best

Patients Know Best has secured backing from 6 investors, including venture fund and institutional investors. Prominent investors backing the company include Omron, Seedcamp and Harbert Management. This diverse investor base provides strategic capital, industry expertise, and valuable network connections that support the company's growth initiatives, market expansion, and long-term value creation.

All
Venture Fund
Institutional
Investor Description Founded Year Domain Location
Infrastructure, hedge, private equity, and debt fund focused on multiple sectors
Founded Year Domain Location
Multistage venture capital investments are focused on technology sectors.
Founded Year Domain Location
Maxfield Capital is engaged in venture capital investments for technology companies.
Founded Year Domain Location
Investor Description Founded Year Domain Location
Single family office of Amitabh Bachchan, founder of Amitabh Bachchan Corporation or AB CORP
Founded Year Domain Location
Startup ecosystems are ignited through strategic investments by Signite Partners.
Founded Year Domain Location
Venture capital is directed toward companies in multiple sectors.
Founded Year Domain Location
Venture capital is invested in cybersecurity, fintech, and AI startups.
Founded Year Domain Location

Investments & Acquisitions by Patients Know Best

Investments
Company Name Description Domain Location Founded Year Amount
Bionic investment advisor platform
2016
Fine Asian gourmet food is offered by an internet-first restaurant.
2016
Physical e-commerce kiosks are deployed for rural purchases in Indonesia.
2014
Fine Asian gourmet food is offered by an internet-first restaurant.
2016

Financial Statements - Patients Know Best

Tata Steel revenue growth over time
Tata Steel profit and loss trends over time
Date Amount Transaction Name Valuation Lead Investors Investors
Jul, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Jan, 2021 Amount Post-IPO - Grab Valuation

investors

Feb, 2021 Amount Post-IPO - Grab Valuation

investors

Patients Know Best Comparisons

Employees
+
Add Comparison
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Competitors of Patients Know Best

Patients Know Best operates in a dynamic and competitive business environment, facing competition from various established players and emerging companies in the market. The competitive landscape includes prominent companies such as Genomics, Assurecare, ZeOmega, Cricket Health and ApolloMed, among others. This competitive environment drives innovation, market differentiation, and strategic positioning as companies strive to capture market share and deliver value to their customers. Understanding the competitive dynamics is crucial for assessing market positioning, identifying growth opportunities, and navigating the challenges inherent in a competitive marketplace.

Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Genomic risk assessment and prevention platform is provided.
domain founded_year HQ Location
Digital population health management is provided for healthcare professionals.
domain founded_year HQ Location
Population health management software is provided to payers and providers.
domain founded_year HQ Location
High-risk patients are identified through advanced analytics for kidney care.
domain founded_year HQ Location
Health ecosystem participants are connected and provider support is integrated.
Company Name Domain Founded year HQ Location Description
domain founded_year HQ Location
Multiple services are booked via an app-based platform.
domain founded_year HQ Location
On-demand services are booked through an app-based platform.
domain founded_year HQ Location
App based platform offering on demand delivery and ride-hailing services
domain founded_year HQ Location
Operates an on-demand hyperlocal delivery app for food and groceries.

Latest news on Patients Know Best

Frequently Asked Questions about Patients Know Best

When was Patients Know Best founded?

Patients Know Best was founded in 2008 and raised its 1st funding round 1 year after it was founded.

Where is Patients Know Best located?

Patients Know Best is headquartered in Cambridge, United Kingdom. It is registered at Cambridge, Cambridgeshire, United Kingdom.

Who is the current CEO of Patients Know Best?

Mohammad Al-Ubaydli is the current CEO of Patients Know Best. They have also founded this company.

Is Patients Know Best a funded company?

Patients Know Best is a funded company, having raised a total of $22.6M across 11 funding rounds to date. The company's 1st funding round was a Series C of $4.67M, raised on Sep 26, 2009.

What does Patients Know Best do?

Provider of personal health records management software for healthcare organizations. It allows patients to access their health information, communicate with healthcare professionals, and manage their care plans. It also, help health and social care providers bring together patient data, along with the patients own data, creating one Personal Health Record for the patient.

Who are the top competitors of Patients Know Best?

Patients Know Best's top competitors include HiLabs, Assurecare and ZeOmega.

What products or services does Patients Know Best offer?

Patients Know Best offers Health Record Platform, Care Plans Feature, and Messaging Service.

Who are Patients Know Best's investors?

Patients Know Best has 6 investors. Key investors include Omron, Seedcamp, Harbert Management, European Union, and Balderton Capital.

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